NIKE (NKE) News Today $74.61 -0.08 (-0.11%) Closing price 08/1/2025 03:59 PM EasternExtended Trading$74.53 -0.08 (-0.11%) As of 08/1/2025 07:59 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Headlines Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock Why Is NIKE Down Today?Toggle Visibility of Why Is NIKE Down Today?NIKE, Inc. (NKE) stock movement today is influenced by recent news spanning analyst upgrades, consumer trends, cost pressures, and option activity. The stock has seen gains from bullish analyst views and consumer confidence, though bearish option activity and concerns over additional cost cuts are limiting further upside. Positive Sentiment: Seeking Alpha sees long-term upside from recent management changes and innovation, maintaining a soft “Buy” rating and forecasting modest gains.Nike Offers A Step Up In Value From Here Positive Sentiment: Analysts raised NIKE’s consensus price target to $77.15, implying upside from current levels and signaling confidence among brokerage firms.Receives $77.15 Consensus Target Price Positive Sentiment: Unexpected rise in consumer confidence highlights NIKE among top retail names poised to benefit from stronger spending trends.Higher Consumer Confidence Could Benefit These 3 Retail Stocks Neutral Sentiment: With President Trump's tariff deadline looming, investors weigh potential impacts on NIKE's supply-chain costs and margins.Trump's tariff deadline, 3 reasons to consider Nike stock Neutral Sentiment: Yahoo Finance compares NIKE’s and Citi’s turnaround prospects, offering perspective but no clear short-term edge.Which turnaround should you bet on: Nike or Citi? Neutral Sentiment: Zacks highlights early signs of a wholesale recovery as NIKE revamps its distribution strategy, though execution risks persist.Wholesale Recovery Spurs at NIKE Neutral Sentiment: Zacks also pits NIKE against Adidas (ADDYY) on valuation metrics, leaving the choice open based on investor priorities.ADDYY vs. NKE Negative Sentiment: Unusual options volume shows moderately bearish bets on NIKE, suggesting some traders are positioning for downside moves.Nike Experiences Moderately Bearish Option Trading Activity Negative Sentiment: Jim Cramer warns that NIKE may need further layoffs, underscoring ongoing cost-cutting pressures in the company’s turnaround effort.NIKE, Inc. Has To Do More Layoffs, Says Jim Cramer Posted 10h agoAI Generated. May Contain Errors. NKE Latest News All Sources Trusted Sources MarketBeat Benzinga Bloomberg GlobeNewswire GuruFocus MarketWatch Motley Fool NASDAQ PR Newswire Reuters Seeking Alpha TalkMarkets The Street TipRanks The Wall Street Journal Wall Street Zen Yahoo Finance Source Sentiment refers to the positivity or negativity of each headline according to our language processing algorithm. Sentiment All Sentiments Very Positive Positive Neutral Negative Very Negative Most Recent August 2025 July 2025 June 2025 May 2025 April 2025 March 2025 February 2025 January 2025 December 2024 November 2024 October 2024 September 2024 August 2024 July 2024 June 2024 May 2024 April 2024 March 2024 February 2024 January 2024 December 2023 November 2023 October 2023 September 2023 August 2023 July 2023 June 2023 May 2023 April 2023 March 2023 February 2023 January 2023 December 2022 November 2022 October 2022 September 2022 Time Period Nike (NKE) Experiences Moderately Bearish Option Trading ActivityAugust 1 at 2:18 PM | gurufocus.comNIKE, Inc. (NKE) Has To Do More Layoffs, Says Jim CramerAugust 1 at 2:17 PM | finance.yahoo.comNike Offers A Step Up In Value From HereAugust 1 at 12:04 PM | seekingalpha.comLyell Wealth Management LP Sells 5,689 Shares of NIKE, Inc. (NYSE:NKE)August 1 at 8:38 AM | marketbeat.comDavis R M Inc. Sells 5,294 Shares of NIKE, Inc. (NYSE:NKE)August 1 at 8:26 AM | marketbeat.comNatixis Advisors LLC Buys 242,652 Shares of NIKE, Inc. (NYSE:NKE)August 1 at 8:24 AM | marketbeat.comArkadios Wealth Advisors Grows Position in NIKE, Inc. (NYSE:NKE)August 1 at 7:58 AM | marketbeat.comNIKE, Inc. (NYSE:NKE) Shares Bought by Geneos Wealth Management Inc.August 1 at 7:23 AM | marketbeat.comLPL Financial LLC Has $80.23 Million Stake in NIKE, Inc. (NYSE:NKE)August 1 at 7:11 AM | marketbeat.comWhich turnaround should you bet on: Nike or Citi?July 31 at 6:23 PM | uk.finance.yahoo.comHigher Consumer Confidence Could Benefit These 3 Retail Stocks (NKE)Consumer confidence booms unexpectedly, creating a boom scenario for these retail stocks in the coming months and quarters...July 31 at 9:27 AM | marketbeat.comSSA Swiss Advisors AG Makes New Investment in NIKE, Inc. (NYSE:NKE)July 31 at 7:09 AM | marketbeat.comPacific Capital Partners Ltd Purchases New