Brown-Forman (BF.A) Competitors

Mondelez International (NASDAQ:MDLZ) and Brown-Forman (NYSE:BF.A) are both large-cap consumer staples companies, but which is the better stock? We will contrast the two companies based on the strength of their analyst recommendations, institutional ownership, earnings, valuation, profitability, risk, media sentiment, dividends and community ranking.

Which has higher earnings & valuation, MDLZ or BF.A?

Mondelez International has higher revenue and earnings than Brown-Forman. Brown-Forman is trading at a lower price-to-earnings ratio than Mondelez International, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Mondelez International	$36.15B	2.20	$4.96B	$2.82	21.06
Brown-Forman	$4.18B	4.58	$1.02B	$2.12	19.08

Which has more risk and volatility, MDLZ or BF.A?

Mondelez International has a beta of 0.53, meaning that its share price is 47% less volatile than the S&P 500. Comparatively, Brown-Forman has a beta of 0.73, meaning that its share price is 27% less volatile than the S&P 500.

Do institutionals and insiders believe in MDLZ or BF.A?

78.3% of Mondelez International shares are held by institutional investors. Comparatively, 3.8% of Brown-Forman shares are held by institutional investors. 0.3% of Mondelez International shares are held by company insiders. Comparatively, 4.0% of Brown-Forman shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Is MDLZ or BF.A more profitable?

Brown-Forman has a net margin of 24.61% compared to Mondelez International's net margin of 10.58%. Brown-Forman's return on equity of 28.83% beat Mondelez International's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Mondelez International	10.58%	17.53%	6.70%
Brown-Forman	24.61%	28.83%	12.19%

Is MDLZ or BF.A a better dividend stock?

Mondelez International pays an annual dividend of $1.88 per share and has a dividend yield of 3.2%. Brown-Forman pays an annual dividend of $0.91 per share and has a dividend yield of 2.3%. Mondelez International pays out 66.7% of its earnings in the form of a dividend. Brown-Forman pays out 42.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Mondelez International has increased its dividend for 13 consecutive years. Mondelez International is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Do analysts recommend MDLZ or BF.A?

Mondelez International presently has a consensus price target of $79.07, indicating a potential upside of 33.14%. Given Mondelez International's stronger consensus rating and higher possible upside, equities analysts clearly believe Mondelez International is more favorable than Brown-Forman.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Mondelez International	0 Sell rating(s)	1 Hold rating(s)	13 Buy rating(s)	0 Strong Buy rating(s)	2.93
Brown-Forman	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Does the media prefer MDLZ or BF.A?

In the previous week, Mondelez International had 9 more articles in the media than Brown-Forman. MarketBeat recorded 10 mentions for Mondelez International and 1 mentions for Brown-Forman. Mondelez International's average media sentiment score of 0.70 beat Brown-Forman's score of 0.00 indicating that Mondelez International is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Mondelez International	5 Very Positive mention(s)	1 Positive mention(s)	2 Neutral mention(s)	1 Negative mention(s)	1 Very Negative mention(s)	Positive
Brown-Forman	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Does the MarketBeat Community favor MDLZ or BF.A?

Mondelez International received 737 more outperform votes than Brown-Forman when rated by MarketBeat users. Likewise, 70.66% of users gave Mondelez International an outperform vote while only 55.69% of users gave Brown-Forman an outperform vote.

Company	Underperform	Outperform
Mondelez International	Outperform Votes 879 70.66%	Underperform Votes 365 29.34%
Brown-Forman	Outperform Votes 142 55.69%	Underperform Votes 113 44.31%

Summary

Mondelez International beats Brown-Forman on 14 of the 21 factors compared between the two stocks.