Inuvo (INUV) Competitors

Information Services Group (NASDAQ:III) and Inuvo (NYSE:INUV) are both small-cap business services companies, but which is the superior business? We will contrast the two companies based on the strength of their earnings, community ranking, media sentiment, profitability, risk, analyst recommendations, dividends, institutional ownership and valuation.

Which has preferable valuation and earnings, III or INUV?

Information Services Group has higher revenue and earnings than Inuvo. Inuvo is trading at a lower price-to-earnings ratio than Information Services Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Information Services Group	$247.59M	0.72	$6.15M	$0.05	74.00
Inuvo	$83.79M	0.64	-$10.39M	-$0.04	-9.35

Do analysts rate III or INUV?

Information Services Group presently has a consensus price target of $3.75, suggesting a potential upside of 1.35%. Inuvo has a consensus price target of $2.00, suggesting a potential upside of 434.76%. Given Inuvo's higher probable upside, analysts clearly believe Inuvo is more favorable than Information Services Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Information Services Group	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	1 Strong Buy rating(s)	3.50
Inuvo	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	1 Strong Buy rating(s)	3.50

Is III or INUV more profitable?

Information Services Group has a net margin of -1.20% compared to Inuvo's net margin of -10.59%. Information Services Group's return on equity of 4.43% beat Inuvo's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Information Services Group	-1.20%	4.43%	1.83%
Inuvo	-10.59%	-57.24%	-27.77%

Does the MarketBeat Community favor III or INUV?

Information Services Group received 392 more outperform votes than Inuvo when rated by MarketBeat users. Likewise, 73.97% of users gave Information Services Group an outperform vote while only 3.23% of users gave Inuvo an outperform vote.

Company	Underperform	Outperform
Information Services Group	Outperform Votes 395 73.97%	Underperform Votes 139 26.03%
Inuvo	Outperform Votes 3 3.23%	Underperform Votes 90 96.77%

Which has more risk & volatility, III or INUV?

Information Services Group has a beta of 0.94, meaning that its stock price is 6% less volatile than the S&P 500. Comparatively, Inuvo has a beta of 0.91, meaning that its stock price is 9% less volatile than the S&P 500.

Do insiders & institutionals have more ownership in III or INUV?

73.1% of Information Services Group shares are held by institutional investors. Comparatively, 29.4% of Inuvo shares are held by institutional investors. 15.9% of Information Services Group shares are held by insiders. Comparatively, 8.5% of Inuvo shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Does the media refer more to III or INUV?

In the previous week, Information Services Group had 8 more articles in the media than Inuvo. MarketBeat recorded 10 mentions for Information Services Group and 2 mentions for Inuvo. Inuvo's average media sentiment score of 0.40 beat Information Services Group's score of 0.26 indicating that Inuvo is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Information Services Group	0 Very Positive mention(s)	2 Positive mention(s)	7 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Inuvo	0 Very Positive mention(s)	1 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Summary

Information Services Group beats Inuvo on 13 of the 16 factors compared between the two stocks.