RLX Technology (RLX) Competitors $1.70 +0.02 (+0.89%) Closing price 03:59 PM EasternExtended Trading$1.70 0.00 (0.00%) As of 07:56 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsHeadlinesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock RLX vs. TPB, ISPR, HPCO, BTI, XXII, PM, MO, LBRDK, GME, and LBRDAShould you be buying RLX Technology stock or one of its competitors? The main competitors of RLX Technology include Turning Point Brands (TPB), Ispire Technology (ISPR), Hempacco (HPCO), British American Tobacco (BTI), 22nd Century Group (XXII), Philip Morris International (PM), Altria Group (MO), Liberty Broadband (LBRDK), GameStop (GME), and Liberty Broadband (LBRDA). RLX Technology vs. Turning Point Brands Ispire Technology Hempacco British American Tobacco 22nd Century Group Philip Morris International Altria Group Liberty Broadband GameStop Liberty Broadband RLX Technology (NYSE:RLX) and Turning Point Brands (NYSE:TPB) are both consumer discretionary companies, but which is the superior stock? We will contrast the two companies based on the strength of their valuation, community ranking, dividends, earnings, analyst recommendations, profitability, media sentiment, institutional ownership and risk. Do analysts prefer RLX or TPB? RLX Technology presently has a consensus target price of $2.50, indicating a potential upside of 49.25%. Turning Point Brands has a consensus target price of $73.33, indicating a potential upside of 28.25%. Given RLX Technology's higher possible upside, equities analysts plainly believe RLX Technology is more favorable than Turning Point Brands.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score RLX Technology 0 Sell rating(s) 1 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00Turning Point Brands 0 Sell rating(s) 0 Hold rating(s) 5 Buy rating(s) 1 Strong Buy rating(s) 3.17 Does the media refer more to RLX or TPB? In the previous week, RLX Technology and RLX Technology both had 7 articles in the media. Turning Point Brands' average media sentiment score of 1.51 beat RLX Technology's score of 0.57 indicating that Turning Point Brands is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment RLX Technology 5 Very Positive mention(s) 0 Positive mention(s) 2 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Turning Point Brands 6 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Very Positive Which has preferable valuation & earnings, RLX or TPB? RLX Technology has higher revenue and earnings than Turning Point Brands. Turning Point Brands is trading at a lower price-to-earnings ratio than RLX Technology, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioRLX Technology$2.44B1.08$75.26M$0.0355.83Turning Point Brands$360.66M2.82$38.46M$2.1226.97 Is RLX or TPB more profitable? RLX Technology has a net margin of 15.70% compared to Turning Point Brands' net margin of 11.63%. Turning Point Brands' return on equity of 33.14% beat RLX Technology's return on equity.Company Net Margins Return on Equity Return on Assets RLX Technology15.70% 2.48% 2.37% Turning Point Brands 11.63%33.14%9.99% Which has more volatility and risk, RLX or TPB? RLX Technology has a beta of 1.03, indicating that its stock price is 3% more volatile than the S&P 500. Comparatively, Turning Point Brands has a beta of 0.7, indicating that its stock price is 30% less volatile than the S&P 500. Do insiders & institutionals hold more shares of RLX or TPB? 22.7% of RLX Technology shares are held by institutional investors. Comparatively, 96.1% of Turning Point Brands shares are held by institutional investors. 53.4% of RLX Technology shares are held by company insiders. Comparatively, 5.2% of Turning Point Brands shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth. Does the MarketBeat Community favor RLX or TPB? Turning Point Brands received 266 more outperform votes than RLX Technology when rated by MarketBeat users. Likewise, 66.83% of users gave Turning Point Brands an outperform vote while only 37.04% of users gave RLX Technology an outperform vote. CompanyUnderperformOutperformRLX TechnologyOutperform Votes1037.04% Underperform Votes1762.96% Turning Point BrandsOutperform Votes27666.83% Underperform Votes13733.17% Is RLX or TPB a better dividend stock? RLX Technology pays an annual dividend of $0.01 per share and has a dividend yield of 0.6%. Turning Point Brands pays an annual dividend of $0.30 per share and has a dividend yield of 0.5%. RLX Technology pays out 33.3% of its earnings in the form of a dividend. Turning Point Brands pays out 14.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. SummaryTurning Point Brands beats RLX Technology on 12 of the 20 factors compared between the two stocks. Remove Ads Get RLX Technology News Delivered to You Automatically Sign up to receive the latest news and ratings for RLX and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart RLX vs. The Competition Export to ExcelMetricRLX TechnologyCigarettes IndustryDiscretionary SectorNYSE ExchangeMarket Cap$2.63B$50.05B$7.47B$18.67BDividend Yield0.46%3.39%3.48%4.24%P/E Ratio41.8913.1716.0331.32Price / Sales1.083.087.7426.45Price / Cash44.0420.3116.4217.54Price / Book1.203.364.154.32Net Income$75.26M$2.86B$259.47M$1.02B7 Day Performance-8.72%-1.53%5.57%7.19%1 Month Performance-25.72%-12.52%-6.65%-6.37%1 Year Performance-5.90%2.98%-6.72%1.78% RLX Technology Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)RLXRLX Technology1.8144 of 5 stars$1.70+0.9%$2.50+47.5%-4.3%$2.66B$2.44B42.391,240Gap DownTPBTurning Point Brands4.0431 of 5 stars$55.46+1.7%$73.33+32.2%+110.3%$984.94M$360.66M22.01430News CoveragePositive NewsHigh Trading VolumeISPRIspire Technology2.5161 of 5 stars$3.20+14.3%$9.00+181.3%-43.2%$182.69M$148.52M-7.8069HPCOHempaccoN/A$0.00-36.0%N/A-99.9%$7,000.00$4.05M0.0010Gap DownHigh Trading VolumeBTIBritish American Tobacco2.0937 of 5 stars$39.45-1.0%$33.00-16.3%+46.8%$81.72B$25.87B8.1052,000News CoverageXXII22nd Century Group0.6356 of 5 stars$1.10+4.8%N/A-99.6%$2.61M$11.88M0.0080Short Interest ↓PMPhilip Morris International4.2503 of 5 stars$150.93+0.2%$144.56-4.2%+77.3%$234.93B$37.88B33.4779,800Positive NewsMOAltria Group3.7239 of 5 stars$55.72-0.6%$54.00-3.1%+39.3%$94.21B$20.44B8.516,300Positive NewsLBRDKLiberty Broadband2.6838 of 5 stars$76.08-1.3%$80.00+5.2%+61.1%$10.90B$1.02B14.011,900Analyst ForecastShort Interest ↓News CoveragePositive NewsGap DownGMEGameStop1.7849 of 5 stars$24.21+3.1%$11.50-52.5%+150.3%$10.83B$3.82B134.5312,000Short Interest ↑LBRDALiberty Broadband3.9584 of 5 stars$74.70-1.8%$86.20+15.4%+58.9%$10.70B$1.02B13.761,900Short Interest ↓Positive NewsGap DownHigh Trading Volume Remove Ads Related Companies and Tools Related Companies TPB Alternatives ISPR Alternatives HPCO Alternatives BTI Alternatives XXII Alternatives PM Alternatives MO Alternatives LBRDK Alternatives GME Alternatives LBRDA Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:RLX) was last updated on 4/15/2025 by MarketBeat.com Staff From Our Partners[Action Required] Claim Your FREE IRS Loophole GuideThis shouldn't surprise anyone who's been paying attention, but... 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