Outbrain (OB) Competitors

Employers (NYSE:EIG) and Outbrain (NASDAQ:OB) are both small-cap finance companies, but which is the superior business? We will compare the two businesses based on the strength of their valuation, earnings, risk, community ranking, analyst recommendations, dividends, media sentiment, institutional ownership and profitability.

Does the media favor EIG or OB?

In the previous week, Employers had 2 more articles in the media than Outbrain. MarketBeat recorded 3 mentions for Employers and 1 mentions for Outbrain. Employers' average media sentiment score of 1.21 beat Outbrain's score of -2.00 indicating that Employers is being referred to more favorably in the media.

Company	Overall Sentiment
Employers	Positive
Outbrain	Very Negative

Do analysts prefer EIG or OB?

Employers currently has a consensus target price of $58.00, suggesting a potential upside of 14.15%. Outbrain has a consensus target price of $6.10, suggesting a potential downside of 17.01%. Given Employers' higher probable upside, equities analysts clearly believe Employers is more favorable than Outbrain.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Employers	0 Sell rating(s)	2 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.33
Outbrain	0 Sell rating(s)	3 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.40

Does the MarketBeat Community favor EIG or OB?

Employers received 18 more outperform votes than Outbrain when rated by MarketBeat users. Likewise, 62.28% of users gave Employers an outperform vote while only 60.45% of users gave Outbrain an outperform vote.

Company	Underperform	Outperform
Employers	Outperform Votes 284 62.28%	Underperform Votes 172 37.72%
Outbrain	Outperform Votes 266 60.45%	Underperform Votes 174 39.55%

Which has stronger valuation & earnings, EIG or OB?

Employers has higher earnings, but lower revenue than Outbrain. Outbrain is trading at a lower price-to-earnings ratio than Employers, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Employers	$889.80M	1.41	$118.10M	$5.34	9.51
Outbrain	$903.52M	0.40	$10.24M	-$0.05	-147.00

Which has more volatility and risk, EIG or OB?

Employers has a beta of 0.26, suggesting that its stock price is 74% less volatile than the S&P 500. Comparatively, Outbrain has a beta of 1.57, suggesting that its stock price is 57% more volatile than the S&P 500.

Do insiders & institutionals have more ownership in EIG or OB?

80.5% of Employers shares are held by institutional investors. Comparatively, 60.4% of Outbrain shares are held by institutional investors. 1.5% of Employers shares are held by insiders. Comparatively, 21.9% of Outbrain shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Is EIG or OB a better dividend stock?

Employers pays an annual dividend of $1.20 per share and has a dividend yield of 2.4%. Outbrain pays an annual dividend of $0.84 per share and has a dividend yield of 11.4%. Employers pays out 22.5% of its earnings in the form of a dividend. Outbrain pays out -1,680.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Outbrain is clearly the better dividend stock, given its higher yield and lower payout ratio.

Is EIG or OB more profitable?

Employers has a net margin of 15.27% compared to Outbrain's net margin of 0.39%. Employers' return on equity of 9.78% beat Outbrain's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Employers	15.27%	9.78%	2.84%
Outbrain	0.39%	2.18%	0.79%

Summary

Employers beats Outbrain on 13 of the 20 factors compared between the two stocks.