Autohome (ATHM) Competitors

WPP (NYSE:WPP) and Autohome (NYSE:ATHM) are both business services companies, but which is the superior investment? We will contrast the two businesses based on the strength of their analyst recommendations, institutional ownership, profitability, valuation, dividends, community ranking, earnings, risk and media sentiment.

Which has more risk and volatility, WPP or ATHM?

WPP has a beta of 1.27, indicating that its stock price is 27% more volatile than the S&P 500. Comparatively, Autohome has a beta of 0.2, indicating that its stock price is 80% less volatile than the S&P 500.

Do analysts prefer WPP or ATHM?

Autohome has a consensus target price of $28.00, suggesting a potential upside of 6.22%. Given Autohome's higher probable upside, analysts clearly believe Autohome is more favorable than WPP.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
WPP	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	1 Strong Buy rating(s)	2.50
Autohome	0 Sell rating(s)	4 Hold rating(s)	0 Buy rating(s)	1 Strong Buy rating(s)	2.40

Which has stronger valuation & earnings, WPP or ATHM?

Autohome has lower revenue, but higher earnings than WPP. WPP is trading at a lower price-to-earnings ratio than Autohome, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
WPP	$14.85B	0.80	$137.33M	$5.88	8.89
Autohome	$7.30B	0.44	$286.40M	$2.01	13.11

Does the media favor WPP or ATHM?

In the previous week, Autohome had 1 more articles in the media than WPP. MarketBeat recorded 2 mentions for Autohome and 1 mentions for WPP. Autohome's average media sentiment score of 1.10 beat WPP's score of 0.44 indicating that Autohome is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
WPP	1 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Autohome	1 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Does the MarketBeat Community believe in WPP or ATHM?

Autohome received 22 more outperform votes than WPP when rated by MarketBeat users. Likewise, 59.90% of users gave Autohome an outperform vote while only 55.06% of users gave WPP an outperform vote.

Company	Underperform	Outperform
WPP	Outperform Votes 332 55.06%	Underperform Votes 271 44.94%
Autohome	Outperform Votes 354 59.90%	Underperform Votes 237 40.10%

Is WPP or ATHM a better dividend stock?

WPP pays an annual dividend of $1.94 per share and has a dividend yield of 3.7%. Autohome pays an annual dividend of $1.68 per share and has a dividend yield of 6.4%. WPP pays out 33.0% of its earnings in the form of a dividend. Autohome pays out 83.6% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

Is WPP or ATHM more profitable?

Autohome has a net margin of 24.36% compared to WPP's net margin of 0.00%. Autohome's return on equity of 7.79% beat WPP's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
WPP	N/A	N/A	N/A
Autohome	24.36%	7.79%	6.07%

Do institutionals and insiders have more ownership in WPP or ATHM?

4.3% of WPP shares are owned by institutional investors. Comparatively, 63.1% of Autohome shares are owned by institutional investors. 1.0% of WPP shares are owned by insiders. Comparatively, 5.7% of Autohome shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Summary

Autohome beats WPP on 13 of the 19 factors compared between the two stocks.