BIRK vs. ONON, LULU, AS, GIL, LEVI, BRP, KTB, ZGN, UAA, and UA
Should you be buying Birkenstock stock or one of its competitors? The main competitors of Birkenstock include ON (ONON), lululemon athletica (LULU), Amer Sports (AS), Gildan Activewear (GIL), Levi Strauss & Co. (LEVI), The Baldwin Insurance Group (BRP), Kontoor Brands (KTB), Ermenegildo Zegna (ZGN), Under Armour (UAA), and Under Armour (UA). These companies are all part of the "apparel" industry.
Birkenstock vs. Its Competitors
Birkenstock (NYSE:BIRK) and ON (NYSE:ONON) are both apparel companies, but which is the better investment? We will compare the two businesses based on the strength of their media sentiment, dividends, earnings, valuation, institutional ownership, risk, profitability and analyst recommendations.
Birkenstock currently has a consensus target price of $69.27, indicating a potential upside of 49.07%. ON has a consensus target price of $63.85, indicating a potential upside of 19.46%. Given Birkenstock's stronger consensus rating and higher possible upside, analysts plainly believe Birkenstock is more favorable than ON.
19.9% of Birkenstock shares are owned by institutional investors. Comparatively, 36.4% of ON shares are owned by institutional investors. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.
In the previous week, Birkenstock had 3 more articles in the media than ON. MarketBeat recorded 9 mentions for Birkenstock and 6 mentions for ON. ON's average media sentiment score of 0.64 beat Birkenstock's score of 0.12 indicating that ON is being referred to more favorably in the news media.
Birkenstock has a beta of 1.31, meaning that its stock price is 31% more volatile than the S&P 500. Comparatively, ON has a beta of 2.25, meaning that its stock price is 125% more volatile than the S&P 500.
ON has higher revenue and earnings than Birkenstock. Birkenstock is trading at a lower price-to-earnings ratio than ON, indicating that it is currently the more affordable of the two stocks.
Birkenstock has a net margin of 12.86% compared to ON's net margin of 7.81%. ON's return on equity of 14.79% beat Birkenstock's return on equity.
Summary
ON beats Birkenstock on 11 of the 16 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding BIRK and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Birkenstock Competitors List
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This page (NYSE:BIRK) was last updated on 7/16/2025 by MarketBeat.com Staff
