United-Guardian (UG) Competitors $8.01 +0.21 (+2.69%) Closing price 08/1/2025 04:00 PM EasternExtended Trading$8.01 0.00 (0.00%) As of 08/1/2025 04:24 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisChartCompetitorsDividendEarningsHeadlinesOwnershipSEC FilingsShort InterestTrendsBuy This Stock UG vs. PRPL, SHOT, RAY, PTNM, CPSH, NTZ, NVFY, EMPG, ATER, and FEBOShould you be buying United-Guardian stock or one of its competitors? The main competitors of United-Guardian include Purple Innovation (PRPL), Safety Shot (SHOT), Raytech (RAY), Pitanium (PTNM), CPS Technologies (CPSH), Natuzzi (NTZ), Nova Lifestyle (NVFY), Empro Group (EMPG), Aterian (ATER), and Fenbo (FEBO). These companies are all part of the "consumer goods" industry. United-Guardian vs. Its Competitors Purple Innovation Safety Shot Raytech Pitanium CPS Technologies Natuzzi Nova Lifestyle Empro Group Aterian Fenbo Purple Innovation (NASDAQ:PRPL) and United-Guardian (NASDAQ:UG) are both small-cap consumer goods companies, but which is the superior stock? We will contrast the two companies based on the strength of their dividends, earnings, valuation, risk, profitability, institutional ownership, analyst recommendations and media sentiment. Which has stronger valuation & earnings, PRPL or UG? United-Guardian has lower revenue, but higher earnings than Purple Innovation. Purple Innovation is trading at a lower price-to-earnings ratio than United-Guardian, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioPurple Innovation$487.88M0.18-$97.90M-$0.78-1.04United-Guardian$12.18M3.02$3.25M$0.6312.71 Is PRPL or UG more profitable? United-Guardian has a net margin of 25.31% compared to Purple Innovation's net margin of -18.43%. United-Guardian's return on equity of 24.98% beat Purple Innovation's return on equity.Company Net Margins Return on Equity Return on Assets Purple Innovation-18.43% -472.12% -13.20% United-Guardian 25.31%24.98%21.52% Do insiders and institutionals hold more shares of PRPL or UG? 88.4% of Purple Innovation shares are owned by institutional investors. Comparatively, 23.2% of United-Guardian shares are owned by institutional investors. 53.9% of Purple Innovation shares are owned by insiders. Comparatively, 29.0% of United-Guardian shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term. Do analysts prefer PRPL or UG? Purple Innovation currently has a consensus target price of $1.25, suggesting a potential upside of 54.51%. Given Purple Innovation's stronger consensus rating and higher probable upside, research analysts clearly believe Purple Innovation is more favorable than United-Guardian.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Purple Innovation 0 Sell rating(s) 2 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00United-Guardian 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00 Does the media prefer PRPL or UG? In the previous week, Purple Innovation had 14 more articles in the media than United-Guardian. MarketBeat recorded 14 mentions for Purple Innovation and 0 mentions for United-Guardian. Purple Innovation's average media sentiment score of 0.66 beat United-Guardian's score of 0.00 indicating that Purple Innovation is being referred to more favorably in the media. Company Overall Sentiment Purple Innovation Positive United-Guardian Neutral Which has more volatility and risk, PRPL or UG? Purple Innovation has a beta of 1.42, suggesting that its stock price is 42% more volatile than the S&P 500. Comparatively, United-Guardian has a beta of 0.94, suggesting that its stock price is 6% less volatile than the S&P 500. SummaryPurple Innovation beats United-Guardian on 8 of the 15 factors compared between the two stocks. Get United-Guardian News Delivered to You Automatically Sign up to receive the latest news and ratings for UG and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding UG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart UG vs. The Competition Export to ExcelMetricUnited-GuardianMED PRODUCTS IndustryMedical SectorNASDAQ ExchangeMarket Cap$35.84M$10.40B$5.49B$9.52BDividend Yield6.41%1.99%4.73%4.09%P/E Ratio12.7118.4228.7823.81Price / Sales3.0229.01372.2066.04Price / Cash10.7122.3135.4557.96Price / Book3.093.478.275.54Net Income$3.25M$234.77M$3.25B$259.28M7 Day Performance-4.30%-4.82%-3.70%-4.64%1 Month Performance-0.74%1.80%4.34%4.41%1 Year Performance-26.18%-12.51%25.90%17.95% United-Guardian Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)UGUnited-GuardianN/A$8.01+2.7%N/A-27.1%$35.84M$12.18M12.7120Positive NewsUpcoming EarningsPRPLPurple Innovation2.7735 of 5 stars$1.00+11.6%$1.25+25.0%-38.2%$96.49M$487.88M-1.611,200News CoverageEarnings ReportAnalyst RevisionSHOTSafety ShotN/A$0.72-3.2%N/A+45.0%$90.46M$573.34K0.0010Gap UpRAYRaytechN/A$2.54-3.1%N/A-14.0%$46.15M$10.12M0.00N/AShort Interest ↑High Trading VolumePTNMPitaniumN/A$1.77-5.9%N/AN/A$42.77MN/A0.0047Positive NewsCPSHCPS Technologies0.6228 of 5 stars$2.62+3.6%N/A+81.3%$36.75M$21.12M-13.10100News CoverageEarnings ReportNTZNatuzzi0.504 of 5 stars$2.70-5.3%N/AN/A$31.39M$345.01M0.003,205News CoverageNVFYNova LifestyleN/A$2.34+2.2%N/A+46.0%$31.39M$9.69M-0.5230Positive NewsEMPGEmpro GroupN/A$3.19-3.3%N/AN/A$26.81MN/A0.0033News CoverageGap UpATERAterian2.1382 of 5 stars$1.34-1.8%$4.00+199.6%-59.4%$13.51M$99.04M-0.91160FEBOFenboN/A$1.04-2.1%N/A-94.0%$11.73M$17.11M0.00284Positive News Related Companies and Tools Related Companies Purple Innovation Alternatives Safety Shot Alternatives Raytech Alternatives Pitanium Alternatives CPS Technologies Alternatives Natuzzi Alternatives Nova Lifestyle Alternatives Empro Group Alternatives Aterian Alternatives Fenbo Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:UG) was last updated on 8/2/2025 by MarketBeat.com Staff From Our PartnersChina just unlocked Nvidia’s AI chips—what that means for youTired of Missing Big AI Moves Like Nvidia? 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