Brown-Forman (BF.A) Competitors

Monster Beverage (NASDAQ:MNST) and Brown-Forman (NYSE:BF.A) are both large-cap consumer staples companies, but which is the superior stock? We will compare the two businesses based on the strength of their analyst recommendations, profitability, institutional ownership, media sentiment, dividends, community ranking, earnings, valuation and risk.

Is MNST or BF.A more profitable?

Brown-Forman has a net margin of 24.61% compared to Monster Beverage's net margin of 21.66%. Brown-Forman's return on equity of 28.83% beat Monster Beverage's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Monster Beverage	21.66%	23.31%	18.48%
Brown-Forman	24.61%	28.83%	12.19%

Which has more risk & volatility, MNST or BF.A?

Monster Beverage has a beta of 0.74, indicating that its stock price is 26% less volatile than the S&P 500. Comparatively, Brown-Forman has a beta of 0.74, indicating that its stock price is 26% less volatile than the S&P 500.

Does the media favor MNST or BF.A?

In the previous week, Monster Beverage had 23 more articles in the media than Brown-Forman. MarketBeat recorded 24 mentions for Monster Beverage and 1 mentions for Brown-Forman. Monster Beverage's average media sentiment score of 1.29 beat Brown-Forman's score of 0.00 indicating that Monster Beverage is being referred to more favorably in the media.

Company	Overall Sentiment
Monster Beverage	Positive
Brown-Forman	Neutral

Which has better earnings and valuation, MNST or BF.A?

Monster Beverage has higher revenue and earnings than Brown-Forman. Brown-Forman is trading at a lower price-to-earnings ratio than Monster Beverage, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Monster Beverage	$7.14B	7.22	$1.63B	$1.56	33.97
Brown-Forman	$4.18B	3.65	$1.02B	$2.12	15.21

Does the MarketBeat Community prefer MNST or BF.A?

Monster Beverage received 814 more outperform votes than Brown-Forman when rated by MarketBeat users. Likewise, 71.50% of users gave Monster Beverage an outperform vote while only 55.69% of users gave Brown-Forman an outperform vote.

Company	Underperform	Outperform
Monster Beverage	Outperform Votes 956 71.50%	Underperform Votes 381 28.50%
Brown-Forman	Outperform Votes 142 55.69%	Underperform Votes 113 44.31%

Do analysts rate MNST or BF.A?

Monster Beverage currently has a consensus price target of $55.53, suggesting a potential upside of 4.77%. Given Monster Beverage's stronger consensus rating and higher possible upside, equities research analysts plainly believe Monster Beverage is more favorable than Brown-Forman.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Monster Beverage	2 Sell rating(s)	7 Hold rating(s)	12 Buy rating(s)	0 Strong Buy rating(s)	2.48
Brown-Forman	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Do insiders and institutionals have more ownership in MNST or BF.A?

72.4% of Monster Beverage shares are held by institutional investors. Comparatively, 3.8% of Brown-Forman shares are held by institutional investors. 7.8% of Monster Beverage shares are held by insiders. Comparatively, 4.0% of Brown-Forman shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Summary

Monster Beverage beats Brown-Forman on 14 of the 17 factors compared between the two stocks.