Traeger (COOK) Competitors $2.56 +0.13 (+5.12%) As of 03:59 PM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrends COOK vs. FOXF, OLPX, LVWR, ETD, KODK, WALD, SNBR, YSG, HBB, and BRLTShould you be buying Traeger stock or one of its competitors? The main competitors of Traeger include Fox Factory (FOXF), Olaplex (OLPX), LiveWire Group (LVWR), Ethan Allen Interiors (ETD), Eastman Kodak (KODK), Waldencast (WALD), Sleep Number (SNBR), Yatsen (YSG), Hamilton Beach Brands (HBB), and Brilliant Earth Group (BRLT). These companies are all part of the "consumer goods" industry. Traeger vs. Fox Factory Olaplex LiveWire Group Ethan Allen Interiors Eastman Kodak Waldencast Sleep Number Yatsen Hamilton Beach Brands Brilliant Earth Group Traeger (NYSE:COOK) and Fox Factory (NASDAQ:FOXF) are both small-cap consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their institutional ownership, community ranking, risk, analyst recommendations, media sentiment, dividends, profitability, valuation and earnings. Which has higher earnings and valuation, COOK or FOXF? Fox Factory has higher revenue and earnings than Traeger. Traeger is trading at a lower price-to-earnings ratio than Fox Factory, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioTraeger$605.88M0.54-$84.40M-$0.40-6.25Fox Factory$1.46B0.82$120.85M$0.26110.22 Does the media refer more to COOK or FOXF? In the previous week, Traeger had 2 more articles in the media than Fox Factory. MarketBeat recorded 8 mentions for Traeger and 6 mentions for Fox Factory. Traeger's average media sentiment score of 0.46 beat Fox Factory's score of 0.46 indicating that Traeger is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Traeger 1 Very Positive mention(s) 3 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Neutral Fox Factory 3 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 1 Very Negative mention(s) Neutral Which has more risk and volatility, COOK or FOXF? Traeger has a beta of 1.32, suggesting that its share price is 32% more volatile than the S&P 500. Comparatively, Fox Factory has a beta of 1.6, suggesting that its share price is 60% more volatile than the S&P 500. Does the MarketBeat Community prefer COOK or FOXF? Fox Factory received 372 more outperform votes than Traeger when rated by MarketBeat users. Likewise, 64.88% of users gave Fox Factory an outperform vote while only 47.62% of users gave Traeger an outperform vote. CompanyUnderperformOutperformTraegerOutperform Votes4047.62% Underperform Votes4452.38% Fox FactoryOutperform Votes41264.88% Underperform Votes22335.12% Do analysts prefer COOK or FOXF? Traeger presently has a consensus target price of $4.10, suggesting a potential upside of 64.00%. Fox Factory has a consensus target price of $40.33, suggesting a potential upside of 40.75%. Given Traeger's stronger consensus rating and higher probable upside, research analysts clearly believe Traeger is more favorable than Fox Factory.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Traeger 0 Sell rating(s) 3 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 2.40Fox Factory 0 Sell rating(s) 4 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 2.33 Do institutionals & insiders have more ownership in COOK or FOXF? 46.8% of Traeger shares are owned by institutional investors. 15.2% of Traeger shares are owned by company insiders. Comparatively, 0.3% of Fox Factory shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth. Is COOK or FOXF more profitable? Fox Factory has a net margin of 0.78% compared to Traeger's net margin of -8.53%. Fox Factory's return on equity of 5.23% beat Traeger's return on equity.Company Net Margins Return on Equity Return on Assets Traeger-8.53% -10.57% -3.63% Fox Factory 0.78%5.23%2.78% SummaryFox Factory beats Traeger on 11 of the 17 factors compared between the two stocks. Get Traeger News Delivered to You Automatically Sign up to receive the latest news and ratings for COOK and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart COOK vs. The Competition Export to ExcelMetricTraegerHousehold appliances IndustryDiscretionary SectorNYSE ExchangeMarket Cap$322.58M$4.00B$8.46B$19.97BDividend YieldN/A3.97%2.89%3.71%P/E Ratio-6.1710.6914.5841.27Price / Sales0.541.3216.2617.18Price / CashN/A13.6230.6819.82Price / Book1.083.436.005.76Net Income-$84.40M$34.44M$276.54M$994.45M7 Day Performance10.13%1.13%1.67%3.27%1 Month Performance-16.94%-0.63%0.17%1.99%1 Year Performance12.87%21.14%12.85%19.77% Traeger Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)COOKTraeger2.8116 of 5 stars$2.57+5.1%$4.10+59.8%+7.0%$334.99M$605.88M-6.41880Short Interest ↓News CoverageFOXFFox Factory4.0229 of 5 stars$27.28-1.9%$40.33+47.8%-56.1%$1.14B$1.37B104.934,300Short Interest ↓OLPXOlaplex2.9585 of 5 stars$1.51-3.2%$2.30+52.3%-27.5%$1.00B$433.65M25.17170LVWRLiveWire Group0.8276 of 5 stars$4.47-0.9%$7.25+62.2%-60.6%$908.53M$30.96M-8.76220ETDEthan Allen Interiors3.3664 of 5 stars$28.16+1.1%$32.00+13.6%+0.0%$716.11M$636.67M11.403,404Insider TradeNews CoverageKODKEastman Kodak2.0558 of 5 stars$6.25+1.0%N/A+115.1%$502.50M$1.05B8.934,200Options VolumeNews CoveragePositive NewsWALDWaldencast3.9058 of 5 stars$2.93flat$5.76+96.6%-64.8%$357.68M$240.38M0.00272Short Interest ↓Positive NewsSNBRSleep Number1.0594 of 5 stars$15.16+1.3%$12.83-15.3%+56.7%$339.14M$1.73B-8.385,120YSGYatsen1.9858 of 5 stars$3.15-0.9%$3.80+20.6%-13.9%$316.45M$3.36B-2.893,500HBBHamilton Beach Brands1.6028 of 5 stars$15.51-2.9%N/A-3.3%$212.57M$647.83M8.25700Short Interest ↑BRLTBrilliant Earth Group4.0786 of 5 stars$1.83-1.1%$2.67+45.7%-41.9%$180.35M$426.98M61.02420Short Interest ↓News CoveragePositive News Related Companies and Tools Related Companies FOXF Alternatives OLPX Alternatives LVWR Alternatives ETD Alternatives KODK Alternatives WALD Alternatives SNBR Alternatives YSG Alternatives HBB Alternatives BRLT Alternatives Top 10 Stock Comparisons Bank Stocks Artificial Intelligence Stocks Toy Stocks Growth Stocks Airline Stocks Chinese Stocks EV Charging Stocks Defense Stocks Lithium Stocks Pharmaceutical Stocks This page (NYSE:COOK) was last updated on 1/17/2025 by MarketBeat.com Staff From Our PartnersI was wrong. 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