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Prudential Financial (PRU) Stock Forecast & Price Target

Prudential Financial logo
$125.49 +0.49 (+0.39%)
(As of 11/12/2024 ET)

Prudential Financial - Analysts' Recommendations and Stock Price Forecast (2024)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
1
Hold
11
Buy
2

Based on 14 Wall Street analysts who have issued ratings for Prudential Financial in the last 12 months, the stock has a consensus rating of "Hold." Out of the 14 analysts, 1 has given a sell rating, 11 have given a hold rating, 1 has given a buy rating, and 1 has given a strong buy rating for PRU.

Consensus Price Target

$123.85
-1.31% Downside
According to the 14 analysts' twelve-month price targets for Prudential Financial, the average price target is $123.85. The highest price target for PRU is $141.00, while the lowest price target for PRU is $116.00. The average price target represents a forecasted downside of -1.31% from the current price of $125.49.

PRU Analyst Ratings Over Time

TypeCurrent Forecast
11/14/23 to 11/13/24
1 Month Ago
10/15/23 to 10/14/24
3 Months Ago
8/16/23 to 8/15/24
1 Year Ago
11/14/22 to 11/14/23
Strong Buy
1 Strong Buy rating(s)
1 Strong Buy rating(s)
1 Strong Buy rating(s)
1 Strong Buy rating(s)
Buy
1 Buy rating(s)
1 Buy rating(s)
1 Buy rating(s)
1 Buy rating(s)
Hold
11 Hold rating(s)
11 Hold rating(s)
10 Hold rating(s)
6 Hold rating(s)
Sell
1 Sell rating(s)
1 Sell rating(s)
1 Sell rating(s)
2 Sell rating(s)
Consensus Price Target$123.85$123.69$119.42$103.00
Forecasted Upside-1.31% Downside-1.18% Downside5.16% Upside9.25% Upside
Consensus Rating
Hold
Hold
Hold
Hold
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PRU Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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PRU Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Prudential Financial Stock vs. The Competition

TypePrudential FinancialFinance CompaniesS&P 500
Consensus Rating Score
2.14
2.48
2.50
Consensus RatingHoldHoldHold
Predicted Upside-1.31% Downside10.64% Upside7.92% Upside
News Sentiment Rating
Positive News

See Recent PRU News
Positive News
Positive News
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
11/5/2024Wells Fargo & Company
3 of 5 stars
E. Greenspan
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Boost TargetEqual Weight ➝ Equal Weight$116.00 ➝ $117.00-3.01%
11/1/2024Barclays
3 of 5 stars
A. Scott
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Boost TargetEqual Weight ➝ Equal Weight$118.00 ➝ $119.00-2.91%
10/10/2024Bank of America
4 of 5 stars
 Boost TargetNeutral ➝ Neutral$109.00 ➝ $118.00-3.03%
10/9/2024TD Cowen
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A. Kligerman
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Initiated CoverageHold$130.00+7.54%
10/2/2024Piper Sandler
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 Boost TargetNeutral ➝ Neutral$121.00 ➝ $127.00+6.40%
8/21/2024Keefe, Bruyette & Woods
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 Reiterated RatingMarket Perform ➝ Market Perform$121.00 ➝ $121.00+6.61%
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8/19/2024Morgan Stanley
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 Lower TargetEqual Weight ➝ Equal Weight$123.00 ➝ $122.00+5.54%
8/13/2024UBS Group
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 Boost TargetNeutral ➝ Neutral$112.00 ➝ $119.00+9.47%
8/8/2024Argus
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K. Heal
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UpgradeStrong-Buy
7/23/2024Citigroup
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 Boost TargetNeutral ➝ Neutral$104.00 ➝ $120.00-3.61%
7/2/2024JPMorgan Chase & Co.
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 Boost TargetNeutral ➝ Neutral$118.00 ➝ $128.00+8.73%
6/28/2024Jefferies Financial Group
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 Lower TargetBuy ➝ Buy$143.00 ➝ $141.00+19.98%
4/25/2024Evercore ISI
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 Boost TargetUnderperform ➝ Underperform$115.00 ➝ $116.00+4.55%
2/9/2024Raymond James
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 DowngradeStrong-Buy ➝ Market Perform
10/4/2023Deutsche Bank Aktiengesellschaft
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 Initiated CoverageHold$99.00+8.56%
9/8/2023Royal Bank of Canada
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 Reiterated RatingSector Perform ➝ Sector Perform$100.00+5.09%
5/15/2023VNET Group
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 Reiterated RatingMaintains
1/9/2023The Goldman Sachs Group
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 DowngradeNeutral ➝ Sell$98.00 ➝ $96.00-4.96%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Wednesday at 01:40 AM ET.


PRU Forecast - Frequently Asked Questions

According to the research reports of 14 Wall Street equities research analysts, the average twelve-month stock price forecast for Prudential Financial is $123.85, with a high forecast of $141.00 and a low forecast of $116.00.

14 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Prudential Financial in the last twelve months. There is currently 1 sell rating, 11 hold ratings, 1 buy rating and 1 strong buy rating for the stock. The consensus among Wall Street research analysts is that investors should "hold" PRU shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in PRU, but not buy additional shares or sell existing shares.

According to analysts, Prudential Financial's stock has a predicted downside of -1.31% based on their 12-month stock forecasts.

Prudential Financial has been rated by research analysts at Bank of America, Barclays, Keefe, Bruyette & Woods, Morgan Stanley, Piper Sandler, TD Cowen, and Wells Fargo & Company in the past 90 days.

Analysts like Prudential Financial less than other "finance" companies. The consensus rating score for Prudential Financial is 2.14 while the average consensus rating score for "finance" companies is 2.48. Learn more on how PRU compares to other companies.


This page (NYSE:PRU) was last updated on 11/13/2024 by MarketBeat.com Staff
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