Southern First Bancshares (SFST) Competitors $33.60 +0.26 (+0.78%) Closing price 03/26/2025 04:00 PM EasternExtended Trading$33.58 -0.02 (-0.06%) As of 03/26/2025 04:02 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock SFST vs. FSUN, BFC, TRIN, PFC, ML, AMAL, CNOB, AMTB, BHRB, and FMBHShould you be buying Southern First Bancshares stock or one of its competitors? The main competitors of Southern First Bancshares include Firstsun Capital Bancorp (FSUN), Bank First (BFC), Trinity Capital (TRIN), Premier Financial (PFC), MoneyLion (ML), Amalgamated Financial (AMAL), ConnectOne Bancorp (CNOB), Amerant Bancorp (AMTB), Burke & Herbert Financial Services (BHRB), and First Mid Bancshares (FMBH). These companies are all part of the "banking" industry. Southern First Bancshares vs. Firstsun Capital Bancorp Bank First Trinity Capital Premier Financial MoneyLion Amalgamated Financial ConnectOne Bancorp Amerant Bancorp Burke & Herbert Financial Services First Mid Bancshares Firstsun Capital Bancorp (NASDAQ:FSUN) and Southern First Bancshares (NASDAQ:SFST) are both small-cap finance companies, but which is the superior investment? We will contrast the two businesses based on the strength of their dividends, community ranking, risk, earnings, institutional ownership, media sentiment, profitability, valuation and analyst recommendations. Do analysts rate FSUN or SFST? Firstsun Capital Bancorp currently has a consensus target price of $46.67, indicating a potential upside of 21.69%. Given Firstsun Capital Bancorp's stronger consensus rating and higher possible upside, equities research analysts plainly believe Firstsun Capital Bancorp is more favorable than Southern First Bancshares.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Firstsun Capital Bancorp 0 Sell rating(s) 0 Hold rating(s) 3 Buy rating(s) 0 Strong Buy rating(s) 3.00Southern First Bancshares 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00 Is FSUN or SFST more profitable? Firstsun Capital Bancorp has a net margin of 13.77% compared to Southern First Bancshares' net margin of 7.28%. Firstsun Capital Bancorp's return on equity of 8.56% beat Southern First Bancshares' return on equity.Company Net Margins Return on Equity Return on Assets Firstsun Capital Bancorp13.77% 8.56% 1.07% Southern First Bancshares 7.28%4.85%0.38% Do institutionals & insiders have more ownership in FSUN or SFST? 75.0% of Southern First Bancshares shares are owned by institutional investors. 7.6% of Southern First Bancshares shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term. Which has stronger earnings and valuation, FSUN or SFST? Firstsun Capital Bancorp has higher revenue and earnings than Southern First Bancshares. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioFirstsun Capital Bancorp$377.44M2.82$75.63MN/AN/ASouthern First Bancshares$93.34M2.94$15.53M$1.9217.50 Does the media prefer FSUN or SFST? In the previous week, Firstsun Capital Bancorp had 3 more articles in the media than Southern First Bancshares. MarketBeat recorded 4 mentions for Firstsun Capital Bancorp and 1 mentions for Southern First Bancshares. Southern First Bancshares' average media sentiment score of 1.83 beat Firstsun Capital Bancorp's score of 1.44 indicating that Southern First Bancshares is being referred to more favorably in the news media. Company Overall Sentiment Firstsun Capital Bancorp Positive Southern First Bancshares Very Positive Does the MarketBeat Community prefer FSUN or SFST? Southern First Bancshares received 195 more outperform votes than Firstsun Capital Bancorp when rated by MarketBeat users. However, 80.00% of users gave Firstsun Capital Bancorp an outperform vote while only 52.79% of users gave Southern First Bancshares an outperform vote. CompanyUnderperformOutperformFirstsun Capital BancorpOutperform Votes480.00% Underperform Votes120.00% Southern First BancsharesOutperform Votes19952.79% Underperform Votes17847.21% SummaryFirstsun Capital Bancorp beats Southern First Bancshares on 10 of the 15 factors compared between the two stocks. Remove Ads Get Southern First Bancshares News Delivered to You Automatically Sign up to receive the latest news and ratings for SFST and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart SFST vs. The Competition Export to ExcelMetricSouthern First BancsharesNational commercial banks IndustryFinance SectorNASDAQ ExchangeMarket Cap$274.75M$22.81B$11.37B$8.13BDividend YieldN/A3.39%5.57%4.00%P/E Ratio17.5012.6022.8519.09Price / Sales2.942.9025.6294.71Price / Cash15.3111.1617.6134.64Price / Book0.871.182.784.36Net Income$15.53M$2.17B$1.03B$247.23M7 Day Performance-0.21%0.89%0.86%-0.34%1 Month Performance-0.30%-2.90%496.48%-3.60%1 Year Performance7.49%16.94%536.82%2.01% Southern First Bancshares Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)SFSTSouthern First Bancshares4.2642 of 5 stars$33.60+0.8%N/A+12.8%$274.75M$93.34M17.50290Positive NewsFSUNFirstsun Capital Bancorp1.6775 of 5 stars$38.81+0.3%$46.67+20.2%N/A$1.08B$377.44M0.001,176Positive NewsBFCBank First1.9391 of 5 stars$102.09+1.3%$104.00+1.9%+27.3%$1.02B$154.64M15.71330News CoveragePositive NewsTRINTrinity Capital1.1953 of 5 stars$16.06+1.5%$15.63-2.7%+6.8%$1.01B$175.49M9.3940PFCPremier Financial2.1736 of 5 stars$28.04flat$22.50-19.8%N/A$1.00B$243.59M14.091,023MLMoneyLion0.9927 of 5 stars$87.03+0.8%$92.83+6.7%+15.9%$985.17M$545.91M395.59560AMALAmalgamated Financial4.0074 of 5 stars$29.70+1.9%$38.50+29.6%+26.8%$911.40M$316.48M8.61380Positive NewsHigh Trading VolumeCNOBConnectOne Bancorp4.6659 of 5 stars$23.52+0.8%$28.00+19.0%+31.5%$902.56M$264.07M13.29520Analyst UpgradeNews CoveragePositive NewsGap UpAMTBAmerant Bancorp3.8551 of 5 stars$21.16+0.5%$27.00+27.6%-3.5%$886.86M$305.29M-37.12680News CoverageBHRBBurke & Herbert Financial Services2.7622 of 5 stars$58.95+0.4%$76.00+28.9%+10.0%$882.36M$261.95M24.56850Positive NewsFMBHFirst Mid Bancshares3.5917 of 5 stars$35.49+0.1%$45.00+26.8%+14.1%$851.12M$318.63M10.791,070Positive News Remove Ads Related Companies and Tools Related Companies FSUN Competitors BFC Competitors TRIN Competitors PFC Competitors ML Competitors AMAL Competitors CNOB Competitors AMTB Competitors BHRB Competitors FMBH Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:SFST) was last updated on 3/27/2025 by MarketBeat.com Staff From Our PartnersA market crash is coming—here’s whenThe stock market cycle I've used to identify the most likely day of the next market crash is the exact same in...Chaikin Analytics | SponsoredYour Wealth is Under AttackPlease don't wait—this is your moment to take action. 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