Ulta Beauty (ULTA) Stock Forecast & Price Target

$405.01 -8.32 (-2.01%)

As of 01/17/2025 04:00 PM Eastern

Ulta Beauty - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Hold

Based on 24 Analyst Ratings

Sell
1

Hold
12

Buy
11

Based on 24 Wall Street analysts who have issued ratings for Ulta Beauty in the last 12 months, the stock has a consensus rating of "Hold." Out of the 24 analysts, 1 has given a sell rating, 12 have given a hold rating, and 11 have given a buy rating for ULTA.

Consensus Price Target

$460.30
13.65% Upside

According to the 24 analysts' twelve-month price targets for Ulta Beauty, the average price target is $460.30. The highest price target for ULTA is $538.00, while the lowest price target for ULTA is $370.00. The average price target represents a forecasted upside of 13.65% from the current price of $405.01.

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ULTA Analyst Ratings Over Time

Type	Current Forecast 1/21/24 to 1/20/25	1 Month Ago 12/22/23 to 12/21/24	3 Months Ago 10/23/23 to 10/22/24	1 Year Ago 1/21/23 to 1/21/24
Strong Buy	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)	1 Strong Buy rating(s)
Buy	11 Buy rating(s)	11 Buy rating(s)	12 Buy rating(s)	15 Buy rating(s)
Hold	12 Hold rating(s)	11 Hold rating(s)	10 Hold rating(s)	3 Hold rating(s)
Sell	1 Sell rating(s)	2 Sell rating(s)	2 Sell rating(s)	1 Sell rating(s)
Consensus Price Target	$460.30	$439.30	$420.71	$528.95
Forecasted Upside	13.65% Upside	2.16% Upside	15.26% Upside	11.93% Upside
Consensus Rating	Hold	Hold	Hold	Moderate Buy

ULTA Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

ULTA Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Ulta Beauty Stock vs. The Competition

Type	Ulta Beauty	Retail/Wholesale Companies	S&P 500
Consensus Rating Score	2.42	2.51	2.52
Consensus Rating	Hold	Moderate Buy	Moderate Buy
Predicted Upside	13.65% Upside	28.31% Upside	12.44% Upside
News Sentiment Rating	Positive News See Recent ULTA News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Analyst Name	Action	Rating	Price Target	Upside/Downside on Report Date
1/9/2025	Barclays 3 of 5 stars		Boost Target	Equal Weight ➝ Equal Weight	$410.00 ➝ $445.00	+7.19%
1/8/2025	TD Cowen 5 of 5 stars	O. Chen Subscribe to MarketBeat All Access for the recommendation accuracy rating	Boost Target	Hold ➝ Hold	$450.00 ➝ $480.00	+15.52%
1/7/2025	Citigroup 3 of 5 stars		Boost Target	Neutral ➝ Neutral	$450.00 ➝ $457.00	+6.03%
1/7/2025	Canaccord Genuity Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$500.00 ➝ $538.00	+24.83%
1/7/2025	Bank of America Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Neutral ➝ Neutral	$460.00 ➝ $475.00	+10.12%
1/7/2025	Stifel Nicolaus Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Hold ➝ Hold	$455.00 ➝ $475.00	+7.42%
1/7/2025	Wells Fargo & Company Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Underweight ➝ Underweight	$350.00 ➝ $370.00	-17.23%
1/7/2025	B. Riley Subscribe to MarketBeat All Access for the recommendation accuracy rating	A. Glaessgen Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Sell ➝ Neutral	$330.00 ➝ $430.00	-0.30%
1/7/2025	Oppenheimer Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform ➝ Outperform	$505.00 ➝ $515.00	+19.41%
1/7/2025	Telsey Advisory Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Outperform ➝ Outperform	$500.00 ➝ $500.00	+15.93%
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1/6/2025	Piper Sandler Subscribe to MarketBeat All Access for the recommendation accuracy rating	K. Wolfmeyer Subscribe to MarketBeat All Access for the recommendation accuracy rating	Boost Target	Neutral ➝ Neutral	$390.00 ➝ $394.00	-9.43%
12/9/2024	Loop Capital Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$450.00 ➝ $480.00	+12.11%
12/6/2024	UBS Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$470.00 ➝ $490.00	+14.57%
12/6/2024	DA Davidson Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$435.00 ➝ $510.00	+17.87%
12/6/2024	BMO Capital Markets Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Market Perform ➝ Market Perform	$385.00 ➝ $420.00	-2.47%
12/6/2024	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Overweight ➝ Overweight	$472.00 ➝ $480.00	+11.63%
11/21/2024	William Blair Subscribe to MarketBeat All Access for the recommendation accuracy rating	D. Carden Subscribe to MarketBeat All Access for the recommendation accuracy rating	Downgrade	Outperform ➝ Market Perform
10/14/2024	Raymond James Subscribe to MarketBeat All Access for the recommendation accuracy rating	O. Tong Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Outperform ➝ Outperform	$450.00 ➝ $440.00	+19.39%
10/9/2024	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Buy ➝ Buy	$426.00 ➝ $424.00	+17.07%
8/26/2024	Evercore ISI Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Outperform ➝ Outperform	$500.00 ➝ $430.00	+13.16%
8/23/2024	Robert W. Baird Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Outperform ➝ Outperform	$525.00 ➝ $485.00	+29.59%
8/12/2024	The Goldman Sachs Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Neutral ➝ Neutral	$475.00 ➝ $412.00	+28.28%
5/24/2024	Jefferies Financial Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Hold ➝ Hold	$438.00 ➝ $412.00	+9.53%
3/15/2024	Morgan Stanley Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Equal Weight ➝ Equal Weight	$480.00 ➝ $525.00	-2.08%
12/6/2023	Argus Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$500.00 ➝ $545.00	+10.15%
3/10/2023	Credit Suisse Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform	$535.00 ➝ $580.00	+11.55%
2/16/2023	Cowen Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform	$503.00 ➝ $570.00	+8.25%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Monday at 03:44 PM ET.

