Notice: This company has been marked as potentially delisted and may not be actively trading. Harte Hanks (HRTH) Competitors Add Compare Share Share Competitors Stock AnalysisCompetitorsTrends HRTH vs. CCRD, QRHC, RILY, ARBE, GGR, SCWO, MRAM, DLHC, NOTE, and SKILShould you be buying Harte Hanks stock or one of its competitors? The main competitors of Harte Hanks include CoreCard (CCRD), Quest Resource (QRHC), B. Riley Financial (RILY), Arbe Robotics (ARBE), Gogoro (GGR), 374Water (SCWO), Everspin Technologies (MRAM), DLH (DLHC), FiscalNote (NOTE), and Skillsoft (SKIL). These companies are all part of the "business services" sector. Harte Hanks vs. CoreCard Quest Resource B. Riley Financial Arbe Robotics Gogoro 374Water Everspin Technologies DLH FiscalNote Skillsoft CoreCard (NYSE:CCRD) and Harte Hanks (NASDAQ:HRTH) are both small-cap business services companies, but which is the better stock? We will compare the two companies based on the strength of their risk, institutional ownership, profitability, earnings, valuation, analyst recommendations, media sentiment, community ranking and dividends. Does the MarketBeat Community believe in CCRD or HRTH? Harte Hanks received 6 more outperform votes than CoreCard when rated by MarketBeat users. Likewise, 66.67% of users gave Harte Hanks an outperform vote while only 33.33% of users gave CoreCard an outperform vote. CompanyUnderperformOutperformCoreCardOutperform Votes233.33% Underperform Votes466.67% Harte HanksOutperform Votes866.67% Underperform Votes433.33% Do analysts rate CCRD or HRTH? CoreCard currently has a consensus target price of $15.00, suggesting a potential downside of 21.38%. Given CoreCard's stronger consensus rating and higher possible upside, equities research analysts plainly believe CoreCard is more favorable than Harte Hanks.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score CoreCard 0 Sell rating(s) 1 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00Harte Hanks 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00 Do insiders & institutionals believe in CCRD or HRTH? 43.9% of CoreCard shares are owned by institutional investors. Comparatively, 8.3% of Harte Hanks shares are owned by institutional investors. 17.2% of CoreCard shares are owned by company insiders. Comparatively, 21.8% of Harte Hanks shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term. Which has preferable earnings and valuation, CCRD or HRTH? CoreCard has higher earnings, but lower revenue than Harte Hanks. Harte Hanks is trading at a lower price-to-earnings ratio than CoreCard, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioCoreCard$56M2.69$3.39M$0.4938.94Harte Hanks$176.90M0.23-$1.69M$1.623.57 Is CCRD or HRTH more profitable? CoreCard has a net margin of 7.32% compared to Harte Hanks' net margin of 7.17%. CoreCard's return on equity of 7.67% beat Harte Hanks' return on equity.Company Net Margins Return on Equity Return on Assets CoreCard7.32% 7.67% 6.34% Harte Hanks 7.17%-10.71%4.37% Does the media refer more to CCRD or HRTH? In the previous week, CoreCard's average media sentiment score of 0.00 equaled Harte Hanks'average media sentiment score. Company Overall Sentiment CoreCard Neutral Harte Hanks Neutral Which has more volatility and risk, CCRD or HRTH? CoreCard has a beta of 0.39, suggesting that its stock price is 61% less volatile than the S&P 500. Comparatively, Harte Hanks has a beta of 1.73, suggesting that its stock price is 73% more volatile than the S&P 500. SummaryCoreCard beats Harte Hanks on 9 of the 15 factors compared between the two stocks. Ad Colonial MetalsTrump’s IRS Hands Massive ‘Victory Gift’ To 401K OwnersThe "Fake Media" has completely ignored Trump's genius "victory gift" to all America First patriots like you. A tax-free gift so powerful it could reshape the financial destinies of millions of IRA and 401(k) owners…Claim your FREE 2024 Gold Guide Get Harte Hanks News Delivered to You Automatically Sign up to receive the latest news and ratings for HRTH and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart HRTH vs. The Competition Export to ExcelMetricHarte HanksDirect Mail Advertising Services IndustryBusiness SectorNASDAQ ExchangeMarket Cap$40.35MN/A$6.60B$8.84BDividend YieldN/AN/A2.93%4.07%P/E Ratio3.57N/A36.6514.22Price / Sales0.23N/A171.2688.42Price / CashN/AN/A26.3736.27Price / Book-0.72N/A4.926.37Net Income-$1.69MN/A$123.11M$225.56M Harte Hanks Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)HRTHHarte HanksN/A$5.78-4.3%N/A-12.0%$40.35M$176.90M3.572,434High Trading VolumeCCRDCoreCard1.1755 of 5 stars$19.08+2.6%$15.00-21.4%+10.9%$150.73M$56M37.771,150QRHCQuest Resource3.9163 of 5 stars$7.12+2.6%$12.75+79.1%-5.2%$146.60M$288.38M-18.76190Analyst UpgradeRILYB. Riley Financial1.0595 of 5 stars$4.80-0.8%N/A-80.6%$145.44M$1.65B0.002,383Analyst UpgradeARBEArbe Robotics0.8003 of 5 stars$1.77-2.2%N/A-4.7%$142.89M$1.47M0.00120Upcoming EarningsGGRGogoro1.7324 of 5 stars$0.48+3.5%$1.35+181.2%-83.0%$141.66M$349.85M0.001,892Analyst ForecastSCWO374Water2.1083 of 5 stars$1.03+1.5%$3.00+192.7%-16.5%$136.50M$740,000.00-12.6320Insider TradeGap UpMRAMEverspin Technologies2.3631 of 5 stars$6.12+1.3%$9.00+47.1%-35.1%$134.46M$63.76M101.5090Analyst DowngradeDLHCDLH3.8195 of 5 stars$8.46+1.4%N/A-42.2%$119.96M$375.87M49.063,200Short Interest ↓News CoveragePositive NewsNOTEFiscalNote2.6163 of 5 stars$0.86+8.9%$2.60+202.6%-24.1%$119.82M$125.06M-4.03790Analyst RevisionSKILSkillsoft3.2595 of 5 stars$14.47-0.5%$36.67+153.4%-28.7%$119.09M$553.24M0.002,318 Related Companies and Tools Related Companies CoreCard Competitors Quest Resource Competitors B. Riley Financial Competitors Arbe Robotics Competitors Gogoro Competitors 374Water Competitors Everspin Technologies Competitors DLH Competitors FiscalNote Competitors Skillsoft Competitors Top 10 Stock Comparisons Bank Stocks Artificial Intelligence Stocks Toy Stocks Growth Stocks Airline Stocks Chinese Stocks EV Charging Stocks Defense Stocks Lithium Stocks Pharmaceutical Stocks This page (NASDAQ:HRTH) was last updated on 11/21/2024 by MarketBeat.com Staff From Our PartnersThe Crypto That’s Making Wall Street SweatThe Crypto Wall Street Is Desperate to Hide It's happening now, right under everyone's radar. Big tech gian...Crypto 101 Media | SponsoredMissed Nvidia? 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