Alibaba Group (BABA) Stock Forecast & Price Target

$162.78 +0.30 (+0.18%)

Closing price 09/19/2025 03:59 PM Eastern

Extended Trading

$163.19 +0.41 (+0.25%)

As of 09/19/2025 08:00 PM Eastern

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Alibaba Group - Analysts' Recommendations and Stock Price Forecast (2025)

Consensus Rating

Buy

Based on 16 Analyst Ratings

Sell
0

Hold
1

Buy
15

Based on 16 Wall Street analysts who have issued ratings for Alibaba Group in the last 12 months, the stock has a consensus rating of "Buy." Out of the 16 analysts, 1 has given a hold rating, 14 have given a buy rating, and 1 has given a strong buy rating for BABA.

Consensus Price Target

$168.81
3.71% Upside

According to the 16 analysts' twelve-month price targets for Alibaba Group, the average price target is $168.81. The highest price target for BABA is $195.00, while the lowest price target for BABA is $145.00. The average price target represents a forecasted upside of 3.71% from the current price of $162.78.

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

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BABA Analyst Ratings Over Time

Type	Current Forecast 9/21/24 to 9/21/25	1 Month Ago 8/22/24 to 8/22/25	3 Months Ago 6/23/24 to 6/23/25	1 Year Ago 9/22/23 to 9/21/24
Strong Buy	1 Strong Buy rating(s)	0 Strong Buy rating(s)	1 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	14 Buy rating(s)	11 Buy rating(s)	14 Buy rating(s)	13 Buy rating(s)
Hold	1 Hold rating(s)	2 Hold rating(s)	0 Hold rating(s)	3 Hold rating(s)
Sell	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)
Consensus Price Target	$168.81	$159.67	$154.21	$107.61
Forecasted Upside	3.71% Upside	29.97% Upside	36.42% Upside	21.88% Upside
Consensus Rating	Buy	Moderate Buy	Buy	Moderate Buy

BABA Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

BABA Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Alibaba Group Stock vs. The Competition

Type	Alibaba Group	Retail/Wholesale Companies	S&P 500
Consensus Rating Score	3.00	2.47	2.53
Consensus Rating	Buy	Hold	Moderate Buy
Predicted Upside	3.71% Upside	43.97% Upside	11.30% Upside
News Sentiment Rating	Positive News See Recent BABA News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Analyst	Action	Rating	Price Target	Report Date Upside/Downside
9/18/2025	Susquehanna 3 of 5 stars	Shyam Patil Not Rated	Boost Target	Positive	$175.00 ➝ $190.00	+14.47%
9/10/2025	Jefferies Financial Group 2 of 5 stars	Thomas Chong Not Rated	Boost Target	Buy	$165.00 ➝ $178.00	+20.97%
9/9/2025	Zacks Research 0 of 5 stars		Upgrade	Strong Sell ➝ Hold
9/8/2025	Barclays Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Jiong Shao Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Overweight	$145.00 ➝ $190.00	+35.67%
9/3/2025	Arete Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Hold ➝ Strong-Buy
9/3/2025	Arete Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Neutral ➝ Buy	$152.00	+9.64%
9/2/2025	Citigroup Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Alicia Yap Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Buy	$148.00 ➝ $187.00	+36.80%
9/2/2025	Robert W. Baird Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Colin Sebastian Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Outperform	$142.00 ➝ $153.00	+11.77%
9/2/2025	Benchmark Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Fawne Jiang Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Buy	$176.00 ➝ $195.00	+43.71%
9/2/2025	Mizuho Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Jason Helfstein Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Outperform	$149.00 ➝ $159.00	+17.68%
Get the Latest News and Ratings for BABA and Related Stocks Enter your email address below to receive the latest news and analysts' ratings for Alibaba Group and its competitors with MarketBeat's FREE daily newsletter.
9/2/2025	Bank of America Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Joyce Ju Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Buy	$135.00 ➝ $152.00	+12.50%
8/31/2025	UBS Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Buy	$162.00	+19.90%
8/30/2025	Sanford C. Bernstein Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Robin Zhu Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Outperform	$160.00	+18.42%
5/16/2025	Loop Capital Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Fawne Jiang Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target		$176.00	+42.66%
5/14/2025	Morgan Stanley Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Gary Yu Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target		$180.00	+34.65%
2/21/2025	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Alex Yao Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Overweight	$125.00 ➝ $170.00	+18.23%
10/7/2024	Macquarie Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	M. Huang Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Upgrade	Neutral ➝ Outperform	$145.00	+26.60%
8/16/2024	Truist Financial Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Lower Target	Buy	$110.00 ➝ $100.00	+18.98%
2/8/2024	The Goldman Sachs Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Lower Target	Buy	$121.00 ➝ $105.00	+47.14%
10/9/2023	HSBC Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Lower Target		$142.00 ➝ $135.00	+56.87%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Sunday at 01:07 AM ET.