Should I Buy Ulta Beauty Stock? ULTA Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Friday, January 10, 2025. Please send any questions or comments about these Ulta Beauty pros and cons to contact@marketbeat.com.

Ulta Beauty
Bull Case

Here are some ways that investors could benefit from investing in Ulta Beauty, Inc.:

Ulta Beauty, Inc. reported earnings per share of $5.14 for the latest quarter, significantly exceeding analysts' expectations of $4.45, indicating strong financial performance and effective management.
The company achieved a revenue of $2.53 billion, surpassing the forecast of $2.50 billion, which reflects robust sales growth and market demand for its products.
With a return on equity of 51.95%, Ulta Beauty, Inc. demonstrates efficient use of shareholders' equity to generate profits, making it an attractive investment for those seeking high returns.
The stock is currently trading at a price that reflects a market capitalization of $19.39 billion, suggesting a solid position in the beauty retail sector and potential for future growth.
Institutional investors own 90.39% of the company's stock, indicating strong confidence from large financial entities, which can be a positive signal for individual investors.

Ulta Beauty
Bear Case

Investors should be bearish about investing in Ulta Beauty, Inc. for these reasons:

The company's net margin of 10.58% may suggest that while it is profitable, there could be concerns about cost management and pricing strategies in a competitive market.
Despite a year-over-year revenue increase of only 1.7%, this modest growth could indicate potential challenges in maintaining sales momentum in the beauty retail sector.
Ulta Beauty, Inc. has a P/E ratio of 16.74, which, while not excessively high, may suggest that the stock is fairly valued, limiting potential upside for new investors.
The stock has a beta of 1.28, indicating higher volatility compared to the market, which could pose risks for investors looking for stable investments.
Recent fluctuations in share trading volume, with 941,134 shares exchanged compared to an average of 912,436, may indicate uncertainty among investors regarding the stock's future performance.

ULTA Forecast - Frequently Asked Questions

: According to the research reports of 24 Wall Street equities research analysts, the average twelve-month stock price forecast for Ulta Beauty is $460.30, with a high forecast of $538.00 and a low forecast of $370.00.
: 24 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Ulta Beauty in the last twelve months. There is currently 1 sell rating, 12 hold ratings and 11 buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "hold" ULTA shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in ULTA, but not buy additional shares or sell existing shares.
: According to analysts, Ulta Beauty's stock has a predicted upside of 13.65% based on their 12-month stock forecasts.
: Over the previous 90 days, Ulta Beauty's stock had 1 upgrade and 1 downgrade by analysts.
: Ulta Beauty has been rated by research analysts at B. Riley, Bank of America, Barclays, BMO Capital Markets, Canaccord Genuity Group, Citigroup, DA Davidson, JPMorgan Chase & Co., Loop Capital, Oppenheimer, Piper Sandler, Stifel Nicolaus, TD Cowen, Telsey Advisory Group, UBS Group, Wells Fargo & Company, and William Blair in the past 90 days.
: Analysts like Ulta Beauty less than other "retail/wholesale" companies. The consensus rating for Ulta Beauty is Hold while the average consensus rating for "retail/wholesale" companies is Moderate Buy. Learn more on how ULTA compares to other companies.

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This page (NASDAQ:ULTA) was last updated on 1/20/2025 by MarketBeat.com Staff

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Ulta Beauty (ULTA) Stock Forecast & Price Target