ServiceNow (NOW) News Today $866.89 +16.03 (+1.88%) Closing price 03:58 PM EasternExtended Trading$864.46 -2.43 (-0.28%) As of 06:37 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Headlines Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock Why Is ServiceNow Up Today?Toggle Visibility of Why Is ServiceNow Up Today?ServiceNow, Inc. (NYSE:NOW) shares rose today as strong analyst endorsements and venture investments offset recent insider selling activity. Positive Sentiment: Jim Cramer said ServiceNow is “not a stock I would want to bet against.” Jim Cramer on ServiceNow Positive Sentiment: Oppenheimer reiterated its bullish view, highlighting AI-fuelled workflows as key to ServiceNow’s growth outlook. Oppenheimer Backs ServiceNow Positive Sentiment: ServiceNow Ventures committed ₹437 crore to Aditya Birla Fashion’s TMRW unit, showcasing its expanding corporate venture footprint. Aditya Birla Fashion Unit to Raise ₹437 Crore Neutral Sentiment: Zacks examined whether ServiceNow remains attractive amid investor interest, asking “Is Trending Stock ServiceNow, Inc. (NOW) a Buy Now?” Is Trending Stock ServiceNow a Buy Now? Neutral Sentiment: Zacks also compared ServiceNow to Leidos to assess which offers better value in the Computers – IT Services sector. LDOS or NOW: Which Is the Better Value Stock Right Now? Neutral Sentiment: Forbes looked at how ServiceNow is overcoming the stigma of B2B marketing to strengthen its brand. How ServiceNow Gets Away From The Stigma Of B2B Marketing Negative Sentiment: Insider Jacqueline P. Canney sold 67 shares at an average of $860.57, trimming her position by 2.17%. ServiceNow, Inc. (NYSE:NOW) Insider Sells $57,658.19 Negative Sentiment: CFO Gina Mastantuono sold 84 shares for $72,287.88, reducing her stake by 0.72%. CFO Gina Mastantuono Sell Disclosure Posted 1h agoAI Generated. May Contain Errors. NOW Latest News All Sources Trusted Sources MarketBeat Barchart Benzinga Bloomberg GlobeNewswire GuruFocus MarketWatch Motley Fool NASDAQ PR Newswire Reuters Seeking Alpha TalkMarkets The Street TipRanks The Wall Street Journal Wall Street Zen Yahoo Finance Source Sentiment refers to the positivity or negativity of each headline according to our language processing algorithm. Sentiment All Sentiments Very Positive Positive Neutral Negative Very Negative Most Recent August 2025 July 2025 June 2025 May 2025 April 2025 March 2025 February 2025 January 2025 December 2024 November 2024 October 2024 September 2024 August 2024 July 2024 June 2024 May 2024 April 2024 March 2024 February 2024 January 2024 December 2023 November 2023 October 2023 September 2023 August 2023 July 2023 June 2023 May 2023 April 2023 March 2023 February 2023 January 2023 December 2022 November 2022 October 2022 September 2022 Time Period Jacqueline P. Canney Sells 67 Shares of ServiceNow, Inc. (NYSE:NOW) Stock1 hour ago | marketbeat.comGina Mastantuono Sells 84 Shares of ServiceNow, Inc. (NYSE:NOW) Stock1 hour ago | marketbeat.comServiceNow, Inc. (NYSE:NOW) Insider Sells $57,658.19 in StockAugust 15 at 8:59 AM | insidertrades.comAberdeen Group plc Has $224.77 Million Position in ServiceNow, Inc. (NYSE:NOW)August 15 at 6:36 AM | marketbeat.comLiontrust Investment Partners LLP Has $78.16 Million Stock Holdings in ServiceNow, Inc. (NYSE:NOW)August 15 at 6:28 AM | marketbeat.comServiceNow, Inc. (NYSE:NOW) Shares Bought by Horizon Investments LLCAugust 15 at 6:20 AM | marketbeat.comAzimuth Capital Investment Management LLC Has $17.83 Million Position in ServiceNow, Inc. (NYSE:NOW)August 15 at 6:11 AM | marketbeat.comJim Cramer on ServiceNow: “It Would Not Be a Stock That I Would Want to Bet Against”August 15 at 3:09 AM | finance.yahoo.comServiceNow, Inc. (NYSE:NOW) Shares Purchased by Cookson Peirce & Co. Inc.August 14 at 8:03 AM | marketbeat.comOak Ridge Investments LLC Has $9.39 Million Stock Position in ServiceNow, Inc. (NYSE:NOW)August 14 at 7:53 AM | marketbeat.comVestmark Advisory Solutions Inc. Acquires 5,606 Shares of ServiceNow, Inc. (NYSE:NOW)August 14 at 7:51 AM | marketbeat.comLord Abbett & CO. LLC Trims Stock Holdings in ServiceNow, Inc. (NYSE:NOW)August 14 at 7:39 AM | marketbeat.comSit Investment Associates Inc. Purchases 1,892 Shares of ServiceNow, Inc. (NYSE:NOW)August 14 at 7:32 AM | marketbeat.comServiceNow, Inc. (NYSE:NOW) Shares Sold by Fjarde AP Fonden Fourth Swedish National Pension FundAugust 14 at 7:31 AM | marketbeat.comMitsubishi UFJ Asset Management UK Ltd. Sells 2,400 Shares of ServiceNow, Inc. (NYSE:NOW)August 14 at 7:12 AM | marketbeat.comTMRW House of Brands raises ₹437 crore from ServiceNow VenturesAugust 14 at 2:48 AM | retail.economictimes.indiatimes.comOppenheimer Backs ServiceNow (NOW) as AI-Fuelled Workflows Support Growth OutlookAugust 14 at 2:48 AM | finance.yahoo.comHow ServiceNow Gets Away From The Stigma Of B2B MarketingAugust 14 at 2:48 AM | forbes.comServiceNow (NYSE:NOW) Trading Up 1% - Here's WhyAugust 13 at 4:40 PM | marketbeat.comPromising Oil Stocks To Follow Now - August 13thAugust 13 at 3:01 PM | marketbeat.comGQG Partners LLC Takes Position in ServiceNow, Inc. (NYSE:NOW)August 13 at 7:40 AM | marketbeat.comE Fund Management Co. Ltd. Sells 2,527 Shares of ServiceNow, Inc. (NYSE:NOW)August 13 at 7:30 AM | marketbeat.comTokio Marine Asset Management Co. Ltd. Purchases 346 Shares of ServiceNow, Inc. (NYSE:NOW)August 13 at 7:17 AM | marketbeat.comTriglav Skladi D.O.O. Sells 5,700 Shares of ServiceNow, Inc. (NYSE:NOW)August 13 at 7:15 AM | marketbeat.comS Bank Fund Management Ltd Makes New $2.92 Million Investment in ServiceNow, Inc. (NYSE:NOW)August 13 at 6:59 AM | marketbeat.comGulf International Bank UK Ltd Has $9.43 Million Stock Holdings in ServiceNow, Inc. (NYSE:NOW)August 13 at 6:51 AM | marketbeat.comNational Pension Service Buys 19,046 Shares of ServiceNow, Inc. (NYSE:NOW)August 13 at 6:48 AM | marketbeat.comGKV Capital Management Co. Inc. Has $350,000 Stock Holdings in ServiceNow, Inc. (NYSE:NOW)August 13 at 6:27 AM | marketbeat.comWestpac Banking Corp Boosts Stake in ServiceNow, Inc. (NYSE:NOW)August 13 at 5:56 AM | marketbeat.comServiceNow (NOW) to Invest $750 Million in GenesysAugust 12 at 12:53 AM | insidermonkey.comOil Stocks To Follow Now - August 12thAugust 12 at 2:29 PM | marketbeat.comBest Mining Stocks To Follow Now - August 12thAugust 12 at 2:29 PM | marketbeat.comApex Systems and GlideFast