Heritage Commerce (HTBK) Competitors

Seacoast Banking Co. of Florida (NASDAQ:SBCF) and Heritage Commerce (NASDAQ:HTBK) are both finance companies, but which is the superior investment? We will compare the two businesses based on the strength of their institutional ownership, earnings, valuation, community ranking, media sentiment, risk, profitability, analyst recommendations and dividends.

Which has more risk and volatility, SBCF or HTBK?

Seacoast Banking Co. of Florida has a beta of 1.09, indicating that its stock price is 9% more volatile than the S&P 500. Comparatively, Heritage Commerce has a beta of 0.92, indicating that its stock price is 8% less volatile than the S&P 500.

Do institutionals and insiders believe in SBCF or HTBK?

81.8% of Seacoast Banking Co. of Florida shares are owned by institutional investors. Comparatively, 75.6% of Heritage Commerce shares are owned by institutional investors. 1.5% of Seacoast Banking Co. of Florida shares are owned by company insiders. Comparatively, 4.0% of Heritage Commerce shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Is SBCF or HTBK more profitable?

Heritage Commerce has a net margin of 16.12% compared to Seacoast Banking Co. of Florida's net margin of 14.95%. Heritage Commerce's return on equity of 5.96% beat Seacoast Banking Co. of Florida's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Seacoast Banking Co. of Florida	14.95%	5.91%	0.85%
Heritage Commerce	16.12%	5.96%	0.76%

Does the MarketBeat Community believe in SBCF or HTBK?

Heritage Commerce received 3 more outperform votes than Seacoast Banking Co. of Florida when rated by MarketBeat users. However, 59.64% of users gave Seacoast Banking Co. of Florida an outperform vote while only 58.38% of users gave Heritage Commerce an outperform vote.

Company	Underperform	Outperform
Seacoast Banking Co. of Florida	Outperform Votes 300 59.64%	Underperform Votes 203 40.36%
Heritage Commerce	Outperform Votes 303 58.38%	Underperform Votes 216 41.62%

Which has stronger earnings & valuation, SBCF or HTBK?

Seacoast Banking Co. of Florida has higher revenue and earnings than Heritage Commerce. Heritage Commerce is trading at a lower price-to-earnings ratio than Seacoast Banking Co. of Florida, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Seacoast Banking Co. of Florida	$515.40M	4.21	$120.99M	$1.43	17.74
Heritage Commerce	$172.40M	3.40	$40.53M	$0.66	14.45

Does the media refer more to SBCF or HTBK?

In the previous week, Seacoast Banking Co. of Florida had 4 more articles in the media than Heritage Commerce. MarketBeat recorded 6 mentions for Seacoast Banking Co. of Florida and 2 mentions for Heritage Commerce. Heritage Commerce's average media sentiment score of 1.39 beat Seacoast Banking Co. of Florida's score of 1.29 indicating that Heritage Commerce is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Seacoast Banking Co. of Florida	4 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Heritage Commerce	1 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Is SBCF or HTBK a better dividend stock?

Seacoast Banking Co. of Florida pays an annual dividend of $0.72 per share and has a dividend yield of 2.8%. Heritage Commerce pays an annual dividend of $0.52 per share and has a dividend yield of 5.5%. Seacoast Banking Co. of Florida pays out 50.3% of its earnings in the form of a dividend. Heritage Commerce pays out 78.8% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

Do analysts rate SBCF or HTBK?

Seacoast Banking Co. of Florida presently has a consensus target price of $30.00, indicating a potential upside of 18.28%. Heritage Commerce has a consensus target price of $11.50, indicating a potential upside of 20.61%. Given Heritage Commerce's stronger consensus rating and higher possible upside, analysts clearly believe Heritage Commerce is more favorable than Seacoast Banking Co. of Florida.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Seacoast Banking Co. of Florida	0 Sell rating(s)	3 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.40
Heritage Commerce	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	1 Strong Buy rating(s)	3.33

Summary

Seacoast Banking Co. of Florida beats Heritage Commerce on 11 of the 20 factors compared between the two stocks.