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Dealertrack Technologies (TRAK) Competitors

Dealertrack Technologies logo

TRAK vs. OPEN, QNST, LQDT, ANGI, TTGT, TZOO, BCOV, MCHX, DHX, and LPSN

Should you be buying Dealertrack Technologies stock or one of its competitors? The main competitors of Dealertrack Technologies include Opendoor Technologies (OPEN), QuinStreet (QNST), Liquidity Services (LQDT), Angi (ANGI), TechTarget (TTGT), Travelzoo (TZOO), Brightcove (BCOV), Marchex (MCHX), DHI Group (DHX), and LivePerson (LPSN). These companies are all part of the "internet software & services" industry.

Dealertrack Technologies vs.

Dealertrack Technologies (NASDAQ:TRAK) and Opendoor Technologies (NASDAQ:OPEN) are both small-cap computer and technology companies, but which is the better business? We will contrast the two businesses based on the strength of their community ranking, risk, media sentiment, valuation, dividends, institutional ownership, analyst recommendations, earnings and profitability.

27.4% of Dealertrack Technologies shares are held by institutional investors. Comparatively, 62.4% of Opendoor Technologies shares are held by institutional investors. 44.0% of Dealertrack Technologies shares are held by company insiders. Comparatively, 3.6% of Opendoor Technologies shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Dealertrack Technologies has a net margin of 29.38% compared to Opendoor Technologies' net margin of -7.49%. Dealertrack Technologies' return on equity of 13.12% beat Opendoor Technologies' return on equity.

Company Net Margins Return on Equity Return on Assets
Dealertrack Technologies29.38% 13.12% 11.91%
Opendoor Technologies -7.49%-45.67%-11.66%

Dealertrack Technologies has higher earnings, but lower revenue than Opendoor Technologies. Opendoor Technologies is trading at a lower price-to-earnings ratio than Dealertrack Technologies, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Dealertrack Technologies$20.45M20.55$5.96M$0.3174.26
Opendoor Technologies$4.94B0.24-$275M-$0.54-3.13

Dealertrack Technologies has a beta of 0.85, suggesting that its stock price is 15% less volatile than the S&P 500. Comparatively, Opendoor Technologies has a beta of 2.88, suggesting that its stock price is 188% more volatile than the S&P 500.

In the previous week, Opendoor Technologies had 3 more articles in the media than Dealertrack Technologies. MarketBeat recorded 5 mentions for Opendoor Technologies and 2 mentions for Dealertrack Technologies. Dealertrack Technologies' average media sentiment score of 0.00 beat Opendoor Technologies' score of -0.35 indicating that Dealertrack Technologies is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Dealertrack Technologies
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Opendoor Technologies
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Dealertrack Technologies currently has a consensus target price of $24.00, indicating a potential upside of 4.26%. Opendoor Technologies has a consensus target price of $2.37, indicating a potential upside of 40.04%. Given Opendoor Technologies' higher possible upside, analysts plainly believe Opendoor Technologies is more favorable than Dealertrack Technologies.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Dealertrack Technologies
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
3.00
Opendoor Technologies
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33

Opendoor Technologies received 77 more outperform votes than Dealertrack Technologies when rated by MarketBeat users. However, 58.89% of users gave Dealertrack Technologies an outperform vote while only 55.40% of users gave Opendoor Technologies an outperform vote.

CompanyUnderperformOutperform
Dealertrack TechnologiesOutperform Votes
159
58.89%
Underperform Votes
111
41.11%
Opendoor TechnologiesOutperform Votes
236
55.40%
Underperform Votes
190
44.60%

Summary

Dealertrack Technologies beats Opendoor Technologies on 11 of the 17 factors compared between the two stocks.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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TRAK vs. The Competition

MetricDealertrack TechnologiesData processing & preparation IndustryComputer SectorNASDAQ Exchange
Market Cap$420.35M$4.34B$26.08B$9.08B
Dividend Yield0.28%2.91%2.79%4.23%
P/E Ratio74.2632.97238.1117.20
Price / Sales20.551,743.093,359.13117.04
Price / Cash60.4033.4735.8637.85
Price / Book8.966.128.154.78
Net Income$5.96M$44.01M$685.86M$225.60M

Dealertrack Technologies Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
TRAK
Dealertrack Technologies
0.9512 of 5 stars
$23.02
+3.2%
$24.00
+4.3%
+110.2%$420.35M$20.45M74.26N/AInsider Trade
Gap Down
High Trading Volume
OPEN
Opendoor Technologies
3.8678 of 5 stars
$1.94
+0.8%
$2.37
+22.3%
-59.8%$1.38B$4.94B-3.441,982Insider Trade
QNST
QuinStreet
4.1773 of 5 stars
$22.39
+1.3%
$29.00
+29.5%
+65.9%$1.26B$613.51M-55.28899
LQDT
Liquidity Services
1.5567 of 5 stars
$33.10
-6.9%
$32.00
-3.3%
+77.4%$1.01B$363.32M52.22740Analyst Upgrade
Insider Trade
High Trading Volume
ANGI
Angi
2.4057 of 5 stars
$1.75
-1.4%
$3.11
+78.1%
-34.8%$867.73M$1.22B25.143,800Analyst Forecast
Positive News
TTGT
TechTarget
3.9368 of 5 stars
$20.43
-4.2%
$38.17
+86.8%
-43.8%$597.37M$229.96M-50.791,000
TZOO
Travelzoo
3.033 of 5 stars
$19.86
+4.3%
$24.33
+22.5%
+107.2%$234.35M$84.48M17.79210Positive News
BCOV
Brightcove
2.4911 of 5 stars
$4.34
+0.2%
$3.98
-8.4%
+73.8%$195.89M$199.83M-20.62624Analyst Forecast
MCHX
Marchex
2.7922 of 5 stars
$2.07
flat
N/A+34.5%$90.42M$48.59M-22.67190Analyst Forecast
News Coverage
DHX
DHI Group
4.0586 of 5 stars
$1.86
+1.6%
$5.25
+182.3%
-24.3%$89.90M$144.43M45.75530News Coverage
Gap Down
LPSN
LivePerson
1.8663 of 5 stars
$0.83
+3.6%
$1.25
+51.3%
-75.4%$74.57M$334.74M-0.561,095

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This page (NASDAQ:TRAK) was last updated on 12/22/2024 by MarketBeat.com Staff
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