Should I Buy Alibaba Group Stock? BABA Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Saturday, September 20, 2025. Please send any questions or comments about these Alibaba Group pros and cons to contact@marketbeat.com.

Alibaba Group
Bull Case

Here are some ways that investors could benefit from investing in Alibaba:

Alibaba has received multiple upgrades from analysts recently, with target prices reaching as high as $168.81, indicating strong potential for growth.
The current stock price is around $162.78, reflecting a significant increase from its 12-month low of $80.06, showcasing a strong recovery and investor confidence.
With a market capitalization of approximately $388.08 billion, Alibaba is positioned as a major player in the technology and e-commerce sectors, providing stability and growth opportunities.
The company has a solid consensus rating of "Buy" from analysts, with a majority recommending the stock, which can be a positive indicator for potential investors.
Recent investments from hedge funds, including a new position taken by Oliver Lagore Vanvalin Investment Group, suggest growing institutional interest in Alibaba, which can drive further stock performance.

Alibaba Group
Bear Case

Investors should be bearish about investing in Alibaba for these reasons:

Despite recent upgrades, Wall Street Zen downgraded Alibaba from a "buy" to a "hold" rating, indicating some analysts may have concerns about the stock's short-term performance.
The stock has a relatively high price-to-earnings (P/E) ratio of 18.93, which may suggest that it is overvalued compared to its earnings, potentially deterring value-focused investors.
Alibaba's beta of 0.11 indicates lower volatility compared to the market, which may not appeal to investors seeking high-risk, high-reward opportunities.
Concerns about regulatory scrutiny and market competition in China could pose risks to Alibaba's growth and profitability, making it a less attractive investment for some.
With a quick ratio of 1.45, while indicating sufficient short-term liquidity, it may raise questions about the company's ability to manage its operational cash flow effectively in a challenging market environment.

BABA Forecast - Frequently Asked Questions

: According to the research reports of 16 Wall Street equities research analysts, the average twelve-month stock price forecast for Alibaba Group is $168.81, with a high forecast of $195.00 and a low forecast of $145.00.
: 16 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Alibaba Group in the last twelve months. There is currently 1 hold rating, 14 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street equities research analysts is that investors should "buy" BABA shares.
: According to analysts, Alibaba Group's stock has a predicted upside of 3.71% based on their 12-month stock forecasts.
: Over the previous 90 days, Alibaba Group's stock had 3 upgrades and 2 downgrades by analysts.
: Alibaba Group has been rated by research analysts at Arete, Arete Research, Bank of America, Barclays, Benchmark, Citigroup, Jefferies Financial Group, Mizuho, Robert W. Baird, Sanford C. Bernstein, Susquehanna, UBS Group, and Zacks Research in the past 90 days.
: Analysts like Alibaba Group more than other "retail/wholesale" companies. The consensus rating for Alibaba Group is Buy while the average consensus rating for "retail/wholesale" companies is Hold. Learn more on how BABA compares to other companies.

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This page (NYSE:BABA) was last updated on 9/21/2025 by MarketBeat.com Staff

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Alibaba Group (BABA) Stock Forecast & Price Target