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Flowers Foods (FLO) Competitors

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$15.72 -0.86 (-5.19%)
Closing price 08/15/2025 03:58 PM Eastern
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$15.92 +0.20 (+1.27%)
As of 08/15/2025 07:51 PM Eastern
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FLO vs. CELH, HELE, IPAR, KHC, MGPI, PPC, GIS, LW, MED, and UNFI

Should you be buying Flowers Foods stock or one of its competitors? The main competitors of Flowers Foods include Celsius (CELH), Helen of Troy (HELE), Interparfums (IPAR), Kraft Heinz (KHC), MGP Ingredients (MGPI), Pilgrim's Pride (PPC), General Mills (GIS), Lamb Weston (LW), Medifast (MED), and United Natural Foods (UNFI).

Flowers Foods vs. Its Competitors

Celsius (NASDAQ:CELH) and Flowers Foods (NYSE:FLO) are both consumer staples companies, but which is the superior stock? We will compare the two companies based on the strength of their media sentiment, profitability, valuation, risk, analyst recommendations, earnings, dividends and institutional ownership.

Flowers Foods has higher revenue and earnings than Celsius. Flowers Foods is trading at a lower price-to-earnings ratio than Celsius, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Celsius$1.67B8.87$145.07M$0.37154.86
Flowers Foods$5.10B0.65$248.12M$1.0814.56

Celsius has a beta of 1.4, indicating that its stock price is 40% more volatile than the S&P 500. Comparatively, Flowers Foods has a beta of 0.32, indicating that its stock price is 68% less volatile than the S&P 500.

In the previous week, Celsius had 20 more articles in the media than Flowers Foods. MarketBeat recorded 52 mentions for Celsius and 32 mentions for Flowers Foods. Celsius' average media sentiment score of 0.78 beat Flowers Foods' score of 0.54 indicating that Celsius is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Celsius
21 Very Positive mention(s)
5 Positive mention(s)
14 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Flowers Foods
7 Very Positive mention(s)
7 Positive mention(s)
13 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Positive

61.0% of Celsius shares are held by institutional investors. Comparatively, 75.5% of Flowers Foods shares are held by institutional investors. 2.6% of Celsius shares are held by company insiders. Comparatively, 11.6% of Flowers Foods shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Celsius has a net margin of 7.91% compared to Flowers Foods' net margin of 4.49%. Celsius' return on equity of 36.88% beat Flowers Foods' return on equity.

Company Net Margins Return on Equity Return on Assets
Celsius7.91% 36.88% 10.24%
Flowers Foods 4.49%18.91%7.28%

Celsius currently has a consensus target price of $52.28, suggesting a potential downside of 8.76%. Flowers Foods has a consensus target price of $19.00, suggesting a potential upside of 20.87%. Given Flowers Foods' higher possible upside, analysts clearly believe Flowers Foods is more favorable than Celsius.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Celsius
1 Sell rating(s)
3 Hold rating(s)
15 Buy rating(s)
0 Strong Buy rating(s)
2.74
Flowers Foods
0 Sell rating(s)
3 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00

Summary

Celsius beats Flowers Foods on 10 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding FLO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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FLO vs. The Competition

MetricFlowers FoodsFOOD IndustryStaples SectorNYSE Exchange
Market Cap$3.50B$8.31B$16.00B$20.90B
Dividend Yield5.97%3.44%3.09%3.58%
P/E Ratio14.5621.9819.1328.00
Price / Sales0.651.7347.1455.83
Price / Cash8.1112.6314.8123.77
Price / Book2.353.335.745.26
Net Income$248.12M$401.57M$687.66M$994.11M
7 Day Performance-3.91%0.30%2.47%1.80%
1 Month Performance0.93%-0.86%-0.10%1.74%
1 Year Performance-30.78%-0.83%6.14%13.36%

Flowers Foods Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
FLO
Flowers Foods
4.5954 of 5 stars
$15.72
-5.2%
$19.00
+20.9%
-30.6%$3.50B$5.10B14.5610,200Trending News
Earnings Report
Gap Down
High Trading Volume
CELH
Celsius
2.9566 of 5 stars
$45.18
+1.0%
$47.83
+5.9%
+37.8%$11.64B$1.36B141.191,073
HELE
Helen of Troy
2.7374 of 5 stars
$22.38
+3.8%
$44.33
+98.1%
-55.2%$513.46M$1.86B-1.541,883News Coverage
IPAR
Interparfums
4.4654 of 5 stars
$119.95
+1.4%
$162.00
+35.1%
-12.0%$3.85B$1.45B23.34530
KHC
Kraft Heinz
4.3088 of 5 stars
$26.80
-2.2%
$30.35
+13.3%
-19.1%$31.72B$25.31B-5.9736,000Positive News
Dividend Announcement
Analyst Revision
MGPI
MGP Ingredients
3.9585 of 5 stars
$28.54
+2.2%
$50.33
+76.4%
-67.3%$607.62M$703.62M-92.06690Dividend Announcement
PPC
Pilgrim's Pride
1.1099 of 5 stars
$49.01
+2.3%
$48.67
-0.7%
+8.6%$11.64B$17.88B9.4461,600Positive News
GIS
General Mills
4.5357 of 5 stars
$49.02
+0.2%
$59.73
+21.9%
-27.8%$26.59B$19.49B11.9633,000Positive News
LW
Lamb Weston
4.5125 of 5 stars
$54.63
-2.4%
$67.40
+23.4%
-11.3%$7.61B$6.45B21.7710,100
MED
Medifast
4.1519 of 5 stars
$13.50
-1.8%
$16.50
+22.2%
-28.6%$148.37M$602.46M-20.77870
UNFI
United Natural Foods
3.8058 of 5 stars
$26.29
-2.7%
$28.13
+7.0%
+96.5%$1.59B$30.98B-22.8628,333Positive News

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This page (NYSE:FLO) was last updated on 8/16/2025 by MarketBeat.com Staff
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