NIKE (NKE) Competitors $70.89 -0.22 (-0.31%) As of 01/17/2025 03:59 PM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrends NKE vs. DECK, SKX, CROX, SHOO, WWW, ONON, NFLX, DIS, CMCSA, and SONYShould you be buying NIKE stock or one of its competitors? The main competitors of NIKE include Deckers Outdoor (DECK), Skechers U.S.A. (SKX), Crocs (CROX), Steven Madden (SHOO), Wolverine World Wide (WWW), ON (ONON), Netflix (NFLX), Walt Disney (DIS), Comcast (CMCSA), and Sony Group (SONY). NIKE vs. Deckers Outdoor Skechers U.S.A. Crocs Steven Madden Wolverine World Wide ON Netflix Walt Disney Comcast Sony Group Deckers Outdoor (NYSE:DECK) and NIKE (NYSE:NKE) are both large-cap retail/wholesale companies, but which is the better investment? We will compare the two businesses based on the strength of their risk, analyst recommendations, profitability, dividends, institutional ownership, earnings, community ranking, media sentiment and valuation. Which has stronger earnings & valuation, DECK or NKE? NIKE has higher revenue and earnings than Deckers Outdoor. NIKE is trading at a lower price-to-earnings ratio than Deckers Outdoor, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioDeckers Outdoor$4.66B6.86$759.56M$5.6936.93NIKE$51.36B2.04$5.70B$3.2421.88 Is DECK or NKE more profitable? Deckers Outdoor has a net margin of 18.95% compared to NIKE's net margin of 9.98%. Deckers Outdoor's return on equity of 41.48% beat NIKE's return on equity.Company Net Margins Return on Equity Return on Assets Deckers Outdoor18.95% 41.48% 26.77% NIKE 9.98%36.99%13.85% Which has more volatility and risk, DECK or NKE? Deckers Outdoor has a beta of 1.08, suggesting that its share price is 8% more volatile than the S&P 500. Comparatively, NIKE has a beta of 1.02, suggesting that its share price is 2% more volatile than the S&P 500. Do analysts rate DECK or NKE? Deckers Outdoor currently has a consensus price target of $165.06, indicating a potential downside of 21.46%. NIKE has a consensus price target of $89.96, indicating a potential upside of 26.91%. Given NIKE's stronger consensus rating and higher possible upside, analysts plainly believe NIKE is more favorable than Deckers Outdoor.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Deckers Outdoor 0 Sell rating(s) 8 Hold rating(s) 11 Buy rating(s) 0 Strong Buy rating(s) 2.58NIKE 0 Sell rating(s) 13 Hold rating(s) 16 Buy rating(s) 1 Strong Buy rating(s) 2.60 Does the media favor DECK or NKE? In the previous week, NIKE had 31 more articles in the media than Deckers Outdoor. MarketBeat recorded 54 mentions for NIKE and 23 mentions for Deckers Outdoor. NIKE's average media sentiment score of 0.95 beat Deckers Outdoor's score of 0.75 indicating that NIKE is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Deckers Outdoor 12 Very Positive mention(s) 1 Positive mention(s) 9 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive NIKE 38 Very Positive mention(s) 1 Positive mention(s) 6 Neutral mention(s) 7 Negative mention(s) 1 Very Negative mention(s) Positive Does the MarketBeat Community believe in DECK or NKE? NIKE received 1164 more outperform votes than Deckers Outdoor when rated by MarketBeat users. Likewise, 70.56% of users gave NIKE an outperform vote while only 69.44% of users gave Deckers Outdoor an outperform vote. CompanyUnderperformOutperformDeckers OutdoorOutperform Votes121169.44% Underperform Votes53330.56% NIKEOutperform Votes237570.56% Underperform Votes99129.44% Do institutionals and insiders hold more shares of DECK or NKE? 97.8% of Deckers Outdoor shares are owned by institutional investors. Comparatively, 64.3% of NIKE shares are owned by institutional investors. 0.4% of Deckers Outdoor shares are owned by insiders. Comparatively, 1.1% of NIKE shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth. SummaryNIKE beats Deckers Outdoor on 11 of the 19 factors compared between the two stocks. Get NIKE News Delivered to You Automatically Sign up to receive the latest news and ratings for NKE and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart NKE vs. The Competition Export to ExcelMetricNIKERubber & plastics footwear IndustryDiscretionary SectorNYSE ExchangeMarket Cap$104.85B$36.02B$8.49B$19.96BDividend Yield2.25%2.25%2.89%3.71%P/E Ratio21.8840.2114.5541.38Price / Sales2.046.043.1316.30Price / Cash15.5558.0530.6819.84Price / Book7.4711.675.965.76Net Income$5.70B$1.50B$274.28M$993.25M7 Day Performance-1.76%2.56%2.17%3.12%1 Month Performance-7.87%-1.79%1.99%4.75%1 Year Performance-30.35%200.19%10.31%18.83% NIKE Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)NKENIKE4.9694 of 5 stars$70.89-0.3%$89.96+26.9%-30.4%$104.85B$51.36B21.8879,400Positive NewsDECKDeckers Outdoor4.2811 of 5 stars$210.15+0.9%$165.06-21.5%+909.7%$31.93B$4.29B36.964,800SKXSkechers U.S.A.4.9124 of 5 stars$70.09+1.1%$79.00+12.7%+8.2%$10.58B$8.00B17.2617,900CROXCrocs3.8221 of 5 stars$99.97-2.6%$148.80+48.8%-1.4%$5.83B$3.96B7.257,030SHOOSteven Madden3.4159 of 5 stars$41.12+0.8%$46.33+12.7%-0.9%$2.97B$1.97B17.504,200WWWWolverine World Wide3.1414 of 5 stars$22.83-0.1%$19.38-15.1%+177.4%$1.83B$1.79B-25.654,100Insider TradeNews CoverageONONON2.3763 of 5 stars$58.02+3.0%$58.50+0.8%+107.5%$36.53B$2.00B134.942,353High Trading VolumeNFLXNetflix4.4577 of 5 stars$858.10+1.9%$845.06-1.5%+77.7%$366.80B$33.72B48.5613,000Upcoming EarningsAnalyst RevisionGap UpDISWalt Disney4.9173 of 5 stars$107.07+0.6%$125.54+17.3%+15.1%$193.90B$91.36B39.51233,000Short Interest ↓Positive NewsCMCSAComcast4.9868 of 5 stars$36.58+0.7%$47.33+29.4%-15.6%$139.97B$121.57B9.83186,000Analyst UpgradeShort Interest ↑Positive NewsSONYSony Group3.5947 of 5 stars$20.64+1.5%$24.00+16.3%+421.0%$124.79B$90.19B16.89113,000Positive News Related Companies and Tools Related Companies Deckers Outdoor Alternatives Skechers U.S.A. 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