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Netflix (NFLX) Competitors

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$1,204.65 -1.56 (-0.13%)
Closing price 04:00 PM Eastern
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$1,203.20 -1.45 (-0.12%)
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NFLX vs. AAPL, AMZN, CMCSA, GOOG, GOOGL, ROKU, TSLA, WBD, DIS, and T

Should you be buying Netflix stock or one of its competitors? The main competitors of Netflix include Apple (AAPL), Amazon.com (AMZN), Comcast (CMCSA), Alphabet (GOOG), Alphabet (GOOGL), Roku (ROKU), Tesla (TSLA), Warner Bros. Discovery (WBD), Walt Disney (DIS), and AT&T (T).

Netflix vs. Its Competitors

Apple (NASDAQ:AAPL) and Netflix (NASDAQ:NFLX) are related large-cap companies, but which is the superior investment? We will contrast the two companies based on the strength of their profitability, analyst recommendations, media sentiment, earnings, institutional ownership, dividends, valuation and risk.

67.7% of Apple shares are owned by institutional investors. Comparatively, 80.9% of Netflix shares are owned by institutional investors. 0.1% of Apple shares are owned by company insiders. Comparatively, 1.4% of Netflix shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Apple has a beta of 1.16, suggesting that its share price is 16% more volatile than the S&P 500. Comparatively, Netflix has a beta of 1.59, suggesting that its share price is 59% more volatile than the S&P 500.

Netflix has a net margin of 24.58% compared to Apple's net margin of 24.30%. Apple's return on equity of 170.91% beat Netflix's return on equity.

Company Net Margins Return on Equity Return on Assets
Apple24.30% 170.91% 31.94%
Netflix 24.58%42.50%19.42%

Apple presently has a consensus target price of $237.98, indicating a potential upside of 4.49%. Netflix has a consensus target price of $1,297.66, indicating a potential upside of 7.72%. Given Netflix's stronger consensus rating and higher probable upside, analysts plainly believe Netflix is more favorable than Apple.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Apple
2 Sell rating(s)
11 Hold rating(s)
16 Buy rating(s)
2 Strong Buy rating(s)
2.58
Netflix
3 Sell rating(s)
10 Hold rating(s)
22 Buy rating(s)
1 Strong Buy rating(s)
2.58

In the previous week, Apple had 208 more articles in the media than Netflix. MarketBeat recorded 299 mentions for Apple and 91 mentions for Netflix. Netflix's average media sentiment score of 1.33 beat Apple's score of 0.87 indicating that Netflix is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Apple
174 Very Positive mention(s)
36 Positive mention(s)
57 Neutral mention(s)
20 Negative mention(s)
11 Very Negative mention(s)
Positive
Netflix
72 Very Positive mention(s)
10 Positive mention(s)
7 Neutral mention(s)
1 Negative mention(s)
1 Very Negative mention(s)
Positive

Apple has higher revenue and earnings than Netflix. Apple is trading at a lower price-to-earnings ratio than Netflix, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Apple$391.04B8.64$93.74B$6.5934.56
Netflix$39.00B13.13$8.71B$23.4751.33

Summary

Netflix beats Apple on 11 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding NFLX and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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NFLX vs. The Competition

MetricNetflixBRDCST IndustryDiscretionary SectorNASDAQ Exchange
Market Cap$512.55B$21.35B$8.30B$9.59B
Dividend YieldN/A5.23%3.11%4.09%
P/E Ratio51.3330.0618.0226.05
Price / Sales13.131.505.56120.75
Price / Cash21.2032.6216.6358.48
Price / Book20.522.704.726.61
Net Income$8.71B$30.12M$226.48M$265.56M
7 Day Performance-2.77%202.36%15.42%1.98%
1 Month Performance1.22%204.80%14.22%1.33%
1 Year Performance74.85%505.88%52.48%21.15%

Netflix Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
NFLX
Netflix
4.0734 of 5 stars
$1,204.65
-0.1%
$1,297.66
+7.7%
+73.0%$512.55B$39.00B51.3314,000Trending News
AAPL
Apple
4.638 of 5 stars
$226.28
-1.9%
$237.60
+5.0%
-0.7%$3.36T$391.04B34.34164,000Trending News
Analyst Forecast
AMZN
Amazon.com
4.6331 of 5 stars
$223.56
-2.0%
$262.87
+17.6%
+23.2%$2.38T$670.04B34.081,556,000Trending News
Analyst Downgrade
Insider Trade
CMCSA
Comcast
4.9778 of 5 stars
$33.30
-1.8%
$40.73
+22.3%
-15.9%$122.94B$123.73B5.50182,000Positive News
GOOG
Alphabet
4.6822 of 5 stars
$200.67
-0.9%
$215.19
+7.2%
+19.7%$2.43T$350.02B21.37190,200Trending News
Insider Trade
GOOGL
Alphabet
3.9874 of 5 stars
$199.80
-0.9%
$211.53
+5.9%
+20.4%$2.42T$350.02B21.28183,323Trending News
Analyst Forecast
Insider Trade
ROKU
Roku
2.7118 of 5 stars
$88.31
-0.6%
$98.96
+12.1%
+44.4%$13.02B$4.11B-210.353,340Insider Trade
TSLA
Tesla
4.3842 of 5 stars
$321.46
-2.4%
$303.31
-5.6%
+43.4%$1.04T$92.72B185.97125,665Trending News
WBD
Warner Bros. Discovery
3.1582 of 5 stars
$11.52
-0.4%
$13.14
+14.1%
+50.9%$28.50B$39.32B38.3735,000Positive News
DIS
Walt Disney
4.8833 of 5 stars
$116.59
+0.3%
$131.18
+12.5%
+28.2%$209.66B$91.36B18.28233,000Trending News
T
AT&T
4.4383 of 5 stars
$29.31
+1.1%
$30.21
+3.1%
+50.7%$209.54B$123.98B16.65140,990Trending News

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This page (NASDAQ:NFLX) was last updated on 8/22/2025 by MarketBeat.com Staff
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