Alta Equipment Group (ALTG) Competitors

A-Mark Precious Metals (NASDAQ:AMRK) and Alta Equipment Group (NYSE:ALTG) are both small-cap consumer discretionary companies, but which is the better investment? We will contrast the two companies based on the strength of their earnings, institutional ownership, profitability, community ranking, media sentiment, analyst recommendations, risk, dividends and valuation.

Do insiders & institutionals have more ownership in AMRK or ALTG?

75.3% of A-Mark Precious Metals shares are held by institutional investors. Comparatively, 73.6% of Alta Equipment Group shares are held by institutional investors. 48.6% of A-Mark Precious Metals shares are held by insiders. Comparatively, 19.9% of Alta Equipment Group shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Do analysts prefer AMRK or ALTG?

A-Mark Precious Metals presently has a consensus target price of $49.33, suggesting a potential upside of 32.33%. Alta Equipment Group has a consensus target price of $14.67, suggesting a potential upside of 122.22%. Given Alta Equipment Group's stronger consensus rating and higher probable upside, analysts clearly believe Alta Equipment Group is more favorable than A-Mark Precious Metals.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
A-Mark Precious Metals	0 Sell rating(s)	3 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.40
Alta Equipment Group	0 Sell rating(s)	1 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.67

Does the MarketBeat Community favor AMRK or ALTG?

A-Mark Precious Metals received 188 more outperform votes than Alta Equipment Group when rated by MarketBeat users. However, 58.54% of users gave Alta Equipment Group an outperform vote while only 56.99% of users gave A-Mark Precious Metals an outperform vote.

Company	Underperform	Outperform
A-Mark Precious Metals	Outperform Votes 212 56.99%	Underperform Votes 160 43.01%
Alta Equipment Group	Outperform Votes 24 58.54%	Underperform Votes 17 41.46%

Is AMRK or ALTG more profitable?

A-Mark Precious Metals has a net margin of 0.68% compared to Alta Equipment Group's net margin of -0.95%. A-Mark Precious Metals' return on equity of 13.28% beat Alta Equipment Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
A-Mark Precious Metals	0.68%	13.28%	4.79%
Alta Equipment Group	-0.95%	-13.09%	-1.18%

Which has stronger earnings & valuation, AMRK or ALTG?

A-Mark Precious Metals has higher revenue and earnings than Alta Equipment Group. Alta Equipment Group is trading at a lower price-to-earnings ratio than A-Mark Precious Metals, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
A-Mark Precious Metals	$9.70B	0.09	$68.55M	$2.75	13.56
Alta Equipment Group	$1.88B	0.12	$8.90M	-$0.64	-10.31

Which has more risk & volatility, AMRK or ALTG?

A-Mark Precious Metals has a beta of -0.04, indicating that its stock price is 104% less volatile than the S&P 500. Comparatively, Alta Equipment Group has a beta of 1.67, indicating that its stock price is 67% more volatile than the S&P 500.

Is AMRK or ALTG a better dividend stock?

A-Mark Precious Metals pays an annual dividend of $0.80 per share and has a dividend yield of 2.1%. Alta Equipment Group pays an annual dividend of $0.23 per share and has a dividend yield of 3.5%. A-Mark Precious Metals pays out 29.1% of its earnings in the form of a dividend. Alta Equipment Group pays out -35.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Alta Equipment Group is clearly the better dividend stock, given its higher yield and lower payout ratio.

Does the media favor AMRK or ALTG?

In the previous week, A-Mark Precious Metals and A-Mark Precious Metals both had 2 articles in the media. A-Mark Precious Metals' average media sentiment score of 1.14 beat Alta Equipment Group's score of -1.00 indicating that A-Mark Precious Metals is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
A-Mark Precious Metals	2 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Alta Equipment Group	1 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Negative

Summary

A-Mark Precious Metals beats Alta Equipment Group on 11 of the 18 factors compared between the two stocks.