Broadridge Financial Solutions (BR) Competitors $234.93 +1.18 (+0.50%) Closing price 03:59 PM EasternExtended Trading$234.47 -0.46 (-0.20%) As of 07:06 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock BR vs. ADP, DOCU, PAYX, VRSK, IT, MCO, MMC, ROP, SPGI, and FIShould you be buying Broadridge Financial Solutions stock or one of its competitors? The main competitors of Broadridge Financial Solutions include Automatic Data Processing (ADP), Docusign (DOCU), Paychex (PAYX), Verisk Analytics (VRSK), Gartner (IT), Moody's (MCO), Marsh & McLennan Companies (MMC), Roper Technologies (ROP), S&P Global (SPGI), and Fiserv (FI). Broadridge Financial Solutions vs. Its Competitors Automatic Data Processing Docusign Paychex Verisk Analytics Gartner Moody's Marsh & McLennan Companies Roper Technologies S&P Global Fiserv Automatic Data Processing (NASDAQ:ADP) and Broadridge Financial Solutions (NYSE:BR) are both large-cap computer and technology companies, but which is the better business? We will contrast the two businesses based on the strength of their valuation, dividends, media sentiment, analyst recommendations, risk, institutional ownership, profitability and earnings. Is ADP or BR a better dividend stock? Automatic Data Processing pays an annual dividend of $6.16 per share and has a dividend yield of 2.1%. Broadridge Financial Solutions pays an annual dividend of $3.52 per share and has a dividend yield of 1.5%. Automatic Data Processing pays out 63.1% of its earnings in the form of a dividend. Broadridge Financial Solutions pays out 52.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Automatic Data Processing has raised its dividend for 49 consecutive years and Broadridge Financial Solutions has raised its dividend for 18 consecutive years. Automatic Data Processing is clearly the better dividend stock, given its higher yield and longer track record of dividend growth. Does the media favor ADP or BR? In the previous week, Automatic Data Processing had 19 more articles in the media than Broadridge Financial Solutions. MarketBeat recorded 32 mentions for Automatic Data Processing and 13 mentions for Broadridge Financial Solutions. Automatic Data Processing's average media sentiment score of 1.46 beat Broadridge Financial Solutions' score of 1.28 indicating that Automatic Data Processing is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Automatic Data Processing 26 Very Positive mention(s) 1 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Broadridge Financial Solutions 13 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Do insiders & institutionals have more ownership in ADP or BR? 80.0% of Automatic Data Processing shares are owned by institutional investors. Comparatively, 90.0% of Broadridge Financial Solutions shares are owned by institutional investors. 0.2% of Automatic Data Processing shares are owned by company insiders. Comparatively, 1.3% of Broadridge Financial Solutions shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term. Do analysts prefer ADP or BR? Automatic Data Processing presently has a consensus price target of $309.62, indicating a potential upside of 3.11%. Broadridge Financial Solutions has a consensus price target of $250.83, indicating a potential upside of 6.77%. Given Broadridge Financial Solutions' stronger consensus rating and higher possible upside, analysts plainly believe Broadridge Financial Solutions is more favorable than Automatic Data Processing.