Urban One (UONEK) Competitors

E.W. Scripps (NASDAQ:SSP) and Urban One (NASDAQ:UONEK) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their dividends, profitability, valuation, community ranking, risk, institutional ownership, earnings, analyst recommendations and media sentiment.

Does the MarketBeat Community believe in SSP or UONEK?

Urban One received 81 more outperform votes than E.W. Scripps when rated by MarketBeat users. Likewise, 62.16% of users gave Urban One an outperform vote while only 33.33% of users gave E.W. Scripps an outperform vote.

Company	Underperform	Outperform
E.W. Scripps	Outperform Votes 11 33.33%	Underperform Votes 22 66.67%
Urban One	Outperform Votes 92 62.16%	Underperform Votes 56 37.84%

Do insiders & institutionals have more ownership in SSP or UONEK?

67.8% of E.W. Scripps shares are owned by institutional investors. Comparatively, 19.7% of Urban One shares are owned by institutional investors. 3.3% of E.W. Scripps shares are owned by company insiders. Comparatively, 50.5% of Urban One shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Which has more volatility and risk, SSP or UONEK?

E.W. Scripps has a beta of 1.52, indicating that its share price is 52% more volatile than the S&P 500. Comparatively, Urban One has a beta of 0.56, indicating that its share price is 44% less volatile than the S&P 500.

Is SSP or UONEK more profitable?

E.W. Scripps has a net margin of -8.55% compared to Urban One's net margin of -17.82%. Urban One's return on equity of 17.29% beat E.W. Scripps' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
E.W. Scripps	-8.55%	9.40%	1.34%
Urban One	-17.82%	17.29%	4.02%

Does the media prefer SSP or UONEK?

In the previous week, E.W. Scripps and E.W. Scripps both had 2 articles in the media. Urban One's average media sentiment score of -0.25 beat E.W. Scripps' score of -0.40 indicating that Urban One is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
E.W. Scripps	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral
Urban One	1 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Do analysts prefer SSP or UONEK?

E.W. Scripps currently has a consensus target price of $5.75, suggesting a potential upside of 193.37%. Given E.W. Scripps' stronger consensus rating and higher possible upside, equities research analysts clearly believe E.W. Scripps is more favorable than Urban One.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
E.W. Scripps	0 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.50
Urban One	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Which has higher earnings and valuation, SSP or UONEK?

Urban One has lower revenue, but higher earnings than E.W. Scripps. E.W. Scripps is trading at a lower price-to-earnings ratio than Urban One, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
E.W. Scripps	$2.40B	0.07	-$998.09M	-$3.10	-0.63
Urban One	$452.89M	0.11	$2.05M	-$1.70	-0.61

Summary

Urban One beats E.W. Scripps on 10 of the 17 factors compared between the two stocks.