Consulting Unveil AI-Boosted Solution, Run ServiceNow on AWS | ASGN ...August 12 at 9:56 AM | gurufocus.comApex Systems and GlideFast Consulting Unveil AI-Boosted Solution, Run ServiceNow on AWSAugust 12 at 9:18 AM | businesswire.comLGT Group Foundation Decreases Stake in ServiceNow, Inc. (NYSE:NOW)August 12 at 7:22 AM | marketbeat.comLGT Fund Management Co Ltd. Trims Holdings in ServiceNow, Inc. (NYSE:NOW)August 12 at 7:21 AM | marketbeat.comRussell Investments Group Ltd. Boosts Stock Position in ServiceNow, Inc. (NYSE:NOW)August 12 at 7:03 AM | marketbeat.comServiceNow, Inc. (NYSE:NOW) Shares Purchased by Prudential PLCAugust 12 at 7:01 AM | marketbeat.comResona Asset Management Co. Ltd. Raises Position in ServiceNow, Inc. (NYSE:NOW)August 12 at 6:54 AM | marketbeat.comRathbones Group PLC Acquires 8,471 Shares of ServiceNow, Inc. (NYSE:NOW)August 12 at 6:53 AM | marketbeat.comTelligent Fund LP Takes Position in ServiceNow, Inc. (NYSE:NOW)August 12 at 6:45 AM | marketbeat.comServiceNow, Inc. (NYSE:NOW) Stock Position Decreased by Trillium Asset Management LLCAugust 12 at 5:53 AM | marketbeat.comConnor Clark & Lunn Investment Management Ltd. Cuts Position in ServiceNow, Inc. (NYSE:NOW)August 12 at 4:25 AM | marketbeat.comServiceNow, Inc. (NYSE:NOW) Insider Jacqueline P. Canney Sells 257 SharesAugust 11, 2025 | marketbeat.comServiceNow, Inc. (NYSE:NOW) CFO Sells $256,489.88 in StockAugust 11, 2025 | marketbeat.comCask NX Rebrands to Ondaro, Appoints Veteran ServiceNow Ecosystem Executive Jeff Gregory as CEOAugust 11, 2025 | businesswire.comAGF Management Ltd. Sells 3,365 Shares of ServiceNow, Inc. (NYSE:NOW)August 11, 2025 | marketbeat.comPublic Sector Pension Investment Board Has $129.49 Million Stock Holdings in ServiceNow, Inc. (NYSE:NOW)August 11, 2025 | marketbeat.comAIA Group Ltd Trims Position in ServiceNow, Inc. (NYSE:NOW)August 11, 2025 | marketbeat.comMeridian Wealth Management LLC Increases Stake in ServiceNow, Inc. (NYSE:NOW)August 11, 2025 | marketbeat.com Get ServiceNow News Delivered to You Automatically Sign up to receive the latest news and ratings for NOW and its competitors with MarketBeat's FREE daily newsletter. Email Address NOW Media Mentions By Week NOW Media Sentiment Learn about the media sentiment score. Each headline receives a score ranging from 2 (good news) to -2 (bad news). Our company news sentiment scores track the average news sentiment of articles about each company over the most recent 7 days in order to identify companies that are receiving positive press. NOW News Sentiment▼1.270.70▲Average Computer and Technology News Sentiment NOW News Coverage Learn about the media coverage comparison. We track news headlines from hundreds of news outlets and tag them by company. This chart compares the number of articles about this company in the last seven days compared with the average number of articles about this company on a typical week. NOW Articles This Week▼7360▲NOW Articles Average Week Get ServiceNow News Delivered to You Automatically Sign up to receive the latest news and ratings for NOW and its competitors with MarketBeat's FREE daily newsletter. 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