RLX vs. TPB, ISPR, HPCO, BTI, REYN, IPAR, CENT, CENTA, SPB, and OLPX
Should you be buying RLX Technology stock or one of its competitors? The main competitors of RLX Technology include Turning Point Brands (TPB), Ispire Technology (ISPR), Hempacco (HPCO), British American Tobacco (BTI), Reynolds Consumer Products (REYN), Interparfums (IPAR), Central Garden & Pet (CENT), Central Garden & Pet (CENTA), Spectrum Brands (SPB), and Olaplex (OLPX).
RLX Technology vs. Its Competitors
Turning Point Brands (NYSE:TPB) and RLX Technology (NYSE:RLX) are both tobacco products companies, but which is the better investment? We will compare the two businesses based on the strength of their earnings, risk, valuation, media sentiment, dividends, analyst recommendations, institutional ownership and profitability.
RLX Technology has higher revenue and earnings than Turning Point Brands. Turning Point Brands is trading at a lower price-to-earnings ratio than RLX Technology, indicating that it is currently the more affordable of the two stocks.
In the previous week, RLX Technology had 1 more articles in the media than Turning Point Brands. MarketBeat recorded 2 mentions for RLX Technology and 1 mentions for Turning Point Brands. Turning Point Brands' average media sentiment score of 0.85 beat RLX Technology's score of 0.00 indicating that Turning Point Brands is being referred to more favorably in the media.
Turning Point Brands currently has a consensus target price of $76.67, suggesting a potential downside of 2.24%. RLX Technology has a consensus target price of $2.25, suggesting a potential downside of 4.26%. Given Turning Point Brands' stronger consensus rating and higher possible upside, equities analysts plainly believe Turning Point Brands is more favorable than RLX Technology.
96.1% of Turning Point Brands shares are held by institutional investors. Comparatively, 22.7% of RLX Technology shares are held by institutional investors. 6.6% of Turning Point Brands shares are held by company insiders. Comparatively, 53.4% of RLX Technology shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.
RLX Technology has a net margin of 21.38% compared to Turning Point Brands' net margin of 10.19%. Turning Point Brands' return on equity of 27.70% beat RLX Technology's return on equity.
Turning Point Brands pays an annual dividend of $0.30 per share and has a dividend yield of 0.4%. RLX Technology pays an annual dividend of $0.01 per share and has a dividend yield of 0.4%. Turning Point Brands pays out 13.2% of its earnings in the form of a dividend. RLX Technology pays out 16.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Turning Point Brands has increased its dividend for 7 consecutive years.
Turning Point Brands has a beta of 0.75, indicating that its share price is 25% less volatile than the S&P 500. Comparatively, RLX Technology has a beta of 1.08, indicating that its share price is 8% more volatile than the S&P 500.
Summary
Turning Point Brands beats RLX Technology on 11 of the 20 factors compared between the two stocks.
Get RLX Technology News Delivered to You Automatically
Sign up to receive the latest news and ratings for RLX and its competitors with MarketBeat's FREE daily newsletter.
New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding RLX and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
RLX Technology Competitors List
Related Companies and Tools
This page (NYSE:RLX) was last updated on 7/16/2025 by MarketBeat.com Staff
Free RLX Stock Alerts