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Diageo (DEO) Competitors

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$110.92 +0.21 (+0.19%)
Closing price 08/15/2025 03:59 PM Eastern
Extended Trading
$110.98 +0.06 (+0.05%)
As of 08/15/2025 07:59 PM Eastern
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DEO vs. BUD, KDP, ABEV, CCU, COCO, WEST, BRCC, WVVI, BLNE, and CASK

Should you be buying Diageo stock or one of its competitors? The main competitors of Diageo include Anheuser-Busch InBev SA/NV (BUD), Keurig Dr Pepper (KDP), Ambev (ABEV), Compania Cervecerias Unidas (CCU), Vita Coco (COCO), Westrock Coffee (WEST), BRC (BRCC), Willamette Valley Vineyards (WVVI), Beeline (BLNE), and Heritage Distilling (CASK). These companies are all part of the "beer & liquor" industry.

Diageo vs. Its Competitors

Diageo (NYSE:DEO) and Anheuser-Busch InBev SA/NV (NYSE:BUD) are both large-cap consumer staples companies, but which is the better stock? We will contrast the two companies based on the strength of their media sentiment, profitability, institutional ownership, dividends, risk, earnings, analyst recommendations and valuation.

Anheuser-Busch InBev SA/NV has higher revenue and earnings than Diageo. Diageo is trading at a lower price-to-earnings ratio than Anheuser-Busch InBev SA/NV, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Diageo$20.25B3.05$2.35B$6.8516.19
Anheuser-Busch InBev SA/NV$59.77B1.85$5.86B$3.5617.25

Anheuser-Busch InBev SA/NV has a net margin of 12.16% compared to Diageo's net margin of 0.00%. Anheuser-Busch InBev SA/NV's return on equity of 16.21% beat Diageo's return on equity.

Company Net Margins Return on Equity Return on Assets
DiageoN/A N/A N/A
Anheuser-Busch InBev SA/NV 12.16%16.21%6.99%

Diageo pays an annual dividend of $3.18 per share and has a dividend yield of 2.9%. Anheuser-Busch InBev SA/NV pays an annual dividend of $0.85 per share and has a dividend yield of 1.4%. Diageo pays out 46.4% of its earnings in the form of a dividend. Anheuser-Busch InBev SA/NV pays out 23.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

In the previous week, Diageo had 14 more articles in the media than Anheuser-Busch InBev SA/NV. MarketBeat recorded 16 mentions for Diageo and 2 mentions for Anheuser-Busch InBev SA/NV. Anheuser-Busch InBev SA/NV's average media sentiment score of 1.72 beat Diageo's score of 1.12 indicating that Anheuser-Busch InBev SA/NV is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Diageo
9 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Anheuser-Busch InBev SA/NV
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

9.0% of Diageo shares are owned by institutional investors. Comparatively, 5.5% of Anheuser-Busch InBev SA/NV shares are owned by institutional investors. 4.5% of Anheuser-Busch InBev SA/NV shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Diageo has a beta of 0.53, indicating that its stock price is 47% less volatile than the S&P 500. Comparatively, Anheuser-Busch InBev SA/NV has a beta of 0.79, indicating that its stock price is 21% less volatile than the S&P 500.

Diageo currently has a consensus price target of $129.00, suggesting a potential upside of 16.30%. Anheuser-Busch InBev SA/NV has a consensus price target of $71.50, suggesting a potential upside of 16.45%. Given Anheuser-Busch InBev SA/NV's stronger consensus rating and higher possible upside, analysts plainly believe Anheuser-Busch InBev SA/NV is more favorable than Diageo.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Diageo
1 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.38
Anheuser-Busch InBev SA/NV
0 Sell rating(s)
1 Hold rating(s)
6 Buy rating(s)
3 Strong Buy rating(s)
3.20

Summary

Anheuser-Busch InBev SA/NV beats Diageo on 14 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding DEO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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DEO vs. The Competition

MetricDiageoBEVERAGES IndustryStaples SectorNYSE Exchange
Market Cap$61.59B$14.38B$16.10B$20.94B
Dividend Yield2.87%2.39%3.09%3.58%
P/E Ratio16.1922.7219.0427.94
Price / Sales3.051.5147.3156.00
Price / Cash14.1010.2714.8123.77
Price / Book5.1113.695.755.26
Net Income$2.35B$761.17M$684.52M$994.11M
7 Day Performance1.40%-1.41%2.36%1.79%
1 Month Performance7.47%-3.83%-0.09%1.73%
1 Year Performance-13.78%-16.24%5.93%13.35%

Diageo Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
DEO
Diageo
2.6992 of 5 stars
$110.92
+0.2%
$129.00
+16.3%
-14.9%$61.59B$20.25B16.1930,367Positive News
Dividend Increase
Short Interest ↑
BUD
Anheuser-Busch InBev SA/NV
3.6205 of 5 stars
$58.16
+1.9%
$71.50
+22.9%
+1.3%$104.52B$59.77B16.34143,885Positive News
KDP
Keurig Dr Pepper
3.9649 of 5 stars
$33.28
-0.1%
$39.77
+19.5%
-1.6%$45.21B$15.76B29.7129,400News Coverage
Positive News
ABEV
Ambev
2.0907 of 5 stars
$2.21
+1.1%
$2.60
+17.9%
-8.5%$34.75B$91.72B13.7842,167Short Interest ↑
Gap Up
CCU
Compania Cervecerias Unidas
1.1587 of 5 stars
$11.80
-0.3%
$9.70
-17.8%
+10.3%$2.18B$3.08B12.559,638
COCO
Vita Coco
2.3127 of 5 stars
$33.85
-2.6%
$38.29
+13.1%
+28.9%$1.92B$516.01M31.64280
WEST
Westrock Coffee
2.7172 of 5 stars
$6.74
+3.1%
$10.40
+54.3%
-29.8%$637.87M$850.73M-7.411,408
BRCC
BRC
3.2867 of 5 stars
$1.65
+0.3%
$2.88
+74.8%
-61.3%$234.55M$383.07M-18.28840
WVVI
Willamette Valley Vineyards
0.2792 of 5 stars
$4.71
-1.9%
N/A+26.2%$23.38M$38.52M-9.24270Earnings Report
Short Interest ↑
BLNE
Beeline
N/A$2.20
+3.8%
N/AN/A$19.93M$5.21M-0.0691News Coverage
Earnings Report
Gap Down
CASK
Heritage Distilling
N/A$0.54
+3.6%
N/AN/A$6.50M$7.79M0.00N/AEarnings Report
Gap Down

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This page (NYSE:DEO) was last updated on 8/16/2025 by MarketBeat.com Staff
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