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Automatic Data Processing 1 Sell rating(s) 9 Hold rating(s) 3 Buy rating(s) 0 Strong Buy rating(s) 2.15Broadridge Financial Solutions 0 Sell rating(s) 5 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 2.29 Is ADP or BR more profitable? Automatic Data Processing has a net margin of 19.79% compared to Broadridge Financial Solutions' net margin of 11.65%. Automatic Data Processing's return on equity of 77.33% beat Broadridge Financial Solutions' return on equity.Company Net Margins Return on Equity Return on Assets Automatic Data Processing19.79% 77.33% 7.18% Broadridge Financial Solutions 11.65%44.82%12.28% Which has more risk & volatility, ADP or BR? Automatic Data Processing has a beta of 0.76, meaning that its share price is 24% less volatile than the S&P 500. Comparatively, Broadridge Financial Solutions has a beta of 0.94, meaning that its share price is 6% less volatile than the S&P 500. Which has higher valuation & earnings, ADP or BR? Automatic Data Processing has higher revenue and earnings than Broadridge Financial Solutions. Automatic Data Processing is trading at a lower price-to-earnings ratio than Broadridge Financial Solutions, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioAutomatic Data Processing$19.20B6.35$3.75B$9.7730.73Broadridge Financial Solutions$6.51B4.24$698.10M$6.6535.33 SummaryAutomatic Data Processing beats Broadridge Financial Solutions on 11 of the 19 factors compared between the two stocks. Get Broadridge Financial Solutions News Delivered to You Automatically Sign up to receive the latest news and ratings for BR and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding BR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart BR vs. The Competition Export to ExcelMetricBroadridge Financial SolutionsINTERNET SOFTWARE IndustryComputer SectorNYSE ExchangeMarket Cap$27.46B$18.21B$28.35B$20.63BDividend Yield1.51%2.80%3.12%3.68%P/E Ratio35.3373.7933.0027.27Price / Sales4.2473.331,715.9055.15Price / Cash19.7591.6237.5821.88Price / Book12.808.687.634.60Net Income$698.10M$337.83M$779.73M$995.22M7 Day Performance-1.50%0.02%0.16%-0.80%1 Month Performance-1.72%6.57%5.74%3.55%1 Year Performance12.01%46.68%52,677.60%7.35% Broadridge Financial Solutions Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)BRBroadridge Financial Solutions3.9716 of 5 stars$234.93+0.5%$250.83+6.8%+12.4%$27.46B$6.51B35.3314,600Positive NewsADPAutomatic Data Processing4.8772 of 5 stars$308.40-0.3%$307.08-0.4%+22.9%$125.19B$19.20B31.5764,000Positive NewsDOCUDocusign4.7672 of 5 stars$77.64-1.7%$89.77+15.6%+32.6%$15.69B$2.98B14.686,838Positive NewsPAYXPaychex4.0283 of 5 stars$145.67-1.0%$149.11+2.4%+15.7%$52.47B$5.57B31.8816,500Positive NewsDividend AnnouncementVRSKVerisk Analytics4.1937 of 5 stars$308.17+1.4%$302.40-1.9%+8.2%$43.11B$2.88B45.127,800Positive NewsITGartner4.6236 of 5 stars$399.08-0.3%$515.89+29.3%-21.0%$30.72B$6.30B24.8321,044Trending NewsAnalyst ForecastMCOMoody's4.6273 of 5 stars$502.51-0.5%$520.73+3.6%+11.0%$90.40B$7.09B43.3915,838Positive NewsUpcoming EarningsInsider TradeMMCMarsh & McLennan Companies4.286 of 5 stars$213.04-0.9%$240.79+13.0%-3.5%$104.97B$24.46B26.1190,000Positive NewsUpcoming EarningsDividend IncreaseGap UpROPRoper Technologies4.4282 of 5 stars$566.00-1.2%$632.36+11.7%-2.6%$60.85B$7.24B39.4715,800Positive NewsSPGIS&P Global4.8915 of 5 stars$530.03+0.1%$593.57+12.0%+8.3%$162.56B$14.21B41.6442,350Positive NewsFIFiserv4.8751 of 5 stars$173.41-1.2%$221.23+27.6%+5.9%$96.14B$20.46B30.6438,000Positive NewsUpcoming Earnings Related Companies and Tools Related Companies Automatic Data Processing Alternatives Docusign Alternatives Paychex Alternatives Verisk Analytics Alternatives Gartner Alternatives Moody's Alternatives Marsh & McLennan Companies Alternatives Roper Technologies Alternatives S&P Global Alternatives Fiserv Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:BR) was last updated on 7/16/2025 by MarketBeat.com Staff From Our PartnersMarket Panic: Trump Just Dropped a Bomb on Your Stockstock Market Panic: Trump Just Dropped a Bomb on Your Stocks The market is in freefall—and Trump's new tarif...American Alternative | SponsoredINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | SponsoredPost-Halving = Profit Season (Here’s How to Win It)It happens like clockwork. 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