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Procter & Gamble (PG) Stock Forecast & Price Target

Procter & Gamble logo
$176.28 +3.53 (+2.04%)
(As of 11/22/2024 ET)

Procter & Gamble - Analysts' Recommendations and Stock Price Forecast (2024)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
0
Hold
8
Buy
15

Based on 23 Wall Street analysts who have issued ratings for Procter & Gamble in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 23 analysts, 8 have given a hold rating, 13 have given a buy rating, and 2 have given a strong buy rating for PG.

Consensus Price Target

$178.00
0.98% Upside
According to the 23 analysts' twelve-month price targets for Procter & Gamble, the average price target is $178.00. The highest price target for PG is $191.00, while the lowest price target for PG is $160.00. The average price target represents a forecasted upside of 0.98% from the current price of $176.28.
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PG Analyst Ratings Over Time

TypeCurrent Forecast
11/25/23 to 11/24/24
1 Month Ago
10/26/23 to 10/25/24
3 Months Ago
8/27/23 to 8/26/24
1 Year Ago
11/25/22 to 11/25/23
Strong Buy
2 Strong Buy rating(s)
2 Strong Buy rating(s)
1 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
13 Buy rating(s)
13 Buy rating(s)
13 Buy rating(s)
12 Buy rating(s)
Hold
8 Hold rating(s)
8 Hold rating(s)
8 Hold rating(s)
6 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$178.00$177.00$173.95$166.41
Forecasted Upside0.98% Upside5.22% Upside2.11% Upside9.93% Upside
Consensus Rating
Moderate Buy
Moderate Buy
Moderate Buy
Moderate Buy

PG Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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PG Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Procter & Gamble Stock vs. The Competition

TypeProcter & GambleConsumer Staples CompaniesS&P 500
Consensus Rating Score
2.74
2.49
2.50
Consensus RatingModerate BuyHoldModerate Buy
Predicted Upside0.98% Upside35.59% Upside7.66% Upside
News Sentiment Rating
Positive News

See Recent PG News
Positive News
Positive News
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
11/22/2024Wells Fargo & Company
3 of 5 stars
 Boost TargetOverweight ➝ Overweight$188.00 ➝ $190.00+9.67%
11/20/2024DA Davidson
3 of 5 stars
L. Weiser
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Reiterated RatingNeutral ➝ Neutral$160.00 ➝ $160.00-6.07%
10/21/2024Morgan Stanley
3 of 5 stars
 Boost TargetOverweight ➝ Overweight$174.00 ➝ $191.00+12.88%
10/21/2024Evercore ISI
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 Boost TargetOutperform ➝ Outperform$180.00 ➝ $183.00+8.25%
10/21/2024Royal Bank of Canada
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 Reiterated RatingSector Perform ➝ Sector Perform$164.00 ➝ $164.00-3.77%
10/4/2024Hsbc Global Res
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A. Zamacona
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UpgradeStrong-Buy
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9/30/2024Barclays
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L. Lieberman
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DowngradeOverweight ➝ Equal Weight$163.00 ➝ $163.00-6.08%
9/24/2024Piper Sandler
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 Initiated CoverageNeutral$174.00+0.13%
9/19/2024JPMorgan Chase & Co.
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 Boost TargetOverweight ➝ Overweight$179.00 ➝ $186.00+8.84%
8/29/2024DZ Bank
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 UpgradeHold ➝ Buy$190.00+12.36%
8/23/2024Wolfe Research
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G. Badishkanian
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UpgradeStrong-Buy
8/1/2024Dbs Bank
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C. Widjaja
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DowngradeStrong-Buy ➝ Hold
7/24/2024Jefferies Financial Group
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 DowngradeBuy ➝ Hold$182.00 ➝ $175.00+5.03%
7/23/2024TD Cowen
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R. Moskow
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Initiated CoverageBuy$189.00+12.31%
7/22/2024Stifel Nicolaus
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 Boost TargetHold ➝ Hold$157.00 ➝ $161.00-4.14%
7/17/2024Deutsche Bank Aktiengesellschaft
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 Boost TargetBuy ➝ Buy$171.00 ➝ $176.00+4.13%
7/10/2024Citigroup
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 Boost TargetBuy ➝ Buy$177.00 ➝ $190.00+13.96%
6/24/2024BNP Paribas
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K. Grundy
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Initiated CoverageOutperform$187.00+11.14%
4/25/2024Argus
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 Boost TargetBuy ➝ Buy$180.00 ➝ $185.00+13.49%
3/11/2024Truist Financial
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 UpgradeHold ➝ Buy$160.00 ➝ $175.00+9.14%
3/1/2024The Goldman Sachs Group
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 Initiated CoverageNeutral$168.00+5.70%
1/24/2024UBS Group
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 Boost TargetBuy ➝ Buy$172.00 ➝ $178.00+15.85%
1/24/2024Raymond James
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 Boost TargetOutperform ➝ Outperform$170.00 ➝ $175.00+13.65%
10/12/2023Sanford C. Bernstein
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 Lower TargetMarket Perform ➝ Market Perform$162.00 ➝ $153.00+7.02%
9/22/2023HSBC
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 Initiated CoverageBuy$179.00+17.64%
9/8/2023William Blair
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J. Andersen
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Initiated CoverageMarket Perform
8/1/2023Bank of America
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 Boost TargetBuy ➝ Buy$170.00 ➝ $175.00+11.96%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Sunday at 10:41 AM ET.


