Notice: This company has been marked as potentially delisted and may not be actively trading. Harte Hanks (HHS) Competitors Add Compare Share Share Competitors Stock AnalysisCompetitorsEarningsHeadlinesInsider TradesOwnershipTrends HHS vs. GOOG, OMC, LAMR, IPG, CCO, NCMI, III, NWTN, RCMT, and LNZAShould you be buying Harte Hanks stock or one of its competitors? The main competitors of Harte Hanks include Alphabet (GOOG), Omnicom Group (OMC), Lamar Advertising (LAMR), Interpublic Group of Companies (IPG), Clear Channel Outdoor (CCO), National CineMedia (NCMI), Information Services Group (III), NWTN (NWTN), RCM Technologies (RCMT), and LanzaTech Global (LNZA). Harte Hanks vs. Alphabet Omnicom Group Lamar Advertising Interpublic Group of Companies Clear Channel Outdoor National CineMedia Information Services Group NWTN RCM Technologies LanzaTech Global Alphabet (NASDAQ:GOOG) and Harte Hanks (NYSE:HHS) are both computer and technology companies, but which is the superior investment? We will contrast the two businesses based on the strength of their risk, analyst recommendations, institutional ownership, valuation, dividends, earnings, community ranking, media sentiment and profitability. Do analysts recommend GOOG or HHS? Alphabet presently has a consensus target price of $209.13, indicating a potential upside of 23.75%. Given Alphabet's stronger consensus rating and higher probable upside, analysts clearly believe Alphabet is more favorable than Harte Hanks.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Alphabet 1 Sell rating(s) 6 Hold rating(s) 14 Buy rating(s) 3 Strong Buy rating(s) 2.79Harte Hanks 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00 Do insiders and institutionals have more ownership in GOOG or HHS? 27.3% of Alphabet shares are held by institutional investors. Comparatively, 33.8% of Harte Hanks shares are held by institutional investors. 13.0% of Alphabet shares are held by company insiders. Comparatively, 12.3% of Harte Hanks shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth. Which has more risk & volatility, GOOG or HHS? Alphabet has a beta of 1.03, indicating that its share price is 3% more volatile than the S&P 500. Comparatively, Harte Hanks has a beta of 0.72, indicating that its share price is 28% less volatile than the S&P 500. Does the MarketBeat Community favor GOOG or HHS? Alphabet received 2182 more outperform votes than Harte Hanks when rated by MarketBeat users. Likewise, 82.61% of users gave Alphabet an outperform vote while only 63.25% of users gave Harte Hanks an outperform vote. CompanyUnderperformOutperformAlphabetOutperform Votes242382.61% Underperform Votes51017.39%Harte HanksOutperform Votes24163.25% Underperform Votes14036.75% Does the media prefer GOOG or HHS? In the previous week, Alphabet had 187 more articles in the media than Harte Hanks. MarketBeat recorded 187 mentions for Alphabet and 0 mentions for Harte Hanks. Alphabet's average media sentiment score of 1.11 beat Harte Hanks' score of 0.00 indicating that Alphabet is being referred to more favorably in the media. Company Overall Sentiment Alphabet Positive Harte Hanks Neutral Is GOOG or HHS more profitable? Alphabet has a net margin of 28.60% compared to Harte Hanks' net margin of -15.91%. Alphabet's return on equity of 32.49% beat Harte Hanks' return on equity.Company Net Margins Return on Equity Return on Assets Alphabet28.60% 32.49% 23.52% Harte Hanks -15.91%32.07%5.75% Which has higher earnings & valuation, GOOG or HHS? Alphabet has higher revenue and earnings than Harte Hanks. Harte Hanks is trading at a lower price-to-earnings ratio than Alphabet, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioAlphabet$350.02B5.89$100.12B$8.0520.99Harte Hanks$191.49M0.19-$1.57M-$4.05-1.26 SummaryAlphabet beats Harte Hanks on 18 of the 19 factors compared between the two stocks. Remove Ads Get Harte Hanks News Delivered to You Automatically Sign up to receive the latest news and ratings for HHS and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart HHS vs. The Competition Export to ExcelMetricHarte HanksDirect mail advertising services IndustryBusiness SectorNYSE ExchangeMarket Cap$37.83MN/A$7.15B$19.16BDividend YieldN/AN/A2.21%3.78%P/E Ratio-1.22N/A31.8132.82Price / Sales0.19N/A358.7227.73Price / Cash5.23N/A31.6117.55Price / Book1.86N/A4.724.52Net Income-$1.57MN/A$189.86M$1.02B Harte Hanks Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)HHSHarte HanksN/A$5.12+1.3%N/A-33.3%$37.83M$191.49M-1.221,962GOOGAlphabet4.9092 of 5 stars$168.66-2.1%$209.13+24.0%+19.5%$2.06T$350.02B20.95190,200Positive NewsOMCOmnicom Group4.6066 of 5 stars$80.73-2.5%$108.25+34.1%-12.6%$15.86B$15.69B10.8474,900Positive NewsLAMRLamar Advertising3.4503 of 5 stars$124.41+0.1%$134.60+8.2%0.0%$12.74B$2.21B35.243,550Short Interest ↑Positive NewsIPGInterpublic Group of Companies4.8403 of 5 stars$26.50-3.3%$33.50+26.4%-17.0%$9.88B$10.69B14.4857,400Analyst ForecastShort Interest ↑CCOClear Channel Outdoor1.4556 of 5 stars$1.25flat$2.22+77.3%-30.6%$612.57M$1.51B-4.313,900NCMINational CineMedia2.5998 of 5 stars$6.36-4.9%$8.06+26.8%+39.1%$603.66M$245.30M-25.44350Earnings ReportAnalyst UpgradeInsider TradeAnalyst RevisionGap UpIIIInformation Services Group3.659 of 5 stars$3.01-3.8%$3.75+24.6%-20.8%$147.71M$255.99M-42.991,518Analyst ForecastNews CoverageNWTNNWTNN/A$0.50-11.0%N/A-90.4%$143.87M$583,000.000.002RCMTRCM Technologies3.4715 of 5 stars$18.15-2.9%$37.00+103.9%-37.2%$137.89M$272.50M9.313,490Earnings ReportNews CoveragePositive NewsLNZALanzaTech Global1.7334 of 5 stars$0.68-14.9%$4.00+488.1%-81.1%$134.50M$58.03M-1.053Upcoming EarningsGap Up Remove Ads Related Companies and Tools Related Companies GOOG Competitors OMC Competitors LAMR Competitors IPG Competitors CCO Competitors NCMI Competitors III Competitors NWTN Competitors RCMT Competitors LNZA Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:HHS) was last updated on 3/12/2025 by MarketBeat.com Staff From Our PartnersAlert: DOGE goes liveElon will most likely be at the helm of it all. 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