Altria Group (MO) Stock Forecast & Price Target

$58.36 -0.36 (-0.60%)

As of 03:20 PM Eastern

Altria Group - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Hold

Based on 8 Analyst Ratings

Sell
2

Hold
4

Buy
2

Based on 8 Wall Street analysts who have issued ratings for Altria Group in the last 12 months, the stock has a consensus rating of "Hold." Out of the 8 analysts, 2 have given a sell rating, 4 have given a hold rating, and 2 have given a buy rating for MO.

Consensus Price Target

$55.00
-5.76% Downside

According to the 8 analysts' twelve-month price targets for Altria Group, the average price target is $55.00. The highest price target for MO is $65.00, while the lowest price target for MO is $46.00. The average price target represents a forecasted downside of -5.76% from the current price of $58.36.

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MO Analyst Ratings Over Time

Type	Current Forecast 4/25/24 to 4/25/25	1 Month Ago 3/26/24 to 3/26/25	3 Months Ago 1/26/24 to 1/25/25	1 Year Ago 4/26/23 to 4/25/24
Strong Buy	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	2 Buy rating(s)	3 Buy rating(s)	3 Buy rating(s)	2 Buy rating(s)
Hold	4 Hold rating(s)	3 Hold rating(s)	3 Hold rating(s)	1 Hold rating(s)
Sell	2 Sell rating(s)	2 Sell rating(s)	2 Sell rating(s)	1 Sell rating(s)
Consensus Price Target	$55.00	$53.29	$53.43	$46.90
Forecasted Upside	-5.76% Downside	-7.71% Downside	2.71% Upside	7.72% Upside
Consensus Rating	Hold	Hold	Hold	Hold

MO Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

MO Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Altria Group Stock vs. The Competition

Type	Altria Group	Consumer Staples Companies	S&P 500
Consensus Rating Score	2.00	2.55	2.54
Consensus Rating	Hold	Moderate Buy	Moderate Buy
Predicted Upside	-5.59% Downside	59.41% Upside	21.94% Upside
News Sentiment Rating	Positive News See Recent MO News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Analyst Name	Action	Rating	Price Target	Upside/Downside on Report Date
4/25/2025	Citigroup 2 of 5 stars	Adam Spielman Subscribe to MarketBeat All Access for the recommendation accuracy rating	Boost Target	Neutral ➝ Neutral	$52.00 ➝ $55.00	-5.35%
4/1/2025	Deutsche Bank Aktiengesellschaft 3 of 5 stars	Damian McNeela Subscribe to MarketBeat All Access for the recommendation accuracy rating	Set Target		$60.00	+7.04%
4/1/2025	UBS Group 3 of 5 stars	Faham Baig Subscribe to MarketBeat All Access for the recommendation accuracy rating	Boost Target	Sell ➝ Sell	$42.00 ➝ $46.00	-22.64%
1/31/2025	Morgan Stanley Subscribe to MarketBeat All Access for the recommendation accuracy rating	Eric Serotta Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Equal Weight ➝ Equal Weight	$54.00 ➝ $53.00	+2.73%
12/6/2024	Bank of America Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Neutral ➝ Buy	$55.00 ➝ $65.00	+14.14%
11/6/2024	Barclays Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Underweight ➝ Underweight	$45.00 ➝ $46.00	-15.10%
11/1/2024	Stifel Nicolaus Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$54.00 ➝ $60.00	+10.56%
5/31/2024	Argus Subscribe to MarketBeat All Access for the recommendation accuracy rating	T. Conrad Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Hold
10/13/2023	Jefferies Financial Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$55.00 ➝ $56.00	+31.36%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Friday at 03:20 PM ET.

Should I Buy Altria Group Stock? MO Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Tuesday, April 22, 2025. Please send any questions or comments about these Altria Group pros and cons to contact@marketbeat.com.

Altria Group
Bull Case

Here are some ways that investors could benefit from investing in Altria Group, Inc.:

The current stock price is around $58.87, reflecting a recent increase of 2.2%, which may indicate positive market sentiment.
Altria Group, Inc. has seen significant institutional interest, with hedge funds and other institutional investors owning over 57% of the company's stock, suggesting confidence in its stability and growth potential.
Recent analyst reports indicate a consensus rating of "Hold" with a target price of $54.00, which may suggest that the stock is fairly valued and could provide steady returns.
Altria Group, Inc. has a strong market capitalization of approximately $99.53 billion, indicating its substantial presence in the market and potential for resilience against economic fluctuations.
Several institutional investors have recently increased their holdings in Altria Group, Inc., which may signal a bullish outlook on the company's future performance.

Altria Group
Bear Case

Investors should be bearish about investing in Altria Group, Inc. for these reasons:

Natixis recently cut its stake in Altria Group, Inc. by 67.7%, which may raise concerns about the company's attractiveness to large investors.
Analysts have issued sell ratings, with two analysts rating the stock as a sell, indicating potential risks and a lack of confidence in short-term performance.
The company has faced challenges in adapting to changing consumer preferences, particularly as public sentiment shifts away from traditional tobacco products.
Altria Group, Inc. operates in a highly regulated industry, which can lead to uncertainties and potential legal challenges that may impact profitability.
Despite recent price increases, the stock's price-to-earnings ratio of 8.99 suggests that it may not be undervalued, which could limit upside potential for investors.

MO Forecast - Frequently Asked Questions

: According to the research reports of 8 Wall Street equities research analysts, the average twelve-month stock price forecast for Altria Group is $55.00, with a high forecast of $65.00 and a low forecast of $46.00.
: 8 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Altria Group in the last twelve months. There are currently 2 sell ratings, 4 hold ratings and 2 buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "hold" MO shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in MO, but not buy additional shares or sell existing shares.
: According to analysts, Altria Group's stock has a predicted downside of -5.76% based on their 12-month stock forecasts.
: Over the previous 90 days, Altria Group's stock had 1 downgrade by analysts.
: Altria Group has been rated by research analysts at Citigroup, Deutsche Bank Aktiengesellschaft, Morgan Stanley, and UBS Group in the past 90 days.
: Analysts like Altria Group less than other "consumer staples" companies. The consensus rating for Altria Group is Hold while the average consensus rating for "consumer staples" companies is Moderate Buy. Learn more on how MO compares to other companies.

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This page (NYSE:MO) was last updated on 4/25/2025 by MarketBeat.com Staff

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Altria Group (MO) Stock Forecast & Price Target