Traeger (COOK) Competitors $2.26 +0.02 (+0.67%) Closing price 03:59 PM EasternExtended Trading$2.28 +0.01 (+0.66%) As of 06:10 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrends COOK vs. FOXF, OLPX, ETD, KODK, LVWR, SNBR, WALD, YSG, HBB, and BRLTShould you be buying Traeger stock or one of its competitors? The main competitors of Traeger include Fox Factory (FOXF), Olaplex (OLPX), Ethan Allen Interiors (ETD), Eastman Kodak (KODK), LiveWire Group (LVWR), Sleep Number (SNBR), Waldencast (WALD), Yatsen (YSG), Hamilton Beach Brands (HBB), and Brilliant Earth Group (BRLT). These companies are all part of the "consumer goods" industry. Traeger vs. Fox Factory Olaplex Ethan Allen Interiors Eastman Kodak LiveWire Group Sleep Number Waldencast Yatsen Hamilton Beach Brands Brilliant Earth Group Fox Factory (NASDAQ:FOXF) and Traeger (NYSE:COOK) are both small-cap auto/tires/trucks companies, but which is the better business? We will contrast the two businesses based on the strength of their risk, community ranking, valuation, analyst recommendations, dividends, institutional ownership, profitability, media sentiment and earnings. Which has more volatility and risk, FOXF or COOK? Fox Factory has a beta of 1.58, meaning that its share price is 58% more volatile than the S&P 500. Comparatively, Traeger has a beta of 1.32, meaning that its share price is 32% more volatile than the S&P 500. Which has preferable earnings & valuation, FOXF or COOK? Fox Factory has higher revenue and earnings than Traeger. Traeger is trading at a lower price-to-earnings ratio than Fox Factory, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioFox Factory$1.46B0.74$120.85M$0.2699.95Traeger$605.88M0.48-$84.40M-$0.40-5.57 Does the media refer more to FOXF or COOK? In the previous week, Fox Factory and Fox Factory both had 2 articles in the media. Traeger's average media sentiment score of 0.75 beat Fox Factory's score of 0.00 indicating that Traeger is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Fox Factory 0 Very Positive mention(s) 0 Positive mention(s) 2 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Neutral Traeger 0 Very Positive mention(s) 1 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Do analysts recommend FOXF or COOK? Fox Factory presently has a consensus price target of $40.33, indicating a potential upside of 55.21%. Traeger has a consensus price target of $4.10, indicating a potential upside of 83.86%. Given Traeger's stronger consensus rating and higher probable upside, analysts plainly believe Traeger is more favorable than Fox Factory.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Fox Factory 0 Sell rating(s) 4 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 2.33Traeger 0 Sell rating(s) 3 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 2.40 Do insiders & institutionals believe in FOXF or COOK? 46.8% of Traeger shares are owned by institutional investors. 0.3% of Fox Factory shares are owned by company insiders. Comparatively, 15.2% of Traeger shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term. Does the MarketBeat Community believe in FOXF or COOK? Fox Factory received 372 more outperform votes than Traeger when rated by MarketBeat users. Likewise, 64.88% of users gave Fox Factory an outperform vote while only 47.62% of users gave Traeger an outperform vote. CompanyUnderperformOutperformFox FactoryOutperform Votes41264.88% Underperform Votes22335.12% TraegerOutperform Votes4047.62% Underperform Votes4452.38% Is FOXF or COOK more profitable? Fox Factory has a net margin of 0.78% compared to Traeger's net margin of -8.53%. Fox Factory's return on equity of 5.23% beat Traeger's return on equity.Company Net Margins Return on Equity Return on Assets Fox Factory0.78% 5.23% 2.78% Traeger -8.53%-10.57%-3.63% SummaryFox Factory beats Traeger on 11 of the 16 factors compared between the two stocks. Get Traeger News Delivered to You Automatically Sign up to receive the latest news and ratings for COOK and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart COOK vs. The Competition Export to ExcelMetricTraegerHousehold appliances IndustryDiscretionary SectorNYSE ExchangeMarket Cap$291.24M$3.73B$8.45B$20.14BDividend YieldN/A4.31%2.78%3.65%P/E Ratio-5.5710.4914.8835.11Price / Sales0.481.166.9915.89Price / CashN/A13.3431.2220.85Price / Book0.962.905.304.95Net Income-$84.40M$12.85M$259.02M$1.02B7 Day Performance-9.72%-3.89%-2.36%-0.48%1 Month Performance-13.06%1.47%-0.17%-0.82%1 Year Performance5.94%25.61%7.86%14.68% Traeger Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)COOKTraeger2.9347 of 5 stars$2.27+0.7%$4.10+81.0%+8.5%$293.86M$598.91M-5.66880Gap UpFOXFFox Factory3.3532 of 5 stars$25.80+0.4%$40.33+56.3%-59.6%$1.08B$1.46B99.234,300OLPXOlaplex2.5345 of 5 stars$1.44flat$2.30+59.7%-32.4%$954.61M$433.65M24.00170Gap UpETDEthan Allen Interiors3.0425 of 5 stars$29.51-1.4%$32.00+8.4%-7.7%$750.39M$646.22M12.403,404Insider TradeKODKEastman Kodak2.076 of 5 stars$7.76-3.3%N/A+114.3%$624.07M$1.12B11.094,000Positive NewsGap UpLVWRLiveWire Group0.9704 of 5 stars$2.63+0.6%$7.25+176.2%-76.8%$533.53M$26.63M-5.71220SNBRSleep Number0.6177 of 5 stars$18.40+5.0%$12.83-30.3%+30.5%$411.61M$1.89B-10.174,145News CoverageWALDWaldencast2.6168 of 5 stars$3.07-4.1%$5.76+87.6%-52.4%$374.77M$240.38M0.00272News CoverageYSGYatsen0.8172 of 5 stars$3.45+2.6%$3.80+10.2%+42.3%$346.39M$480.96M-3.161,505Upcoming EarningsHBBHamilton Beach Brands1.649 of 5 stars$16.32-0.8%N/A-12.0%$223.52M$625.62M8.68700Dividend AnnouncementBRLTBrilliant Earth Group3.3212 of 5 stars$1.66-2.4%$2.40+44.6%-53.7%$163.60M$426.98M55.35420News CoverageGap Up Related Companies and Tools Related Companies FOXF Alternatives OLPX Alternatives ETD Alternatives KODK Alternatives LVWR Alternatives SNBR Alternatives WALD Alternatives YSG Alternatives HBB Alternatives BRLT Alternatives Top 10 Stock Comparisons Bank Stocks Artificial Intelligence Stocks Toy Stocks Growth Stocks Airline Stocks Chinese Stocks EV Charging Stocks Defense Stocks Lithium Stocks Pharmaceutical Stocks This page (NYSE:COOK) was last updated on 2/21/2025 by MarketBeat.com Staff From Our PartnersCollect $7k per month from Tesla’s SECRET dividendTesla doesn't pay a traditional dividend.... 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