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Southwest Airlines (LUV) Competitors

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$25.79 -3.07 (-10.63%)
Closing price 04/4/2025 03:59 PM Eastern
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$25.88 +0.08 (+0.33%)
As of 04/4/2025 07:59 PM Eastern
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LUV vs. DAL, UAL, ALK, CPA, SKYW, JBLU, ALGT, RYAAY, AAL, and ULCC

Should you be buying Southwest Airlines stock or one of its competitors? The main competitors of Southwest Airlines include Delta Air Lines (DAL), United Airlines (UAL), Alaska Air Group (ALK), Copa (CPA), SkyWest (SKYW), JetBlue Airways (JBLU), Allegiant Travel (ALGT), Ryanair (RYAAY), American Airlines Group (AAL), and Frontier Group (ULCC). These companies are all part of the "air transportation, scheduled" industry.

Southwest Airlines vs.

Delta Air Lines (NYSE:DAL) and Southwest Airlines (NYSE:LUV) are both large-cap transportation companies, but which is the superior business? We will contrast the two companies based on the strength of their analyst recommendations, risk, earnings, dividends, media sentiment, institutional ownership, valuation, community ranking and profitability.

Delta Air Lines has a beta of 1.23, indicating that its share price is 23% more volatile than the S&P 500. Comparatively, Southwest Airlines has a beta of 0.94, indicating that its share price is 6% less volatile than the S&P 500.

Delta Air Lines presently has a consensus price target of $71.49, indicating a potential upside of 92.52%. Southwest Airlines has a consensus price target of $32.43, indicating a potential upside of 25.75%. Given Delta Air Lines' stronger consensus rating and higher possible upside, equities analysts clearly believe Delta Air Lines is more favorable than Southwest Airlines.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Delta Air Lines
0 Sell rating(s)
2 Hold rating(s)
12 Buy rating(s)
2 Strong Buy rating(s)
3.00
Southwest Airlines
6 Sell rating(s)
9 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
1.89

Delta Air Lines received 117 more outperform votes than Southwest Airlines when rated by MarketBeat users. Likewise, 76.61% of users gave Delta Air Lines an outperform vote while only 68.65% of users gave Southwest Airlines an outperform vote.

CompanyUnderperformOutperform
Delta Air LinesOutperform Votes
1258
76.61%
Underperform Votes
384
23.39%
Southwest AirlinesOutperform Votes
1141
68.65%
Underperform Votes
521
31.35%

Delta Air Lines has higher revenue and earnings than Southwest Airlines. Delta Air Lines is trading at a lower price-to-earnings ratio than Southwest Airlines, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Delta Air Lines$61.64B0.39$3.46B$5.336.97
Southwest Airlines$27.48B0.56$465M$0.7235.82

In the previous week, Delta Air Lines had 20 more articles in the media than Southwest Airlines. MarketBeat recorded 70 mentions for Delta Air Lines and 50 mentions for Southwest Airlines. Southwest Airlines' average media sentiment score of 0.58 beat Delta Air Lines' score of 0.54 indicating that Southwest Airlines is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Delta Air Lines
31 Very Positive mention(s)
4 Positive mention(s)
15 Neutral mention(s)
10 Negative mention(s)
0 Very Negative mention(s)
Positive
Southwest Airlines
20 Very Positive mention(s)
5 Positive mention(s)
9 Neutral mention(s)
9 Negative mention(s)
1 Very Negative mention(s)
Positive

Delta Air Lines has a net margin of 5.61% compared to Southwest Airlines' net margin of 1.69%. Delta Air Lines' return on equity of 30.41% beat Southwest Airlines' return on equity.

