SGA vs. IHRT, SPIR, SSP, CRGE, VOCL, CXDO, TSQ, BZFD, AREN, and UONE
Should you be buying Saga Communications stock or one of its competitors? The main competitors of Saga Communications include iHeartMedia (IHRT), Spire Global (SPIR), E.W. Scripps (SSP), Charge Enterprises (CRGE), Creatd (VOCL), Crexendo (CXDO), Townsquare Media (TSQ), BuzzFeed (BZFD), The Arena Group (AREN), and Urban One (UONE). These companies are all part of the "communication" industry.
Saga Communications vs.
Saga Communications (NASDAQ:SGA) and iHeartMedia (NASDAQ:IHRT) are both small-cap consumer discretionary companies, but which is the better stock? We will compare the two businesses based on the strength of their dividends, analyst recommendations, valuation, earnings, risk, institutional ownership, community ranking, profitability and media sentiment.
iHeartMedia has a consensus price target of $2.83, indicating a potential upside of 54.83%. Given iHeartMedia's stronger consensus rating and higher probable upside, analysts clearly believe iHeartMedia is more favorable than Saga Communications.
In the previous week, Saga Communications had 1 more articles in the media than iHeartMedia. MarketBeat recorded 2 mentions for Saga Communications and 1 mentions for iHeartMedia. iHeartMedia's average media sentiment score of 1.89 beat Saga Communications' score of 1.77 indicating that iHeartMedia is being referred to more favorably in the news media.
iHeartMedia received 20 more outperform votes than Saga Communications when rated by MarketBeat users. However, 36.84% of users gave Saga Communications an outperform vote while only 36.49% of users gave iHeartMedia an outperform vote.
Saga Communications has a net margin of 4.24% compared to iHeartMedia's net margin of -27.04%. Saga Communications' return on equity of 3.22% beat iHeartMedia's return on equity.
Saga Communications has a beta of 0.27, meaning that its share price is 73% less volatile than the S&P 500. Comparatively, iHeartMedia has a beta of 1.78, meaning that its share price is 78% more volatile than the S&P 500.
Saga Communications has higher earnings, but lower revenue than iHeartMedia. iHeartMedia is trading at a lower price-to-earnings ratio than Saga Communications, indicating that it is currently the more affordable of the two stocks.
74.3% of Saga Communications shares are held by institutional investors. Comparatively, 93.9% of iHeartMedia shares are held by institutional investors. 21.9% of Saga Communications shares are held by insiders. Comparatively, 6.3% of iHeartMedia shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.
Summary
Saga Communications beats iHeartMedia on 10 of the 18 factors compared between the two stocks.
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New MarketBeat Followers Over Time
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Media Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NASDAQ:SGA) was last updated on 3/26/2025 by MarketBeat.com Staff
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