Notice: This company has been marked as potentially delisted and may not be actively trading. Dealertrack Technologies (TRAK) Competitors Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsCompetitorsDividendEarningsHeadlinesInsider TradesOptions ChainOwnershipTrends TRAK vs. OPEN, QNST, LQDT, ANGI, TTGT, TZOO, BCOV, MCHX, DHX, and LPSNShould you be buying Dealertrack Technologies stock or one of its competitors? The main competitors of Dealertrack Technologies include Opendoor Technologies (OPEN), QuinStreet (QNST), Liquidity Services (LQDT), Angi (ANGI), TechTarget (TTGT), Travelzoo (TZOO), Brightcove (BCOV), Marchex (MCHX), DHI Group (DHX), and LivePerson (LPSN). These companies are all part of the "internet software & services" industry. Dealertrack Technologies vs. Opendoor Technologies QuinStreet Liquidity Services Angi TechTarget Travelzoo Brightcove Marchex DHI Group LivePerson Dealertrack Technologies (NASDAQ:TRAK) and Opendoor Technologies (NASDAQ:OPEN) are both small-cap computer and technology companies, but which is the better business? We will contrast the two businesses based on the strength of their community ranking, risk, media sentiment, valuation, dividends, institutional ownership, analyst recommendations, earnings and profitability. Do insiders and institutionals hold more shares of TRAK or OPEN? 27.4% of Dealertrack Technologies shares are held by institutional investors. Comparatively, 62.4% of Opendoor Technologies shares are held by institutional investors. 44.0% of Dealertrack Technologies shares are held by company insiders. Comparatively, 3.6% of Opendoor Technologies shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth. Is TRAK or OPEN more profitable? Dealertrack Technologies has a net margin of 29.38% compared to Opendoor Technologies' net margin of -7.49%. Dealertrack Technologies' return on equity of 13.12% beat Opendoor Technologies' return on equity.Company Net Margins Return on Equity Return on Assets Dealertrack Technologies29.38% 13.12% 11.91% Opendoor Technologies -7.49%-45.67%-11.66% Which has stronger valuation & earnings, TRAK or OPEN? Dealertrack Technologies has higher earnings, but lower revenue than Opendoor Technologies. Opendoor Technologies is trading at a lower price-to-earnings ratio than Dealertrack Technologies, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioDealertrack Technologies$20.45M20.55$5.96M$0.3174.26Opendoor Technologies$4.94B0.24-$275M-$0.54-3.13 Which has more volatility and risk, TRAK or OPEN? Dealertrack Technologies has a beta of 0.85, suggesting that its stock price is 15% less volatile than the S&P 500. Comparatively, Opendoor Technologies has a beta of 2.88, suggesting that its stock price is 188% more volatile than the S&P 500. Does the media prefer TRAK or OPEN? In the previous week, Opendoor Technologies had 3 more articles in the media than Dealertrack Technologies. MarketBeat recorded 5 mentions for Opendoor Technologies and 2 mentions for Dealertrack Technologies. Dealertrack Technologies' average media sentiment score of 0.00 beat Opendoor Technologies' score of -0.35 indicating that Dealertrack Technologies is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Dealertrack Technologies 0 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Neutral Opendoor Technologies 2 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Neutral Do analysts recommend TRAK or OPEN? Dealertrack Technologies currently has a consensus target price of $24.00, indicating a potential upside of 4.26%. Opendoor Technologies has a consensus target price of $2.37, indicating a potential upside of 40.04%. Given Opendoor Technologies' higher possible upside, analysts plainly believe Opendoor Technologies is more favorable than Dealertrack Technologies.