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Amer Sports (AS) Competitors

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$41.50 +4.30 (+11.56%)
Closing price 03:59 PM Eastern
Extended Trading
$41.73 +0.23 (+0.55%)
As of 07:23 PM Eastern
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AS vs. ONON, LULU, BIRK, GIL, LEVI, KTB, BRP, ZGN, CPRI, and UAA

Should you be buying Amer Sports stock or one of its competitors? The main competitors of Amer Sports include ON (ONON), lululemon athletica (LULU), Birkenstock (BIRK), Gildan Activewear (GIL), Levi Strauss & Co. (LEVI), Kontoor Brands (KTB), The Baldwin Insurance Group (BRP), Ermenegildo Zegna (ZGN), Capri (CPRI), and Under Armour (UAA). These companies are all part of the "apparel" industry.

Amer Sports vs. Its Competitors

Amer Sports (NYSE:AS) and ON (NYSE:ONON) are both large-cap apparel companies, but which is the better business? We will compare the two companies based on the strength of their analyst recommendations, institutional ownership, valuation, earnings, risk, media sentiment, dividends and profitability.

Amer Sports currently has a consensus target price of $40.29, suggesting a potential downside of 2.92%. ON has a consensus target price of $64.20, suggesting a potential upside of 38.13%. Given ON's stronger consensus rating and higher probable upside, analysts plainly believe ON is more favorable than Amer Sports.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Amer Sports
0 Sell rating(s)
4 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.82
ON
1 Sell rating(s)
1 Hold rating(s)
19 Buy rating(s)
1 Strong Buy rating(s)
2.91

In the previous week, Amer Sports had 26 more articles in the media than ON. MarketBeat recorded 42 mentions for Amer Sports and 16 mentions for ON. ON's average media sentiment score of 0.93 beat Amer Sports' score of 0.62 indicating that ON is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Amer Sports
14 Very Positive mention(s)
3 Positive mention(s)
15 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive
ON
12 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Amer Sports has a beta of 3.31, suggesting that its stock price is 231% more volatile than the S&P 500. Comparatively, ON has a beta of 2.24, suggesting that its stock price is 124% more volatile than the S&P 500.

40.3% of Amer Sports shares are owned by institutional investors. Comparatively, 36.4% of ON shares are owned by institutional investors. 68.6% of ON shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

ON has lower revenue, but higher earnings than Amer Sports. Amer Sports is trading at a lower price-to-earnings ratio than ON, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Amer Sports$5.46B4.21$72.60M$0.41101.22
ON$2.63B11.11$275.23M$0.45103.28

ON has a net margin of 4.45% compared to Amer Sports' net margin of 3.93%. ON's return on equity of 8.75% beat Amer Sports' return on equity.

Company Net Margins Return on Equity Return on Assets
Amer Sports3.93% 6.87% 3.94%
ON 4.45%8.75%5.10%

Summary

ON beats Amer Sports on 12 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding AS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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AS vs. The Competition

MetricAmer SportsLEISURE&REC PRD IndustryDiscretionary SectorNYSE Exchange
Market Cap$22.98B$3.61B$8.44B$21.17B
Dividend YieldN/A3.03%3.11%3.59%
P/E Ratio101.2240.0517.1429.15
Price / Sales4.212.234.9754.92
Price / Cash39.8121.2016.5523.84
Price / Book4.163.294.715.45
Net Income$72.60M$1.23M$226.48M$992.10M
7 Day Performance7.18%2.54%15.42%2.62%
1 Month Performance10.95%-0.09%14.22%2.51%
1 Year Performance199.86%11.62%52.48%12.94%

Amer Sports Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
AS
Amer Sports
2.589 of 5 stars
$41.50
+11.6%
$40.29
-2.9%
+163.3%$22.98B$5.46B101.2213,400Trending News
Earnings Report
Analyst Forecast
Options Volume
Gap Up
High Trading Volume
ONON
ON
4.3507 of 5 stars
$45.20
-0.3%
$64.20
+42.0%
+2.5%$28.46B$2.63B100.453,254
LULU
lululemon athletica
4.6958 of 5 stars
$203.62
+2.6%
$320.70
+57.5%
-25.4%$24.40B$10.59B13.8039,000News Coverage
Upcoming Earnings
Analyst Forecast
Short Interest ↑
Analyst Revision
BIRK
Birkenstock
2.7421 of 5 stars
$50.71
+1.8%
$68.58
+35.2%
-19.7%$9.52B$1.96B28.177,400
GIL
Gildan Activewear
4.8298 of 5 stars
$56.56
+0.3%
$64.58
+14.2%
+27.3%$8.44B$3.27B17.9550,000High Trading Volume
LEVI
Levi Strauss & Co.
4.4762 of 5 stars
$21.08
-0.3%
$23.45
+11.3%
+7.4%$8.34B$6.36B20.6718,700
KTB
Kontoor Brands
3.8836 of 5 stars
$71.60
+1.0%
$89.67
+25.2%
-0.3%$3.98B$2.61B15.9813,200Positive News
BRP
The Baldwin Insurance Group
N/A$32.84
-1.1%
N/A-22.0%$3.86B$1.27B-35.709,200Positive News
High Trading Volume
ZGN
Ermenegildo Zegna
1.311 of 5 stars
$8.02
-0.6%
$8.70
+8.5%
-24.0%$3.27B$2.11B15.127,395Positive News
CPRI
Capri
3.9744 of 5 stars
$20.51
-2.1%
$24.08
+17.4%
-42.3%$2.44B$4.44B-2.1814,200
UAA
Under Armour
4.8618 of 5 stars
$5.18
+0.2%
$6.74
+30.2%
-39.8%$2.22B$5.16B23.5514,400Insider Trade

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This page (NYSE:AS) was last updated on 8/22/2025 by MarketBeat.com Staff
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