MINISO Group (MNSO) Stock Price, News & Analysis

Company Overview

MINISO Group (NYSE: MNSO) is a global retailer specializing in lifestyle and consumer goods. Since its founding in 2013, the company has focused on offering affordable, design-driven products across a broad range of categories. MINISO’s stores feature a clean, minimalist layout and emphasize a “fast fashion” inventory model designed to turn over goods quickly and respond to emerging trends.

The company’s product mix spans household items, kitchenware, cosmetics and personal care, stationery, toys, digital accessories, apparel and seasonal items. MINISO partners with designers and licensors to develop exclusive collections, integrating pop culture themes and character-based merchandise alongside its core private-label offerings. This approach aims to attract a diverse customer base seeking quality at value pricing.

MINISO operates thousands of retail locations across Asia, North America, Europe, Latin America, the Middle East and Oceania. The company leverages a franchise-driven expansion model, collaborating with local partners to adapt store assortments to regional tastes and cultural preferences. This global footprint underscores MINISO’s ambition to become a leading lifestyle brand in both emerging and established markets.

Headquartered in Guangzhou, China, MINISO Group was co-founded by entrepreneur Ye Guofu. Under his leadership, the company has grown rapidly from a single concept store into an international retail network. MINISO’s management team combines retail and consumer products expertise to guide ongoing product innovation and market expansion efforts.

Key Stats

• Today's Range: $24.61 to $25.14
• 50-Day Range: $17.31 to $26.66
• 52-Week Range: $12.51 to $27.71
• Volume: 600,374 shs
• Average Volume: 1.30 million shs
• Market Capitalization: $7.72 billion
• P/E Ratio: 23.22
• Dividend Yield: 2.54%
• Price Target: $24.86
• Consensus Rating: Moderate Buy

MINISO Group Stock Analysis - MarketRank™

MINISO Group scored higher than 63% of companies evaluated by MarketBeat, and ranked 122nd out of 214 stocks in the retail/wholesale sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 1.4 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

MINISO Group has received a consensus rating of Moderate Buy. The company's average rating score is 2.86, and is based on 4 buy ratings, 2 hold ratings, and no sell ratings.

Amount of Analyst Coverage

MINISO Group has only been the subject of 3 research reports in the past 90 days.

Earnings and Valuation

• Score: 3.1 / 5
• Proj. Earnings Growth: 23.53%

Earnings Growth

Earnings for MINISO Group are expected to grow by 23.53% in the coming year, from $1.19 to $1.47 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of MINISO Group is 23.22, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 270.85.

Price to Earnings Ratio vs. Sector

The P/E ratio of MINISO Group is 23.22, which means that it is trading at a less expensive P/E ratio than the Retail/Wholesale sector average P/E ratio of about 27.41.

Price to Earnings Growth Ratio

MINISO Group has a PEG Ratio of 1.58. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

MINISO Group has a P/B Ratio of 5.07. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

6.19% of the float of MINISO Group has been sold short.

Short Interest Ratio / Days to Cover

MINISO Group has a short interest ratio ("days to cover") of 5.2.

Change versus previous month

Short interest in MINISO Group has recently decreased by 15.14%, indicating that investor sentiment is improving significantly.

Dividend

• Score: 2.5 / 5
• Dividend Strength: Moderate

Dividend Yield

MINISO Group pays a meaningful dividend of 2.55%, higher than the bottom 25% of all stocks that pay dividends.

Dividend Growth

MINISO Group does not have a long track record of dividend growth.

Dividend Coverage

The dividend payout ratio of MINISO Group is 58.88%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, MINISO Group will have a dividend payout ratio of 42.86% next year. This indicates that MINISO Group will be able to sustain or increase its dividend.

Sustainability and ESG

• Score: N/A
• Environmental Score: N/A

Percentage of Shares Shorted

6.19% of the float of MINISO Group has been sold short.

Short Interest Ratio / Days to Cover

MINISO Group has a short interest ratio ("days to cover") of 5.2.

Change versus previous month

Short interest in MINISO Group has recently decreased by 15.14%, indicating that investor sentiment is improving significantly.

News and Social Media

• Score: 3.0 / 5
• News Sentiment: 0.39

News Sentiment

MINISO Group has a news sentiment score of 0.39. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 1.02 average news sentiment score of Retail/Wholesale companies.

