Dollar General (DG) Competitors

Dollar Tree (NASDAQ:DLTR) and Dollar General (NYSE:DG) are both large-cap retail/wholesale companies, but which is the superior stock? We will compare the two businesses based on the strength of their analyst recommendations, profitability, institutional ownership, media sentiment, dividends, community ranking, earnings, valuation and risk.

Does the MarketBeat Community prefer DLTR or DG?

Dollar General received 77 more outperform votes than Dollar Tree when rated by MarketBeat users. Likewise, 67.28% of users gave Dollar General an outperform vote while only 66.83% of users gave Dollar Tree an outperform vote.

Company	Underperform	Outperform
Dollar Tree	Outperform Votes 1124 66.83%	Underperform Votes 558 33.17%
Dollar General	Outperform Votes 1201 67.28%	Underperform Votes 584 32.72%

Do analysts rate DLTR or DG?

Dollar Tree currently has a consensus price target of $85.58, suggesting a potential upside of 18.74%. Dollar General has a consensus price target of $98.18, suggesting a potential upside of 43.45%. Given Dollar General's stronger consensus rating and higher possible upside, analysts plainly believe Dollar General is more favorable than Dollar Tree.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Dollar Tree	0 Sell rating(s)	16 Hold rating(s)	5 Buy rating(s)	0 Strong Buy rating(s)	2.24
Dollar General	1 Sell rating(s)	13 Hold rating(s)	8 Buy rating(s)	1 Strong Buy rating(s)	2.39

Which has more risk & volatility, DLTR or DG?

Dollar Tree has a beta of 0.9, indicating that its stock price is 10% less volatile than the S&P 500. Comparatively, Dollar General has a beta of 0.44, indicating that its stock price is 56% less volatile than the S&P 500.

Which has better earnings and valuation, DLTR or DG?

Dollar General has higher revenue and earnings than Dollar Tree. Dollar Tree is trading at a lower price-to-earnings ratio than Dollar General, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Dollar Tree	$30.60B	0.51	-$998.40M	-$4.77	-15.11
Dollar General	$38.69B	0.39	$1.66B	$6.07	11.28

Is DLTR or DG more profitable?

Dollar General has a net margin of 3.33% compared to Dollar Tree's net margin of -3.34%. Dollar General's return on equity of 18.85% beat Dollar Tree's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Dollar Tree	-3.34%	16.89%	5.56%
Dollar General	3.33%	18.85%	4.27%

Does the media favor DLTR or DG?

In the previous week, Dollar General had 20 more articles in the media than Dollar Tree. MarketBeat recorded 27 mentions for Dollar General and 7 mentions for Dollar Tree. Dollar General's average media sentiment score of 0.76 beat Dollar Tree's score of 0.64 indicating that Dollar General is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Dollar Tree	5 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive
Dollar General	19 Very Positive mention(s)	1 Positive mention(s)	4 Neutral mention(s)	2 Negative mention(s)	1 Very Negative mention(s)	Positive

Do insiders and institutionals have more ownership in DLTR or DG?

97.4% of Dollar Tree shares are held by institutional investors. Comparatively, 91.8% of Dollar General shares are held by institutional investors. 6.8% of Dollar Tree shares are held by insiders. Comparatively, 0.5% of Dollar General shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Summary

Dollar General beats Dollar Tree on 14 of the 19 factors compared between the two stocks.