Alta Equipment Group (ALTG) Competitors

A-Mark Precious Metals (NASDAQ:AMRK) and Alta Equipment Group (NYSE:ALTG) are both small-cap consumer discretionary companies, but which is the better business? We will compare the two businesses based on the strength of their dividends, media sentiment, earnings, profitability, valuation, community ranking, analyst recommendations, institutional ownership and risk.

Is AMRK or ALTG a better dividend stock?

A-Mark Precious Metals pays an annual dividend of $0.80 per share and has a dividend yield of 3.5%. Alta Equipment Group pays an annual dividend of $0.22 per share and has a dividend yield of 5.3%. A-Mark Precious Metals pays out 39.0% of its earnings in the form of a dividend. Alta Equipment Group pays out -11.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Alta Equipment Group is clearly the better dividend stock, given its higher yield and lower payout ratio.

Do analysts rate AMRK or ALTG?

A-Mark Precious Metals presently has a consensus price target of $41.75, suggesting a potential upside of 84.00%. Alta Equipment Group has a consensus price target of $12.63, suggesting a potential upside of 202.98%. Given Alta Equipment Group's stronger consensus rating and higher probable upside, analysts plainly believe Alta Equipment Group is more favorable than A-Mark Precious Metals.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
A-Mark Precious Metals	0 Sell rating(s)	3 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.40
Alta Equipment Group	0 Sell rating(s)	3 Hold rating(s)	1 Buy rating(s)	1 Strong Buy rating(s)	2.60

Does the media favor AMRK or ALTG?

In the previous week, A-Mark Precious Metals had 9 more articles in the media than Alta Equipment Group. MarketBeat recorded 11 mentions for A-Mark Precious Metals and 2 mentions for Alta Equipment Group. A-Mark Precious Metals' average media sentiment score of 1.68 beat Alta Equipment Group's score of 1.34 indicating that A-Mark Precious Metals is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
A-Mark Precious Metals	10 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Very Positive
Alta Equipment Group	1 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Does the MarketBeat Community favor AMRK or ALTG?

A-Mark Precious Metals received 189 more outperform votes than Alta Equipment Group when rated by MarketBeat users. Likewise, 56.43% of users gave A-Mark Precious Metals an outperform vote while only 55.32% of users gave Alta Equipment Group an outperform vote.

Company	Underperform	Outperform
A-Mark Precious Metals	Outperform Votes 215 56.43%	Underperform Votes 166 43.57%
Alta Equipment Group	Outperform Votes 26 55.32%	Underperform Votes 21 44.68%

Is AMRK or ALTG more profitable?

A-Mark Precious Metals has a net margin of 0.46% compared to Alta Equipment Group's net margin of -2.81%. A-Mark Precious Metals' return on equity of 9.29% beat Alta Equipment Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
A-Mark Precious Metals	0.46%	9.29%	3.24%
Alta Equipment Group	-2.81%	-42.09%	-3.40%

Which has more risk and volatility, AMRK or ALTG?

A-Mark Precious Metals has a beta of 0.41, indicating that its stock price is 59% less volatile than the S&P 500. Comparatively, Alta Equipment Group has a beta of 1.55, indicating that its stock price is 55% more volatile than the S&P 500.

Which has higher valuation & earnings, AMRK or ALTG?

A-Mark Precious Metals has higher revenue and earnings than Alta Equipment Group. Alta Equipment Group is trading at a lower price-to-earnings ratio than A-Mark Precious Metals, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
A-Mark Precious Metals	$10.59B	0.05	$68.55M	$2.05	11.07
Alta Equipment Group	$1.88B	0.07	$8.90M	-$1.96	-2.13

Do institutionals & insiders have more ownership in AMRK or ALTG?

75.3% of A-Mark Precious Metals shares are held by institutional investors. Comparatively, 73.6% of Alta Equipment Group shares are held by institutional investors. 48.6% of A-Mark Precious Metals shares are held by company insiders. Comparatively, 19.9% of Alta Equipment Group shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Summary

A-Mark Precious Metals beats Alta Equipment Group on 14 of the 21 factors compared between the two stocks.