SpringBig (NASDAQ: SBIG) is a technology company specializing in customer engagement and loyalty solutions for the regulated cannabis industry. Through its cloud-based platform, SpringBig enables dispensaries and cannabis brands to connect with consumers using digital marketing, data analytics, and automated loyalty programs. The company’s offering is designed to help retailers drive repeat business, increase customer lifetime value, and comply with strict advertising regulations in the cannabis sector.
Central to SpringBig’s platform are its text messaging and email marketing tools, which allow dispensaries to deliver targeted promotions, event invitations, and personalized rewards. The platform integrates with major point-of-sale systems to track customer purchases and automatically enroll shoppers in tiered loyalty programs. Advanced analytics dashboards provide real-time insights into campaign performance, customer behavior, and revenue impact, helping operators refine their marketing strategies and measure return on investment.
Founded in 2016 and headquartered in Chicago, Illinois, SpringBig serves more than 1,000 retail locations across close to 30 U.S. states and multiple Canadian provinces. The company has built a network of technology and compliance partners to support clients in navigating the evolving regulatory landscape. SpringBig’s solutions are adopted by single-location dispensaries as well as multi-state operators, reflecting the platform’s scalability and industry-specific focus.
SpringBig’s leadership team is led by Chief Executive Officer Michael A. Remien, who co-founded the company to address the unique marketing challenges faced by cannabis retailers. Under his direction, SpringBig completed a public listing on the NASDAQ in 2021, enabling the company to invest in product development and expand its support services. SpringBig continues to prioritize innovation in customer engagement tools and regulatory compliance resources for its clients.
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