Shares in NIKE, Inc. (NYSE:NKE)July 31 at 7:09 AM | marketbeat.comTredje AP fonden Lowers Position in NIKE, Inc. (NYSE:NKE)July 31 at 7:09 AM | marketbeat.comNorden Group LLC Cuts Position in NIKE, Inc. (NYSE:NKE)July 31 at 7:08 AM | marketbeat.comNIKE, Inc. (NYSE:NKE) Stake Lessened by Mackenzie Financial CorpJuly 31 at 7:08 AM | marketbeat.comNIKE, Inc. (NKE) Has To Do More Layoffs, Says Jim CramerJuly 31 at 6:23 AM | insidermonkey.comNIKE, Inc. (NKE) Has To Do More Layoffs, Says Jim CramerJuly 31 at 5:08 AM | msn.comNIKE, Inc. (NYSE:NKE) Receives $77.15 Consensus Target Price from AnalystsJuly 31 at 2:27 AM | americanbankingnews.comXTX Topco Ltd Grows Stock Position in NIKE, Inc. (NYSE:NKE)July 30 at 7:37 AM | marketbeat.comNIKE, Inc. (NYSE:NKE) Shares Acquired by Cetera Investment AdvisersJuly 30 at 5:59 AM | marketbeat.comNike (NKE) Loses Head of Women’s Business to Rival AthletaJuly 29, 2025 | tipranks.comNike loses head of North America women's business to AthletaJuly 29, 2025 | cnbc.comDoes This Valuation Of NIKE, Inc. (NYSE:NKE) Imply Investors Are Overpaying?July 29, 2025 | finance.yahoo.comHere's What to Expect From NIKE's Next Earnings ReportJuly 29, 2025 | msn.comGap Replaces Athleta CEO With Nike Exec. It's Another Reset.July 29, 2025 | barrons.comNIKE, Inc. (NYSE:NKE) Shares Sold by Mawer Investment Management Ltd.July 29, 2025 | marketbeat.comKirtland Hills Capital Management LLC Reduces Stock Position in NIKE, Inc. (NYSE:NKE)July 29, 2025 | marketbeat.comFiera Capital Corp Lowers Stock Position in NIKE, Inc. (NYSE:NKE)July 29, 2025 | marketbeat.comIronsides Asset Advisors LLC Acquires Shares of 3,265 NIKE, Inc. (NYSE:NKE)July 29, 2025 | marketbeat.comTD Asset Management Inc Sells 6,038 Shares of NIKE, Inc. (NYSE:NKE)July 29, 2025 | marketbeat.comNIKE, Inc. (NYSE:NKE) Stock Holdings Trimmed by Assetmark Inc.July 29, 2025 | marketbeat.comAvantax Advisory Services Inc. Raises Holdings in NIKE, Inc. (NYSE:NKE)July 29, 2025 | marketbeat.comJPMorgan Chase & Co. Upgrades NIKE (NYSE:NKE) to "Overweight"July 29, 2025 | americanbankingnews.comNike leads Dow Jones higher after upgrade, $93 price targetJuly 29, 2025 | fxstreet.comJP Morgan Upgrades NIKE (NKE)July 29, 2025 | msn.comNike Stock Gets Upgrade From JPMorgan Analysts, Who Say to 'Just Buy It!'July 29, 2025 | msn.comWhy Nike (NKE) Stock Is Trading Up TodayJuly 29, 2025 | msn.comNike rallies after J.P. Morgan turns bullish on the setup for sales and margin inflectionJuly 29, 2025 | msn.comNike Stock (NKE) Rallies after JPMorgan Rating Upgrade and Price Target HikeJuly 29, 2025 | msn.comS&P 500 Gains & Losses Today: Supermicro, Nike Shares Rise; Albemarle Stock FallsJuly 28, 2025 | investopedia.comIs Lululemon Headed For Its Nike Moment?July 28, 2025 | benzinga.comNike Shares Jump On JPMorgan UpgradeJuly 28, 2025 | gurufocus.comTop Apparel Stocks Worth Watching - July 28thJuly 28, 2025 | marketbeat.comNIKE (NYSE:NKE) Shares Gap Up - Here's What HappenedJuly 28, 2025 | marketbeat.comTop Stock Movers Now: Nike, Cheniere Energy, Revvity, and MoreJuly 28, 2025 | investopedia.comNike continues recent rebound as analyst foresees World Cup catalystJuly 28, 2025 | marketwatch.comNike’s stock jumps after an analyst says ‘just buy it’ ahead of soccer World CupJuly 28, 2025 | marketwatch.comNike Stock (NKE) Rallies After JPMorgan Upgrade and Price Target HikeJuly 28, 2025 | tipranks.comNike Shares Jump After JPMorgan Highlights Sales, Margin Inflection: 'Just Buy It'July 28, 2025 | benzinga.com Get NIKE News Delivered to You Automatically Sign up to receive the latest news and ratings for NKE and its competitors with MarketBeat's FREE daily newsletter. Email Address NKE Media Mentions By Week NKE Media Sentiment Learn about the media sentiment score. Each headline receives a score ranging from 2 (good news) to -2 (bad news). Our company news sentiment scores track the average news sentiment of articles about each company over the most recent 7 days in order to identify companies that are receiving positive press. NKE News Sentiment▼1.050.69▲Average Consumer Discretionary News Sentiment NKE News Coverage Learn about the media coverage comparison. We track news headlines from hundreds of news outlets and tag them by company. This chart compares the number of articles about this company in the last seven days compared with the average number of articles about this company on a typical week. NKE Articles This Week▼7459▲NKE Articles Average Week Get NIKE News Delivered to You Automatically Sign up to receive the latest news and ratings for NKE and its competitors with MarketBeat's FREE daily newsletter. 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