Company Net Margins Return on Equity Return on Assets
Delta Air Lines5.61% 30.41% 5.30%
Southwest Airlines 1.69%5.77%1.70%

Delta Air Lines pays an annual dividend of $0.60 per share and has a dividend yield of 1.6%. Southwest Airlines pays an annual dividend of $0.72 per share and has a dividend yield of 2.8%. Delta Air Lines pays out 11.3% of its earnings in the form of a dividend. Southwest Airlines pays out 100.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

69.9% of Delta Air Lines shares are owned by institutional investors. Comparatively, 80.8% of Southwest Airlines shares are owned by institutional investors. 1.0% of Delta Air Lines shares are owned by insiders. Comparatively, 0.3% of Southwest Airlines shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Summary

Delta Air Lines beats Southwest Airlines on 16 of the 21 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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LUV vs. The Competition

MetricSouthwest AirlinesAir transportation, scheduled IndustryTransportation SectorNYSE Exchange
Market Cap$15.29B$2.18T$287.79B$17.78B
Dividend Yield2.28%2.59%3.72%3.79%
P/E Ratio35.826.9512.1829.92
Price / Sales0.56194.33183.6324.17
Price / Cash8.147.5211.7017.53
Price / Book1.481.501.714.13
Net Income$465M$805.72M$510.16M$1.02B
7 Day Performance-23.18%-12.05%-8.14%-8.70%
1 Month Performance-13.85%-22.26%-11.23%-10.79%
1 Year Performance-8.93%-23.19%-17.16%-5.29%

Southwest Airlines Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
LUV
Southwest Airlines
4.7258 of 5 stars
$25.79
-10.6%
$32.43
+25.8%
-7.8%$15.29B$27.48B35.8266,700Analyst Downgrade
Short Interest ↓
Analyst Revision
Gap Down
High Trading Volume
DAL
Delta Air Lines
4.9646 of 5 stars
$43.51
-0.8%
$76.29
+75.3%
-19.1%$28.15B$61.64B8.1795,000Upcoming Earnings
Analyst Forecast
News Coverage
Gap Down
UAL
United Airlines
4.8909 of 5 stars
$68.85
-2.0%
$112.75
+63.8%
+33.4%$22.59B$57.06B7.3292,800Analyst Forecast
News Coverage
Gap Down
ALK
Alaska Air Group
4.9373 of 5 stars
$48.98
-2.7%
$77.00
+57.2%
+6.3%$6.02B$11.74B16.1025,500Analyst Forecast
News Coverage
Gap Down
CPA
Copa
4.7508 of 5 stars
$92.56
-1.7%
$153.29
+65.6%
-13.9%$3.90B$3.44B6.376,130Short Interest ↓
Positive News
Gap Down
SKYW
SkyWest
4.3603 of 5 stars
$87.02
-2.0%
$109.75
+26.1%
+18.0%$3.51B$3.53B11.2113,121Analyst Forecast
News Coverage
Gap Down
JBLU
JetBlue Airways
3.8068 of 5 stars
$4.84
-7.2%
$6.33
+30.9%
-42.0%$1.72B$9.28B-2.0820,000Analyst Forecast
Short Interest ↑
Analyst Revision
News Coverage
Gap Down
ALGT
Allegiant Travel
4.342 of 5 stars
$51.51
-3.2%
$84.60
+64.3%
-29.2%$945.87M$2.51B-3.865,320Analyst Upgrade
News Coverage
Gap Down
RYAAY
Ryanair
3.8838 of 5 stars
$42.44
-2.3%
$151.00
+255.8%
-72.2%$22.61B$13.82B13.0019,100Positive News
AAL
American Airlines Group
4.748 of 5 stars
$10.58
-1.2%
$19.30
+82.5%
-31.9%$6.98B$54.21B9.31129,700Analyst Forecast
News Coverage
Gap Down
ULCC
Frontier Group
3.7939 of 5 stars
$4.28
-10.9%
$7.58
+77.4%
-51.9%$962.40M$3.78B11.766,470Analyst Forecast
Gap Down
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This page (NYSE:LUV) was last updated on 4/5/2025 by MarketBeat.com Staff
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