MediaAlpha (MAX) Competitors

RingCentral (NYSE:RNG) and MediaAlpha (NYSE:MAX) are both computer and technology companies, but which is the better investment? We will contrast the two companies based on the strength of their earnings, institutional ownership, valuation, community ranking, profitability, risk, analyst recommendations, dividends and media sentiment.

Do institutionals & insiders hold more shares of RNG or MAX?

98.6% of RingCentral shares are held by institutional investors. Comparatively, 64.4% of MediaAlpha shares are held by institutional investors. 7.0% of RingCentral shares are held by insiders. Comparatively, 11.5% of MediaAlpha shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Is RNG or MAX more profitable?

MediaAlpha has a net margin of 1.41% compared to RingCentral's net margin of -2.43%. MediaAlpha's return on equity of -11.98% beat RingCentral's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
RingCentral	-2.43%	-12.34%	3.57%
MediaAlpha	1.41%	-11.98%	5.19%

Do analysts recommend RNG or MAX?

RingCentral currently has a consensus price target of $37.69, indicating a potential upside of 47.34%. MediaAlpha has a consensus price target of $17.50, indicating a potential upside of 94.99%. Given MediaAlpha's stronger consensus rating and higher probable upside, analysts clearly believe MediaAlpha is more favorable than RingCentral.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
RingCentral	1 Sell rating(s)	7 Hold rating(s)	5 Buy rating(s)	0 Strong Buy rating(s)	2.31
MediaAlpha	0 Sell rating(s)	1 Hold rating(s)	5 Buy rating(s)	0 Strong Buy rating(s)	2.83

Which has higher earnings and valuation, RNG or MAX?

MediaAlpha has lower revenue, but higher earnings than RingCentral. RingCentral is trading at a lower price-to-earnings ratio than MediaAlpha, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
RingCentral	$2.40B	0.97	-$165.24M	-$0.64	-39.97
MediaAlpha	$864.70M	0.70	-$40.42M	$0.30	29.92

Does the media prefer RNG or MAX?

In the previous week, MediaAlpha had 3 more articles in the media than RingCentral. MarketBeat recorded 7 mentions for MediaAlpha and 4 mentions for RingCentral. MediaAlpha's average media sentiment score of 0.92 beat RingCentral's score of 0.46 indicating that MediaAlpha is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
RingCentral	1 Very Positive mention(s)	0 Positive mention(s)	2 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral
MediaAlpha	4 Very Positive mention(s)	0 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Does the MarketBeat Community prefer RNG or MAX?

RingCentral received 885 more outperform votes than MediaAlpha when rated by MarketBeat users. Likewise, 72.70% of users gave RingCentral an outperform vote while only 70.15% of users gave MediaAlpha an outperform vote.

Company	Underperform	Outperform
RingCentral	Outperform Votes 932 72.70%	Underperform Votes 350 27.30%
MediaAlpha	Outperform Votes 47 70.15%	Underperform Votes 20 29.85%

Which has more volatility and risk, RNG or MAX?

RingCentral has a beta of 1.2, indicating that its share price is 20% more volatile than the S&P 500. Comparatively, MediaAlpha has a beta of 1.15, indicating that its share price is 15% more volatile than the S&P 500.

Summary

MediaAlpha beats RingCentral on 11 of the 17 factors compared between the two stocks.