36Kr (KRKR) Competitors

36Kr (NASDAQ:KRKR) and Scienjoy (NASDAQ:SJ) are both small-cap business services companies, but which is the better business? We will contrast the two businesses based on the strength of their profitability, analyst recommendations, community ranking, institutional ownership, risk, earnings, media sentiment, dividends and valuation.

Do insiders and institutionals believe in KRKR or SJ?

0.1% of 36Kr shares are owned by institutional investors. Comparatively, 0.3% of Scienjoy shares are owned by institutional investors. 39.4% of 36Kr shares are owned by company insiders. Comparatively, 33.5% of Scienjoy shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Does the MarketBeat Community favor KRKR or SJ?

36Kr received 17 more outperform votes than Scienjoy when rated by MarketBeat users. However, 66.67% of users gave Scienjoy an outperform vote while only 61.29% of users gave 36Kr an outperform vote.

Company	Underperform	Outperform
36Kr	Outperform Votes 19 61.29%	Underperform Votes 12 38.71%
Scienjoy	Outperform Votes 2 66.67%	Underperform Votes 1 33.33%

Which has more risk & volatility, KRKR or SJ?

36Kr has a beta of 0.64, meaning that its share price is 36% less volatile than the S&P 500. Comparatively, Scienjoy has a beta of 1.09, meaning that its share price is 9% more volatile than the S&P 500.

Is KRKR or SJ more profitable?

Scienjoy has a net margin of 3.01% compared to 36Kr's net margin of 0.00%. Scienjoy's return on equity of 4.55% beat 36Kr's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
36Kr	N/A	N/A	N/A
Scienjoy	3.01%	4.55%	3.78%

Does the media favor KRKR or SJ?

In the previous week, 36Kr had 2 more articles in the media than Scienjoy. MarketBeat recorded 3 mentions for 36Kr and 1 mentions for Scienjoy. 36Kr's average media sentiment score of 0.81 beat Scienjoy's score of 0.43 indicating that 36Kr is being referred to more favorably in the media.

Company	Overall Sentiment
36Kr	Positive
Scienjoy	Neutral

Which has better earnings and valuation, KRKR or SJ?

Scienjoy has higher revenue and earnings than 36Kr. 36Kr is trading at a lower price-to-earnings ratio than Scienjoy, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
36Kr	$302.70M	0.03	-$12.71M	-$6.00	-0.80
Scienjoy	$1.44B	0.02	-$4.34M	$0.16	5.45

Summary

Scienjoy beats 36Kr on 10 of the 15 factors compared between the two stocks.