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Rollins (ROL) Stock Forecast & Price Target

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$48.40 +0.10 (+0.21%)
As of 01/17/2025 03:59 PM Eastern
This is a fair market value price provided by Polygon.io. Learn more.

Rollins - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
0
Hold
4
Buy
2

Based on 6 Wall Street analysts who have issued ratings for Rollins in the last 12 months, the stock has a consensus rating of "Hold." Out of the 6 analysts, 4 have given a hold rating, and 2 have given a buy rating for ROL.

Consensus Price Target

$51.50
6.40% Upside
According to the 6 analysts' twelve-month price targets for Rollins, the average price target is $51.50. The highest price target for ROL is $58.00, while the lowest price target for ROL is $48.00. The average price target represents a forecasted upside of 6.40% from the current price of $48.40.
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ROL Analyst Ratings Over Time

TypeCurrent Forecast
1/21/24 to 1/20/25
1 Month Ago
12/22/23 to 12/21/24
3 Months Ago
10/23/23 to 10/22/24
1 Year Ago
1/21/23 to 1/21/24
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
2 Buy rating(s)
3 Buy rating(s)
3 Buy rating(s)
6 Buy rating(s)
Hold
4 Hold rating(s)
3 Hold rating(s)
2 Hold rating(s)
1 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$51.50$51.00$49.80$49.14
Forecasted Upside6.40% Upside8.70% Upside0.55% Upside11.36% Upside
Consensus Rating
Hold
Moderate Buy
Moderate Buy
Moderate Buy

ROL Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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ROL Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Rollins Stock vs. The Competition

TypeRollinsConstruction CompaniesS&P 500
Consensus Rating Score
2.33
2.61
2.52
Consensus RatingHoldModerate BuyModerate Buy
Predicted Upside6.40% Upside17.40% Upside12.44% Upside
News Sentiment Rating
Neutral News

See Recent ROL News
Positive News
Positive News
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
1/17/2025UBS Group
4 of 5 stars
Joshua Chan
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Boost TargetNeutral ➝ Neutral$52.00 ➝ $53.00+9.33%
1/7/2025Canaccord Genuity Group
1 of 5 stars
B. Mcnamara
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Initiated CoverageHold$48.00+5.19%
1/6/2025Royal Bank of Canada
4 of 5 stars
 Reiterated RatingOutperform ➝ Outperform$52.00 ➝ $52.00+13.19%
12/16/2024Wells Fargo & Company
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S. Weber
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Boost TargetOverweight ➝ Overweight$56.00 ➝ $58.00+18.93%
12/12/2024Morgan Stanley
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 Boost TargetEqual Weight ➝ Equal Weight$46.00 ➝ $48.00-2.02%
11/4/2024Barclays
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M. Patnaik
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Initiated CoverageEqual Weight$50.00+5.64%
1/2/2024The Goldman Sachs Group
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 Initiated CoverageBuy$49.00+12.21%
10/20/2023Stifel Nicolaus
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 UpgradeHold ➝ Buy$40.00+21.36%
7/5/2023Bank of America
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 Initiated CoverageBuy$49.00+15.78%
2/1/2023Redburn Partners
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 Initiated CoverageBuy$62.00+70.33%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Monday at 07:58 PM ET.


Should I Buy Rollins Stock? ROL Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Monday, January 20, 2025. Please send any questions or comments about these Rollins pros and cons to contact@marketbeat.com.

Rollins
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Rollins, Inc.:

  • Recent increase in institutional ownership, with 51.79% of the stock held by institutional investors and hedge funds, indicating strong confidence in the company's future performance.
  • Rollins, Inc. has shown resilience in its stock price, currently trading at $46.17, reflecting a stable market position despite fluctuations.
  • The company reported a revenue of $916.27 million for the latest quarter, surpassing the consensus estimate, which suggests strong operational performance.
  • Rollins, Inc. has a solid net margin of 14.18%, indicating effective cost management and profitability, which can be attractive for investors seeking stable returns.
  • Recent insider activity, with major shareholder Timothy Curtis Rollins selling shares, may indicate a strategic move rather than a lack of confidence, as insiders often have insights into the company's future.

Rollins
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Rollins, Inc. for these reasons:

  • The stock has a high PE ratio of 48.48, which may suggest that it is overvalued compared to its earnings, potentially leading to a price correction.
  • Despite a strong revenue report, the company missed earnings per share estimates by $0.01, which could raise concerns about its ability to meet future expectations.
  • Rollins, Inc. has a relatively low quick ratio of 0.72, indicating potential liquidity issues, as it may not have enough short-term assets to cover its short-term liabilities.
  • Recent insider selling, while not necessarily negative, could be interpreted as a lack of confidence in the stock's short-term performance.
  • The stock has experienced a 52-week high of $52.16, suggesting that it may be nearing its peak, which could limit future upside potential for investors.

ROL Forecast - Frequently Asked Questions

According to the research reports of 6 Wall Street equities research analysts, the average twelve-month stock price forecast for Rollins is $51.50, with a high forecast of $58.00 and a low forecast of $48.00.

6 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Rollins in the last twelve months. There are currently 4 hold ratings and 2 buy ratings for the stock. The consensus among Wall Street analysts is that investors should "hold" ROL shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in ROL, but not buy additional shares or sell existing shares.

According to analysts, Rollins's stock has a predicted upside of 6.40% based on their 12-month stock forecasts.

Rollins has been rated by research analysts at Barclays, Canaccord Genuity Group, Morgan Stanley, Royal Bank of Canada, UBS Group, and Wells Fargo & Company in the past 90 days.

Analysts like Rollins less than other "construction" companies. The consensus rating for Rollins is Hold while the average consensus rating for "construction" companies is Moderate Buy. Learn more on how ROL compares to other companies.


This page (NYSE:ROL) was last updated on 1/20/2025 by MarketBeat.com Staff
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