ADT (ADT) Competitors

Brink's (NYSE:BCO) and ADT (NYSE:ADT) are both mid-cap business services companies, but which is the better investment? We will compare the two businesses based on the strength of their risk, valuation, community ranking, institutional ownership, analyst recommendations, earnings, profitability, media sentiment and dividends.

Do analysts prefer BCO or ADT?

Brink's presently has a consensus target price of $120.50, indicating a potential upside of 33.37%. ADT has a consensus target price of $8.55, indicating a potential upside of 25.18%. Given Brink's' stronger consensus rating and higher possible upside, research analysts plainly believe Brink's is more favorable than ADT.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Brink's	0 Sell rating(s)	0 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	3.00
ADT	1 Sell rating(s)	2 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00

Does the media refer more to BCO or ADT?

In the previous week, Brink's and Brink's both had 6 articles in the media. Brink's' average media sentiment score of 1.69 beat ADT's score of 1.04 indicating that Brink's is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Brink's	6 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Very Positive
ADT	5 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Do insiders & institutionals have more ownership in BCO or ADT?

95.0% of Brink's shares are held by institutional investors. Comparatively, 87.2% of ADT shares are held by institutional investors. 0.5% of Brink's shares are held by insiders. Comparatively, 2.2% of ADT shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Which has higher valuation and earnings, BCO or ADT?

ADT has higher revenue and earnings than Brink's. ADT is trading at a lower price-to-earnings ratio than Brink's, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Brink's	$4.99B	0.79	$87.70M	$2.64	34.22
ADT	$5.14B	1.21	$463.01M	$0.92	7.42

Which has more volatility and risk, BCO or ADT?

Brink's has a beta of 1.4, meaning that its share price is 40% more volatile than the S&P 500. Comparatively, ADT has a beta of 1.49, meaning that its share price is 49% more volatile than the S&P 500.

Does the MarketBeat Community favor BCO or ADT?

Brink's received 33 more outperform votes than ADT when rated by MarketBeat users. Likewise, 65.50% of users gave Brink's an outperform vote while only 63.94% of users gave ADT an outperform vote.

Company	Underperform	Outperform
Brink's	Outperform Votes 448 65.50%	Underperform Votes 236 34.50%
ADT	Outperform Votes 415 63.94%	Underperform Votes 234 36.06%

Is BCO or ADT a better dividend stock?

Brink's pays an annual dividend of $0.97 per share and has a dividend yield of 1.1%. ADT pays an annual dividend of $0.22 per share and has a dividend yield of 3.2%. Brink's pays out 36.7% of its earnings in the form of a dividend. ADT pays out 23.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. ADT is clearly the better dividend stock, given its higher yield and lower payout ratio.

Is BCO or ADT more profitable?

ADT has a net margin of 18.18% compared to Brink's' net margin of 2.37%. Brink's' return on equity of 71.46% beat ADT's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Brink's	2.37%	71.46%	5.11%
ADT	18.18%	17.77%	4.23%

Summary

Brink's beats ADT on 11 of the 19 factors compared between the two stocks.