Notice: This company has been marked as potentially delisted and may not be actively trading. Dealertrack Technologies (TRAK) Competitors Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsCompetitorsDividendEarningsHeadlinesInsider TradesOptions ChainOwnershipTrends TRAK vs. CMPR, QNST, LQDT, OPEN, ANGI, TTGT, BCOV, TZOO, DHX, and MCHXShould you be buying Dealertrack Technologies stock or one of its competitors? The main competitors of Dealertrack Technologies include Cimpress (CMPR), QuinStreet (QNST), Liquidity Services (LQDT), Opendoor Technologies (OPEN), Angi (ANGI), TechTarget (TTGT), Brightcove (BCOV), Travelzoo (TZOO), DHI Group (DHX), and Marchex (MCHX). These companies are all part of the "internet software & services" industry. Dealertrack Technologies vs. Cimpress QuinStreet Liquidity Services Opendoor Technologies Angi TechTarget Brightcove Travelzoo DHI Group Marchex Cimpress (NASDAQ:CMPR) and Dealertrack Technologies (NASDAQ:TRAK) are both small-cap consumer discretionary companies, but which is the superior investment? We will contrast the two companies based on the strength of their community ranking, media sentiment, profitability, dividends, risk, earnings, institutional ownership, analyst recommendations and valuation. Does the MarketBeat Community prefer CMPR or TRAK? Cimpress received 198 more outperform votes than Dealertrack Technologies when rated by MarketBeat users. However, 58.89% of users gave Dealertrack Technologies an outperform vote while only 55.43% of users gave Cimpress an outperform vote. CompanyUnderperformOutperformCimpressOutperform Votes35755.43% Underperform Votes28744.57% Dealertrack TechnologiesOutperform Votes15958.89% Underperform Votes11141.11% Does the media favor CMPR or TRAK? In the previous week, Cimpress had 2 more articles in the media than Dealertrack Technologies. MarketBeat recorded 2 mentions for Cimpress and 0 mentions for Dealertrack Technologies. Dealertrack Technologies' average media sentiment score of 0.00 beat Cimpress' score of -0.46 indicating that Dealertrack Technologies is being referred to more favorably in the news media. Company Overall Sentiment Cimpress Neutral Dealertrack Technologies Neutral Do insiders and institutionals hold more shares of CMPR or TRAK? 77.6% of Cimpress shares are held by institutional investors. Comparatively, 27.4% of Dealertrack Technologies shares are held by institutional investors. 17.8% of Cimpress shares are held by company insiders. Comparatively, 44.0% of Dealertrack Technologies shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth. Which has better earnings & valuation, CMPR or TRAK? Cimpress has higher revenue and earnings than Dealertrack Technologies. Cimpress is trading at a lower price-to-earnings ratio than Dealertrack Technologies, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioCimpress$3.36B0.33$173.68M$6.047.37Dealertrack Technologies$20.45M17.52$5.96M$0.3261.28 Do analysts rate CMPR or TRAK? Cimpress presently has a consensus price target of $103.00, suggesting a potential upside of 131.51%. Dealertrack Technologies has a consensus price target of $24.00, suggesting a potential upside of 22.39%. Given Cimpress' higher possible upside, analysts plainly believe Cimpress is more favorable than Dealertrack Technologies.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Cimpress 0 Sell rating(s) 0 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 3.00Dealertrack Technologies 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00 Is CMPR or TRAK more profitable? Dealertrack Technologies has a net margin of 29.35% compared to Cimpress' net margin of 4.75%. Dealertrack Technologies' return on equity of 13.19% beat Cimpress' return on equity.Company Net Margins Return on Equity Return on Assets Cimpress4.75% -27.64% 8.53% Dealertrack Technologies 29.35%13.19%11.85% Which has more risk and volatility, CMPR or TRAK? Cimpress has a beta of 2.22, meaning that its share price is 122% more volatile than the S&P 500. Comparatively, Dealertrack Technologies has a beta of 0.84, meaning that its share price is 16% less volatile than the S&P 500. SummaryCimpress beats Dealertrack Technologies on 9 of the 17 factors compared between the two stocks. Remove Ads Get Dealertrack Technologies News Delivered to You Automatically Sign up to receive the latest news and ratings for TRAK and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart TRAK vs. The Competition Export to ExcelMetricDealertrack TechnologiesData processing & preparation IndustryComputer SectorNASDAQ ExchangeMarket Cap$377.13M$3.91B$23.43B$8.00BDividend Yield0.35%3.10%2.81%4.03%P/E Ratio61.2263.1541.3618.91Price / Sales17.521,909.272,379.34118.46Price / Cash52.1833.7434.6534.62Price / Book7.485.945.994.18Net Income$5.96M$44.05M$734.45M$246.59M Dealertrack Technologies Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)TRAKDealertrack TechnologiesN/A$19.61-7.1%$24.00+22.4%+35.4%$377.13M$20.45M61.22N/ACMPRCimpress4.6752 of 5 stars$44.99-2.0%$103.00+128.9%-50.8%$1.13B$3.36B7.4516,000High Trading VolumeQNSTQuinStreet3.8892 of 5 stars$17.00-7.2%$29.80+75.3%+12.4%$959.97M$928.72M-77.27790LQDTLiquidity Services2.5832 of 5 stars$29.50-4.4%$38.50+30.5%+66.0%$915.65M$414.32M39.33740High Trading VolumeOPENOpendoor Technologies3.6802 of 5 stars$1.20flat$1.70+41.7%-60.8%$858.08M$5.15B-2.221,982Gap DownHigh Trading VolumeANGIAngi3.3295 of 5 stars$1.61-3.0%$3.05+89.4%-40.1%$800.60M$1.19B20.133,800High Trading VolumeTTGTTechTarget4.0685 of 5 stars$13.63-6.1%$30.14+121.2%-56.4%$398.47M$257.41M-32.451,000BCOVBrightcove0.5836 of 5 stars$4.45flat$3.98-10.7%N/A$202.12M$201.19M-21.19720Analyst ForecastNews CoverageTZOOTravelzoo4.0549 of 5 stars$13.81-10.9%$25.00+81.0%+43.3%$163.01M$83.90M12.91210Insider TradeHigh Trading VolumeDHXDHI Group3.9434 of 5 stars$1.86-13.4%$5.25+182.0%-31.8%$91.09M$141.93M186.39530Gap UpMCHXMarchex1.5307 of 5 stars$2.00-4.8%N/A+43.9%$87.36M$48.12M-22.22190Earnings ReportAnalyst ForecastGap Down Remove Ads Related Companies and Tools Related Companies Cimpress Alternatives QuinStreet Alternatives Liquidity Services Alternatives Opendoor Technologies Alternatives Angi Alternatives TechTarget Alternatives Brightcove Alternatives Travelzoo Alternatives DHI Group Alternatives Marchex Alternatives Top 10 Stock Comparisons Bank Stocks Artificial Intelligence Stocks Toy Stocks Growth Stocks Airline Stocks Chinese Stocks EV Charging Stocks Defense Stocks Lithium Stocks Pharmaceutical Stocks This page (NASDAQ:TRAK) was last updated on 3/11/2025 by MarketBeat.com Staff From Our PartnersElon Musk Wants to Audit Fort Knox—What It Means for Your RetirementYou can take advantage of the coming tariff-fueled gold melt-up right inside your IRA or 401(k) – 100% TAX-FRE...Colonial Metals | SponsoredURGENT: This Altcoin Opportunity Won’t Wait – Act NowCrypto has officially entered the "banana zone" – that wild phase where prices can 1000x in days. 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