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Dealertrack Technologies 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00Opendoor Technologies 0 Sell rating(s) 2 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.33 Does the MarketBeat Community favor TRAK or OPEN? Opendoor Technologies received 77 more outperform votes than Dealertrack Technologies when rated by MarketBeat users. However, 58.89% of users gave Dealertrack Technologies an outperform vote while only 55.40% of users gave Opendoor Technologies an outperform vote. CompanyUnderperformOutperformDealertrack TechnologiesOutperform Votes15958.89% Underperform Votes11141.11% Opendoor TechnologiesOutperform Votes23655.40% Underperform Votes19044.60% SummaryDealertrack Technologies beats Opendoor Technologies on 11 of the 17 factors compared between the two stocks. Ad Crypto 101 MediaThe #1 Coin for November 2024Grayscale Investments just announced a new fund offering access to a HOT new DeFi coin… And thanks to this newly established trust, I believe this coin could skyrocket up to 150x+ in the next 30 days alone! I've compiled everything you need to know about this once-in-a-lifetime DeFi project into a brand-new comprehensive guide… You can get access to the report by clicking here now… Get Dealertrack Technologies News Delivered to You Automatically Sign up to receive the latest news and ratings for TRAK and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart TRAK vs. The Competition Export to ExcelMetricDealertrack TechnologiesData processing & preparation IndustryComputer SectorNASDAQ ExchangeMarket Cap$420.35M$4.34B$26.08B$9.08BDividend Yield0.28%2.91%2.79%4.23%P/E Ratio74.2632.97238.1117.20Price / Sales20.551,743.093,359.13117.04Price / Cash60.4033.4735.8637.85Price / Book8.966.128.154.78Net Income$5.96M$44.01M$685.86M$225.60M Dealertrack Technologies Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)TRAKDealertrack Technologies0.9512 of 5 stars$23.02+3.2%$24.00+4.3%+110.2%$420.35M$20.45M74.26N/AInsider TradeGap DownHigh Trading VolumeOPENOpendoor Technologies3.8678 of 5 stars$1.94+0.8%$2.37+22.3%-59.8%$1.38B$4.94B-3.441,982Insider TradeQNSTQuinStreet4.1773 of 5 stars$22.39+1.3%$29.00+29.5%+65.9%$1.26B$613.51M-55.28899LQDTLiquidity Services1.5567 of 5 stars$33.10-6.9%$32.00-3.3%+77.4%$1.01B$363.32M52.22740Analyst UpgradeInsider TradeHigh Trading VolumeANGIAngi2.4057 of 5 stars$1.75-1.4%$3.11+78.1%-34.8%$867.73M$1.22B25.143,800Analyst ForecastPositive NewsTTGTTechTarget3.9368 of 5 stars$20.43-4.2%$38.17+86.8%-43.8%$597.37M$229.96M-50.791,000TZOOTravelzoo3.033 of 5 stars$19.86+4.3%$24.33+22.5%+107.2%$234.35M$84.48M17.79210Positive NewsBCOVBrightcove2.4911 of 5 stars$4.34+0.2%$3.98-8.4%+73.8%$195.89M$199.83M-20.62624Analyst ForecastMCHXMarchex2.7922 of 5 stars$2.07flatN/A+34.5%$90.42M$48.59M-22.67190Analyst ForecastNews CoverageDHXDHI Group4.0586 of 5 stars$1.86+1.6%$5.25+182.3%-24.3%$89.90M$144.43M45.75530News CoverageGap DownLPSNLivePerson1.8663 of 5 stars$0.83+3.6%$1.25+51.3%-75.4%$74.57M$334.74M-0.561,095 Related Companies and Tools Related Companies Opendoor Technologies Alternatives QuinStreet Alternatives Liquidity Services Alternatives Angi Alternatives TechTarget Alternatives Travelzoo Alternatives Brightcove Alternatives Marchex Alternatives DHI Group Alternatives LivePerson Alternatives Top 10 Stock Comparisons Bank Stocks Artificial Intelligence Stocks Toy Stocks Growth Stocks Airline Stocks Chinese Stocks EV Charging Stocks Defense Stocks Lithium Stocks Pharmaceutical Stocks This page (NASDAQ:TRAK) was last updated on 12/22/2024 by MarketBeat.com Staff From Our PartnersDid You See Trump’s Bombshell Exec. 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