Gray Media (NYSE: GTN) is a diversified U.S. media company specializing in local broadcasting, digital content, and marketing services. Through its network of affiliate television stations, Gray Media delivers news, sports, weather and entertainment programming under partnerships with major networks including ABC, CBS, NBC, Fox, and The CW. In addition to traditional over-the-air broadcasts, the company operates streaming platforms and FAST (free ad-supported television) channels to expand viewer reach across linear and digital channels.
Founded in 1946 and headquartered in Atlanta, Gray Media grew from a single‐station operator into one of the nation’s largest station groups by market coverage. Strategic acquisitions over the decades—including the integration of Raycom Media—have bolstered its footprint, adding stations in key regional and mid‐size markets. The company’s history is marked by a commitment to localism, as each station produces community‐focused journalism and public affairs programming.
Beyond broadcasting, Gray Media offers a suite of digital marketing solutions through its Gray Digital division. These services include data-driven audience targeting, SEO and SEM support, social media management, and cross-platform advertising campaigns. By leveraging its first-party data and proprietary technology, the company helps local and national advertisers optimize their media budgets across television, desktop and mobile channels.
Gray Media is led by Executive Chairman Hilton H. Howell Jr. and President and CEO Pat LaPlatney, supported by a senior management team with expertise in broadcasting, digital innovation and corporate governance. The company’s strategy emphasizes journalistic integrity, audience engagement and sustainable growth, with ongoing investments in next-generation production facilities, streaming technology and community outreach initiatives.
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