Should I Buy Procter & Gamble Stock? PG Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Thursday, November 21, 2024. Please send any questions or comments about these Procter & Gamble pros and cons to contact@marketbeat.com.

Procter & Gamble
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Procter & Gamble:

  • Procter & Gamble's stock is currently trading at $170.35, which is close to its 52-week high of $177.94, indicating strong market performance and investor confidence.
  • The company has received multiple upgrades from analysts, including a recent "overweight" rating from Morgan Stanley with a price target raised to $191.00, suggesting potential for further price appreciation.
  • Procter & Gamble has a solid market capitalization of approximately $401.18 billion, which reflects its stability and ability to weather economic fluctuations.
  • The stock has a consensus rating of "Moderate Buy" from analysts, with an average price target of $177.00, indicating positive sentiment among market experts.
  • Recent insider trading activity shows confidence in the company's future, with significant share sales by executives, which can indicate a strong belief in the company's ongoing performance.

Procter & Gamble
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Procter & Gamble for these reasons:

  • DA Davidson recently reiterated a "neutral" rating with a price target of $160.00, suggesting that there may be limited upside potential in the near term.
  • The stock has a relatively high P/E ratio of 29.37, which may indicate that it is overvalued compared to its earnings, potentially leading to a price correction.
  • Procter & Gamble has experienced insider selling, with executives selling a total of 174,727 shares valued at nearly $30 million over the last three months, which could signal a lack of confidence in the stock's future performance.
  • The company has a debt-to-equity ratio of 0.50, which, while manageable, indicates that it is using some leverage that could pose risks in a rising interest rate environment.
  • Despite a strong market presence, the company faces intense competition in the consumer goods sector, which could impact its market share and profitability moving forward.

PG Forecast - Frequently Asked Questions

According to the research reports of 23 Wall Street equities research analysts, the average twelve-month stock price forecast for Procter & Gamble is $178.00, with a high forecast of $191.00 and a low forecast of $160.00.

23 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Procter & Gamble in the last year. There are currently 8 hold ratings, 13 buy ratings and 2 strong buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "moderate buy" PG shares.

According to analysts, Procter & Gamble's stock has a predicted upside of 0.98% based on their 12-month stock forecasts.

Over the previous 90 days, Procter & Gamble's stock had 2 upgrades and 1 downgrade by analysts.

Procter & Gamble has been rated by research analysts at Barclays, DA Davidson, DZ Bank, Evercore ISI, Hsbc Global Res, JPMorgan Chase & Co., Morgan Stanley, Piper Sandler, Royal Bank of Canada, and Wells Fargo & Company in the past 90 days.

Analysts like Procter & Gamble more than other "consumer staples" companies. The consensus rating for Procter & Gamble is Moderate Buy while the average consensus rating for "consumer staples" companies is Hold. Learn more on how PG compares to other companies.


This page (NYSE:PG) was last updated on 11/24/2024 by MarketBeat.com Staff
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