Hilton Worldwide (HLT) Competitors $274.94 -1.07 (-0.39%) Closing price 09/3/2025 03:59 PM EasternExtended Trading$275.00 +0.06 (+0.02%) As of 04:57 AM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock HLT vs. ABNB, HST, MAR, OSW, CHH, H, TNL, WH, QSR, and IHGShould you be buying Hilton Worldwide stock or one of its competitors? The main competitors of Hilton Worldwide include Airbnb (ABNB), Host Hotels & Resorts (HST), Marriott International (MAR), OneSpaWorld (OSW), Choice Hotels International (CHH), Hyatt Hotels (H), Travel + Leisure (TNL), Wyndham Hotels & Resorts (WH), Restaurant Brands International (QSR), and Intercontinental Hotels Group (IHG). Hilton Worldwide vs. Its Competitors Airbnb Host Hotels & Resorts Marriott International OneSpaWorld Choice Hotels International Hyatt Hotels Travel + Leisure Wyndham Hotels & Resorts Restaurant Brands International Intercontinental Hotels Group Airbnb (NASDAQ:ABNB) and Hilton Worldwide (NYSE:HLT) are both large-cap consumer discretionary companies, but which is the superior stock? We will contrast the two companies based on the strength of their media sentiment, institutional ownership, dividends, analyst recommendations, profitability, risk, valuation and earnings. Which has stronger valuation and earnings, ABNB or HLT? Airbnb has higher revenue and earnings than Hilton Worldwide. Airbnb is trading at a lower price-to-earnings ratio than Hilton Worldwide, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioAirbnb$11.58B6.70$2.65B$4.1330.24Hilton Worldwide$11.48B5.63$1.54B$6.5142.23 Does the media favor ABNB or HLT? In the previous week, Airbnb had 9 more articles in the media than Hilton Worldwide. MarketBeat recorded 37 mentions for Airbnb and 28 mentions for Hilton Worldwide. Hilton Worldwide's average media sentiment score of 1.39 beat Airbnb's score of 1.26 indicating that Hilton Worldwide is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Airbnb 29 Very Positive mention(s) 1 Positive mention(s) 4 Neutral mention(s) 2 Negative mention(s) 0 Very Negative mention(s) Positive Hilton Worldwide 25 Very Positive mention(s) 0 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Do institutionals and insiders believe in ABNB or HLT? 80.8% of Airbnb shares are owned by institutional investors. Comparatively, 95.9% of Hilton Worldwide shares are owned by institutional investors. 27.9% of Airbnb shares are owned by insiders. Comparatively, 2.6% of Hilton Worldwide shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth. Which has more risk & volatility, ABNB or HLT? Airbnb has a beta of 1.13, meaning that its stock price is 13% more volatile than the S&P 500. Comparatively, Hilton Worldwide has a beta of 1.21, meaning that its stock price is 21% more volatile than the S&P 500. Is ABNB or HLT more profitable? Airbnb has a net margin of 22.67% compared to Hilton Worldwide's net margin of 13.84%. Airbnb's return on equity of 32.19% beat Hilton Worldwide's return on equity.Company Net Margins Return on Equity Return on Assets Airbnb22.67% 32.19% 11.03% Hilton Worldwide 13.84%-46.13%11.38% Do analysts rate ABNB or HLT? Airbnb currently has a consensus price target of $142.66, indicating a potential upside of 14.22%. Hilton Worldwide has a consensus price target of $264.40, indicating a potential downside of 3.83%. Given Airbnb's higher probable upside, equities research analysts plainly believe Airbnb is more favorable than Hilton Worldwide.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Airbnb 5 Sell rating(s) 19 Hold rating(s) 13 Buy rating(s) 2 Strong Buy rating(s) 2.31Hilton Worldwide 0 Sell rating(s) 9 Hold rating(s) 8 Buy rating(s) 1 Strong Buy rating(s) 2.56 SummaryAirbnb beats Hilton Worldwide on 10 of the 17 factors compared between the two stocks. Get Hilton Worldwide News Delivered to You Automatically Sign up to receive the latest news and ratings for HLT and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding HLT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart HLT vs. The Competition Export to ExcelMetricHilton WorldwideHOTELS & MOTELS IndustryDiscretionary SectorNYSE ExchangeMarket Cap$64.92B$15.52B$8.49B$21.33BDividend Yield0.22%2.15%3.00%3.49%P/E Ratio42.2321.6818.1129.14Price / Sales5.634.325.2347.14Price / Cash33.7732.1215.0318.29Price / Book-14.165.194.785.30Net Income$1.54B$462.47M$228.48M$998.51M7 Day Performance-0.48%1.84%-0.16%-0.63%1 Month Performance4.80%10.10%17.69%4.90%1 Year Performance28.33%20.10%49.15%13.95% Hilton Worldwide Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)HLTHilton Worldwide4.5774 of 5 stars$274.94-0.4%$264.40-3.8%+27.5%$64.92B$11.48B42.23181,000Positive NewsABNBAirbnb3.8618 of 5 stars$128.15-1.4%$142.72+11.4%+8.6%$79.64B$11.10B31.037,300Positive NewsAnalyst ForecastHSTHost Hotels & Resorts3.8074 of 5 stars$16.90-0.1%$17.50+3.6%-1.0%$11.62B$5.68B17.98160Positive NewsAnalyst ForecastMARMarriott International3.8774 of 5 stars$268.60-1.9%$281.00+4.6%+14.9%$72.91B$25.10B30.28418,000Positive NewsAnalyst ForecastOSWOneSpaWorld4.4286 of 5 stars$22.44-2.3%$22.67+1.0%+45.7%$2.30B$895.02M33.005,191News CoverageCHHChoice Hotels International4.3389 of 5 stars$119.37-2.0%$133.38+11.7%-7.4%$5.52B$1.58B18.361,700Positive NewsAnalyst RevisionHHyatt Hotels4.4068 of 5 stars$141.54-1.7%$152.26+7.6%-3.9%$13.52B$6.65B33.62227,000Trending NewsAnalyst ForecastTNLTravel + Leisure4.7324 of 5 stars$62.05-0.7%$62.30+0.4%+41.9%$4.03B$3.86B10.7019,000Positive NewsWHWyndham Hotels & Resorts4.6975 of 5 stars$87.46-1.7%$106.98+22.3%+10.3%$6.68B$1.41B20.432,200Positive NewsQSRRestaurant Brands International4.754 of 5 stars$62.78-1.0%$75.04+19.5%-8.8%$20.58B$9.11B23.7837,600Positive NewsIHGIntercontinental Hotels Group2.6614 of 5 stars$121.05-1.4%N/A+22.5%$18.63B$4.92B21.4612,587 Related Companies and Tools Related Companies Airbnb Competitors Host Hotels & Resorts Competitors Marriott International Competitors OneSpaWorld Competitors Choice Hotels International Competitors Hyatt Hotels Competitors Travel + Leisure Competitors Wyndham Hotels & Resorts Competitors Restaurant Brands International Competitors Intercontinental Hotels Group Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:HLT) was last updated on 9/4/2025 by MarketBeat.com Staff From Our PartnersCrypto Income (almost instantly)How would you like to collect a small percentage of the $4 billion changing hands daily in the crypto market? ...Awesomely, LLC | SponsoredNVIDIA's Worst Nightmare?$2 TRILLION Quantum Gold Rush While everyone fights over expensive AI stocks... 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