22nd Century Group (XXII) Competitors $4.52 -0.23 (-4.86%) As of 11:05 AM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock XXII vs. IIPR, GRWG, KAVL, PM, BTI, MO, UVV, TPB, ISPR, and IMGShould you be buying 22nd Century Group stock or one of its competitors? The main competitors of 22nd Century Group include Innovative Industrial Properties (IIPR), GrowGeneration (GRWG), Kaival Brands Innovations Group (KAVL), Philip Morris International (PM), British American Tobacco (BTI), Altria Group (MO), Universal (UVV), Turning Point Brands (TPB), Ispire Technology (ISPR), and CIMG (IMG). 22nd Century Group vs. Its Competitors Innovative Industrial Properties GrowGeneration Kaival Brands Innovations Group Philip Morris International British American Tobacco Altria Group Universal Turning Point Brands Ispire Technology CIMG Innovative Industrial Properties (NYSE:IIPR) and 22nd Century Group (NASDAQ:XXII) are both small-cap cannabis companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, analyst recommendations, risk, earnings, media sentiment, dividends, valuation and profitability. Do insiders & institutionals believe in IIPR or XXII? 70.6% of Innovative Industrial Properties shares are held by institutional investors. Comparatively, 18.1% of 22nd Century Group shares are held by institutional investors. 2.0% of Innovative Industrial Properties shares are held by insiders. Comparatively, 0.0% of 22nd Century Group shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term. Which has more risk and volatility, IIPR or XXII? Innovative Industrial Properties has a beta of 1.69, indicating that its stock price is 69% more volatile than the S&P 500. Comparatively, 22nd Century Group has a beta of 1.78, indicating that its stock price is 78% more volatile than the S&P 500. Do analysts rate IIPR or XXII? Innovative Industrial Properties presently has a consensus target price of $78.67, suggesting a potential upside of 46.22%. Given Innovative Industrial Properties' stronger consensus rating and higher possible upside, equities research analysts plainly believe Innovative Industrial Properties is more favorable than 22nd Century Group.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Innovative Industrial Properties 2 Sell rating(s) 5 Hold rating(s) 1 Buy rating(s) 1 Strong Buy rating(s) 2.1122nd Century Group 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00 Does the media favor IIPR or XXII? In the previous week, 22nd Century Group had 1 more articles in the media than Innovative Industrial Properties. MarketBeat recorded 4 mentions for 22nd Century Group and 3 mentions for Innovative Industrial Properties. Innovative Industrial Properties' average media sentiment score of 1.15 beat 22nd Century Group's score of 0.47 indicating that Innovative Industrial Properties is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Innovative Industrial Properties 3 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive 22nd Century Group 0 Very Positive mention(s) 0 Positive mention(s) 2 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Neutral Which has preferable valuation and earnings, IIPR or XXII? Innovative Industrial Properties has higher revenue and earnings than 22nd Century Group. 22nd Century Group is trading at a lower price-to-earnings ratio than Innovative Industrial Properties, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioInnovative Industrial Properties$304.79M4.94$161.66M$5.2010.3522nd Century Group$11.07M0.21-$15.16M-$2.99 thousand0.00 Is IIPR or XXII more profitable? Innovative Industrial Properties has a net margin of 50.30% compared to 22nd Century Group's net margin of -57.62%. Innovative Industrial Properties' return on equity of 8.01% beat 22nd Century Group's return on equity.Company Net Margins Return on Equity Return on Assets Innovative Industrial Properties50.30% 8.01% 6.45% 22nd Century Group -57.62%-524.68%-57.04% SummaryInnovative Industrial Properties beats 22nd Century Group on 15 of the 17 factors compared between the two stocks. Get 22nd Century Group News Delivered to You Automatically Sign up to receive the latest news and ratings for XXII and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding XXII and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart XXII vs. The Competition Export to ExcelMetric22nd Century GroupTOBACCO IndustryStaples SectorNASDAQ ExchangeMarket Cap$2.31M$57.05B$15.98B$9.29BDividend YieldN/A4.54%3.13%4.03%P/E Ratio0.009.6219.5919.63Price / Sales0.2141.1045.8096.94Price / CashN/A13.6814.7257.93Price / Book0.082.986.035.61Net Income-$15.16M$1.42B$688.99M$257.74M7 Day Performance-26.16%0.22%1.72%-0.05%1 Month Performance-68.30%-2.85%1.26%8.22%1 Year Performance-99.83%12.54%3.44%13.46% 22nd Century Group Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)XXII22nd Century Group0.6194 of 5 stars$4.52-4.9%N/A-99.8%$2.31M$11.07M0.0080IIPRInnovative Industrial Properties3.9 of 5 stars$56.30+0.3%$78.67+39.7%-54.5%$1.58B$308.52M10.8320Positive NewsGRWGGrowGeneration2.7005 of 5 stars$1.03-1.0%$2.38+130.6%-60.1%$61.29M$188.87M-1.23690Positive NewsKAVLKaival Brands Innovations GroupN/A$0.68+29.4%N/A-61.0%$0.00$1.70M0.0010News CoverageGap UpHigh Trading VolumePMPhilip Morris International3.9687 of 5 stars$180.82+0.5%$186.73+3.3%+72.2%$281.45B$89.44B37.2883,100Positive NewsUpcoming EarningsAnalyst ForecastBTIBritish American Tobacco2.6169 of 5 stars$51.37+0.4%$33.00-35.8%+60.0%$105.97B$33.06B10.5548,000MOAltria Group4.2564 of 5 stars$58.12+0.5%$56.75-2.3%+22.6%$97.89B$20.25B9.736,200Positive NewsUVVUniversal3.1947 of 5 stars$54.95-5.9%N/A+12.6%$1.36B$2.95B14.5428,500High Trading VolumeTPBTurning Point Brands3.2812 of 5 stars$74.59+3.2%$76.67+2.8%+115.4%$1.34B$360.66M32.71430ISPRIspire Technology2.0618 of 5 stars$2.93+3.5%$7.50+156.0%-64.0%$167.44M$144.70M-5.9869IMGCIMGN/A$0.26+0.7%N/AN/A$9.36M$3.35M-0.0333Positive NewsUpcoming Earnings Related Companies and Tools Related Companies IIPR Alternatives GRWG Alternatives KAVL Alternatives PM Alternatives BTI Alternatives MO Alternatives UVV Alternatives TPB Alternatives ISPR Alternatives IMG Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:XXII) was last updated on 7/16/2025 by MarketBeat.com Staff From Our PartnersMarket Panic: Trump Just Dropped a Bomb on Your Stockstock Market Panic: Trump Just Dropped a Bomb on Your Stocks The market is in freefall—and Trump's new tarif...American Alternative | SponsoredRevolutionary AI Tech Targets Early Diabetic Blindness Detection FDA Trial UnderwayTiny Stock, Massive Potential— this company’s AI platform is a game changer for healthcare!Interactive Offers | SponsoredINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | Sponsored3..2..1.. 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