Sally Beauty (SBH) Competitors $14.64 +0.01 (+0.03%) Closing price 03:59 PM EasternExtended Trading$14.63 -0.01 (-0.10%) As of 06:11 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock SBH vs. SIG, WINA, ODP, HZO, BGFV, TSCO, ULTA, DKS, FIVE, and ARHSShould you be buying Sally Beauty stock or one of its competitors? The main competitors of Sally Beauty include Signet Jewelers (SIG), Winmark (WINA), ODP (ODP), MarineMax (HZO), Big 5 Sporting Goods (BGFV), Tractor Supply (TSCO), Ulta Beauty (ULTA), DICK'S Sporting Goods (DKS), Five Below (FIVE), and Arhaus (ARHS). These companies are all part of the "retail/wholesale" sector. Sally Beauty vs. Its Competitors Signet Jewelers Winmark ODP MarineMax Big 5 Sporting Goods Tractor Supply Ulta Beauty DICK'S Sporting Goods Five Below Arhaus Signet Jewelers (NYSE:SIG) and Sally Beauty (NYSE:SBH) are both retail/wholesale companies, but which is the better investment? We will compare the two businesses based on the strength of their valuation, risk, earnings, profitability, analyst recommendations, institutional ownership, media sentiment and dividends. Does the media prefer SIG or SBH? In the previous week, Signet Jewelers had 22 more articles in the media than Sally Beauty. MarketBeat recorded 33 mentions for Signet Jewelers and 11 mentions for Sally Beauty. Sally Beauty's average media sentiment score of 1.52 beat Signet Jewelers' score of 0.74 indicating that Sally Beauty is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Signet Jewelers 13 Very Positive mention(s) 6 Positive mention(s) 7 Neutral mention(s) 2 Negative mention(s) 0 Very Negative mention(s) Positive Sally Beauty 9 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Very Positive Is SIG or SBH more profitable? Sally Beauty has a net margin of 5.26% compared to Signet Jewelers' net margin of 1.95%. Sally Beauty's return on equity of 28.11% beat Signet Jewelers' return on equity.Company Net Margins Return on Equity Return on Assets Signet Jewelers1.95% 23.42% 7.55% Sally Beauty 5.26%28.11%7.05% Do analysts prefer SIG or SBH? Signet Jewelers currently has a consensus target price of $97.71, suggesting a potential upside of 6.80%. Sally Beauty has a consensus target price of $12.88, suggesting a potential downside of 12.09%. Given Signet Jewelers' higher probable upside, equities research analysts clearly believe Signet Jewelers is more favorable than Sally Beauty.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Signet Jewelers 1 Sell rating(s) 2 Hold rating(s) 4 Buy rating(s) 0 Strong Buy rating(s) 2.43Sally Beauty 1 Sell rating(s) 2 Hold rating(s) 3 Buy rating(s) 1 Strong Buy rating(s) 2.57 Which has more volatility and risk, SIG or SBH? Signet Jewelers has a beta of 1.18, suggesting that its stock price is 18% more volatile than the S&P 500. Comparatively, Sally Beauty has a beta of 1.38, suggesting that its stock price is 38% more volatile than the S&P 500. Which has better valuation and earnings, SIG or SBH? Sally Beauty has lower revenue, but higher earnings than Signet Jewelers. Sally Beauty is trading at a lower price-to-earnings ratio than Signet Jewelers, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioSignet Jewelers$6.70B0.56$61.20M$2.9830.70Sally Beauty$3.69B0.39$153.41M$1.867.87 SummarySignet Jewelers beats Sally Beauty on 8 of the 15 factors compared between the two stocks. Get Sally Beauty News Delivered to You Automatically Sign up to receive the latest news and ratings for SBH and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding SBH and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart SBH vs. The Competition Export to ExcelMetricSally BeautyRETAIL IndustryRetail SectorNYSE ExchangeMarket Cap$1.45B$12.40B$27.45B$21.39BDividend YieldN/A2.17%173.90%3.50%P/E Ratio7.8717.4520.4929.42Price / Sales0.392.057.5383.14Price / Cash5.1511.3165.3024.61Price / Book2.394.244.884.54Net Income$153.41M$608.12M$872.26M$999.91M7 Day Performance3.56%0.79%2.25%0.86%1 Month Performance25.49%6.65%5.99%5.13%1 Year Performance24.43%16.19%24.20%16.56% Sally Beauty Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)SBHSally Beauty3.4824 of 5 stars$14.65+0.0%$12.88-12.1%+25.2%$1.45B$3.69B7.8727,000Positive NewsSIGSignet Jewelers2.8815 of 5 stars$87.59-2.5%$88.86+1.5%+19.9%$3.62B$6.70B95.2027,595WINAWinmark2.2391 of 5 stars$463.84+0.4%N/A+38.7%$1.65B$81.29M41.3080News CoveragePositive NewsODPODP3.5273 of 5 stars$20.26-2.2%$19.00-6.2%-26.5%$609.50M$6.99B30.7019,000HZOMarineMax3.9271 of 5 stars$26.36-3.1%$33.25+26.2%-15.0%$565.57M$2.43B-19.674,050BGFVBig 5 Sporting Goods0.1094 of 5 stars$1.42-0.7%N/A-26.3%$32.54M$795.47M-0.347,600News CoverageTSCOTractor Supply4.3808 of 5 stars$61.76-1.4%$61.80+0.1%+8.3%$32.73B$14.88B30.3052,000Positive NewsULTAUlta Beauty3.7975 of 5 stars$492.73-7.1%$534.75+8.5%+34.7%$22.09B$11.30B18.8958,000Trending NewsAnalyst ForecastInsider TradeHigh Trading VolumeDKSDICK'S Sporting Goods4.849 of 5 stars$212.25-1.3%$233.21+9.9%+6.2%$17.03B$13.44B14.8256,100Trending NewsAnalyst ForecastHigh Trading VolumeFIVEFive Below3.5129 of 5 stars$145.10-3.3%$143.56-1.1%+70.0%$8.00B$3.88B29.3723,200ARHSArhaus2.4769 of 5 stars$11.73-0.2%$10.83-7.6%+2.9%$1.65B$1.27B23.462,550Positive NewsShort Interest ↓ Related Companies and Tools Related Companies Signet Jewelers Competitors Winmark Competitors ODP Competitors MarineMax Competitors Big 5 Sporting Goods Competitors Tractor Supply Competitors Ulta Beauty Competitors DICK'S Sporting Goods Competitors Five Below Competitors Arhaus Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:SBH) was last updated on 9/10/2025 by MarketBeat.com Staff From Our PartnersNvidia Times 1,000,000Nvidia’s latest AI chip is a $25,000 powerhouse — with 80 billion transistors and the ability to perform 60 tr...Paradigm Press | SponsoredINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | SponsoredThe $7 company helping Nvidia build the world’s first trillion-dollar robot …Michael Robinson has been at the forefront of the technology market for over 40 years. 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