TruGolf (TRUG) Stock Price, News & Analysis

Company Overview

TruGolf, Inc. is a technology company specializing in golf simulation and indoor entertainment solutions. The company designs and manufactures advanced golf simulator hardware that captures swing data and ball flight metrics, allowing users to experience realistic play on virtual renditions of world-renowned golf courses. TruGolf’s integrated systems combine high-speed cameras, infrared sensors and proprietary software to deliver real-time feedback for both recreational and instructional purposes.

In addition to its hardware offerings, TruGolf develops immersive simulation software that features detailed 3D course graphics, customizable practice modes and multiplayer functionality. Its flagship software platform supports performance analytics and skill-development drills, making it a popular choice for golf academies, teaching professionals and commercial entertainment venues. TruGolf’s solutions are also deployed in residential settings, providing enthusiasts with year-round practice opportunities regardless of weather conditions.

Founded in 2008 and headquartered in Centennial, Colorado, TruGolf serves a global client base across North America, Europe and Asia. The company’s products have been installed in golf clubs, resorts, driving ranges and retail showrooms, as well as in private homes. TruGolf continues to invest in research and development to expand its software library, enhance sensor accuracy and deliver new features that cater to the evolving needs of the golf industry.

Key Stats

• Today's Range: $0.37 to $0.44
• 50-Day Range: $0.37 to $1.54
• 52-Week Range: $0.36 to $34.30
• Volume: 6.14 million shs
• Average Volume: 35.43 million shs
• Market Capitalization: $738.43 thousand
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: N/A
• Consensus Rating: Hold

TruGolf Stock Analysis - MarketRank™

TruGolf scored higher than 11% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 1.2 / 5
• Analyst Rating: Hold

Consensus Rating

TruGolf has received a consensus rating of Hold. The company's average rating score is 2.00, and is based on no strong buy ratings, 1 buy rating, 1 hold rating, and 1 sell rating.

Amount of Analyst Coverage

TruGolf has only been the subject of 1 research reports in the past 90 days.

Earnings and Valuation

• Score: 0.6 / 5
• Proj. Earnings Growth: N/A

Price to Earnings Ratio vs. the Market

The P/E ratio of TruGolf is -0.04, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of TruGolf is -0.04, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Book Value per Share Ratio

TruGolf has a P/B Ratio of 0.04. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.

Short Interest

• Score: 2.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

18.21% of the float of TruGolf has been sold short.

Short Interest Ratio / Days to Cover

TruGolf has a short interest ratio ("days to cover") of 0.02, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in TruGolf has recently increased by 826.24%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

TruGolf does not currently pay a dividend.

Dividend Growth

TruGolf does not have a long track record of dividend growth.

News and Social Media

• Score: 2.1 / 5
• News Sentiment: 0.34

News Sentiment

TruGolf has a news sentiment score of 0.34. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.62 average news sentiment score of Consumer Discretionary companies.

News Coverage This Week

MarketBeat has tracked 14 news articles for TruGolf this week, compared to 2 articles on an average week.

Search Interest

Only 2 people have searched for TRUG on MarketBeat in the last 30 days. This is a decrease of 0% compared to the previous 30 days.

Company Ownership

• Score: 0.2 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, TruGolf insiders have not sold or bought any company stock.

Percentage Held by Insiders

5.80% of the stock of TruGolf is held by insiders.

Percentage Held by Institutions

3.24% of the stock of TruGolf is held by institutions.

Company Calendar

• Last Earnings: 8/14/2026
• Today: 9/17/2026
• Next Earnings (Estimated): 11/16/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Consumer Discretionary
• Industry: Leisure Products
• Sub-Industry: Leisure Products
• Current Symbol: NASDAQ:TRUG
• Previous Symbol: NASDAQ:TRUG
• CIK: 1857086
• Web: trugolf.com
• Phone: 917-289-2776
• Fax: N/A
• Employees: 93
• Year Founded: 1999

Profitability

• EPS (Trailing Twelve Months): ($10.82)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: N/A
• P/E Growth: N/A
• Net Income: -$15.23 million
• Net Margins: -55.27%
• Pretax Margin: -55.27%
• Return on Equity: -132.15%
• Return on Assets: -24.75%

Debt

• Debt-to-Equity Ratio: 0.62
• Current Ratio: 0.84
• Quick Ratio: 0.74

Sales & Book Value

• Annual Sales: $19.99 million
• Price / Sales: 0.04
• Cash Flow: N/A
• Price / Cash Flow: N/A
• Book Value: $9.71 per share
• Price / Book: 0.04

Miscellaneous

• Outstanding Shares: 1,924,000
• Free Float: 1,812,000
• Market Cap: $738.43 thousand
• Optionable: N/A
• Beta: -1.12