News Coverage This Week

MarketBeat has tracked 8 news articles for MINISO Group this week, compared to 5 articles on an average week.

Search Interest

10 people have searched for MNSO on MarketBeat in the last 30 days.

MarketBeat Follows

2 people have added MINISO Group to their MarketBeat watchlist in the last 30 days. This is an increase of 100% compared to the previous 30 days.

Company Ownership

• Score: 1.7 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, MINISO Group insiders have not sold or bought any company stock.

Percentage Held by Insiders

73.50% of the stock of MINISO Group is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

Only 17.16% of the stock of MINISO Group is held by institutions.

MNSO Stock Analysis - Frequently Asked Questions

How have MNSO shares performed this year?

MINISO Group's stock was trading at $23.89 on January 1st, 2025. Since then, MNSO shares have increased by 4.0% and is now trading at $24.8450.

How were MINISO Group's earnings last quarter?

MINISO Group Holding Limited Unsponsored ADR (NYSE:MNSO) announced its quarterly earnings data on Thursday, August, 21st. The company reported $0.22 earnings per share for the quarter, missing analysts' consensus estimates of $1.74 by $1.52. The company had revenue of $692.93 million for the quarter, compared to analysts' expectations of $4.85 billion. MINISO Group had a trailing twelve-month return on equity of 22.60% and a net margin of 12.63%.

Does MINISO Group have any subsidiaries?

The following companies are subsidiaries of MINISO Group: Altavian, Endeavor Robotic Holdings Inc. , Aeryon Labs, Acyclica, Prox Dynamics, Point Grey Research Inc., Armasight, and more.

When did MINISO Group IPO?

MINISO Group (MNSO) raised $532 million in an initial public offering on Thursday, October 15th 2020. The company issued 30,400,000 shares at a price of $16.50-$18.50 per share. Goldman Sachs and BofA Securities acted as the underwriters for the IPO.

Who are MINISO Group's major shareholders?

MINISO Group's top institutional investors include Marshall Wace LLP (0.57%), Serenity Capital Management PTE. LTD. (0.37%), HCEP Management Ltd (0.31%) and Nordea Investment Management AB (0.13%).

How do I buy shares of MINISO Group?

Shares of MNSO stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of MINISO Group own?

Based on aggregate information from My MarketBeat watchlists, some other companies that MINISO Group investors own include NVIDIA (NVDA), Broadcom (AVGO), Arista Networks (ANET), Jabil (JBL), Adobe (ADBE), e.l.f. Beauty (ELF) and Novo Nordisk A/S (NVO).

Company Calendar

• Last Earnings: 8/21/2025
• Today: 8/31/2025
• Record date for 9/19 Dividend: 9/05/2025
• Ex-Dividend for 9/19 Dividend: 9/05/2025
• Dividend Payable: 9/19/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Retail/Wholesale
• Industry: RETAIL - APP/SHOE
• Sub-Industry: Retail
• Current Symbol: NYSE:MNSO
• CIK: 1815846
• Web: www.miniso.com
• Phone: 86-20-3622-8788
• Fax: N/A
• Employees: 3,370
• Year Founded: 1978

Price Target and Rating

• Average Price Target for MINISO Group: $24.86
• High Price Target: $29.30
• Low Price Target: $20.00
• Potential Upside/Downside: +0.1%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.86
• Research Coverage: 7 Analysts

Profitability

• EPS (Trailing Twelve Months): $1.07
• Trailing P/E Ratio: 23.22
• Forward P/E Ratio: 20.88
• P/E Growth: 1.58
• Net Income: $364.10 million
• Net Margins: 12.63%
• Pretax Margin: 16.20%
• Return on Equity: 22.60%
• Return on Assets: 10.79%

Debt

• Debt-to-Equity Ratio: 0.71
• Current Ratio: 1.92
• Quick Ratio: 1.54

Sales & Book Value

• Annual Sales: $2.33 billion
• Price / Sales: 3.32
• Cash Flow: $1.51 per share
• Price / Cash Flow: 16.48
• Book Value: $4.90 per share
• Price / Book: 5.07

Miscellaneous

• Outstanding Shares: 310,660,000
• Free Float: 82,325,000
• Market Cap: $7.72 billion
• Optionable: Optionable
• Beta: 0.16