Snap (SNAP) Stock Forecast & Price Target

$7.84 +0.23 (+3.02%)

Closing price 04/22/2025 03:59 PM Eastern

Extended Trading

$8.02 +0.18 (+2.23%)

As of 04/22/2025 07:59 PM Eastern

Snap - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Hold

Based on 33 Analyst Ratings

Sell
1

Hold
24

Buy
8

Based on 33 Wall Street analysts who have issued ratings for Snap in the last 12 months, the stock has a consensus rating of "Hold." Out of the 33 analysts, 1 has given a sell rating, 24 have given a hold rating, 7 have given a buy rating, and 1 has given a strong buy rating for SNAP.

Consensus Price Target

$35.60
354.04% Upside

According to the 33 analysts' twelve-month price targets for Snap, the average price target is $35.60. The highest price target for SNAP is $640.00, while the lowest price target for SNAP is $8.00. The average price target represents a forecasted upside of 354.04% from the current price of $7.84.

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SNAP Analyst Ratings Over Time

Type	Current Forecast 4/23/24 to 4/23/25	1 Month Ago 3/24/24 to 3/24/25	3 Months Ago 1/24/24 to 1/23/25	1 Year Ago 4/24/23 to 4/23/24
Strong Buy	1 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	7 Buy rating(s)	7 Buy rating(s)	9 Buy rating(s)	6 Buy rating(s)
Hold	24 Hold rating(s)	25 Hold rating(s)	22 Hold rating(s)	11 Hold rating(s)
Sell	1 Sell rating(s)	1 Sell rating(s)	1 Sell rating(s)	3 Sell rating(s)
Consensus Price Target	$35.60	$36.87	$36.99	$13.86
Forecasted Upside	354.04% Upside	287.13% Upside	250.08% Upside	21.61% Upside
Consensus Rating	Hold	Hold	Hold	Hold

SNAP Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

SNAP Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Snap Stock vs. The Competition

Type	Snap	Computer and Technology Companies	S&P 500
Consensus Rating Score	2.24	2.66	2.54
Consensus Rating	Hold	Moderate Buy	Moderate Buy
Predicted Upside	354.04% Upside	145.19% Upside	25.21% Upside
News Sentiment Rating	Positive News See Recent SNAP News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Analyst Name	Action	Rating	Price Target	Upside/Downside on Report Date
4/17/2025	Morgan Stanley 3 of 5 stars	Brian Nowak Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Equal Weight ➝ Equal Weight	$10.00 ➝ $8.00	+1.07%
4/17/2025	Canaccord Genuity Group 2 of 5 stars	Maria Ripps Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Hold ➝ Hold	$13.00 ➝ $10.00	+29.53%
4/14/2025	Citigroup 3 of 5 stars	Ronald Josey Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$13.50 ➝ $9.00	+14.07%
4/14/2025	The Goldman Sachs Group Subscribe to MarketBeat All Access for the recommendation accuracy rating	Eric Sheridan Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$13.50 ➝ $9.50	+20.56%
4/11/2025	UBS Group Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lloyd Walmsley Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$14.00 ➝ $9.00	+14.43%
4/10/2025	Piper Sandler Subscribe to MarketBeat All Access for the recommendation accuracy rating	Thomas Champion Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$13.00 ➝ $10.00	+12.69%
4/9/2025	Bank of America Subscribe to MarketBeat All Access for the recommendation accuracy rating	Justin Post Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$14.50 ➝ $10.50	+45.53%
4/8/2025	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the recommendation accuracy rating	Doug Anmuth Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Underweight ➝ Underweight	$10.00 ➝ $8.00	+4.92%
4/2/2025	Guggenheim Subscribe to MarketBeat All Access for the recommendation accuracy rating	M. Morris Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Neutral ➝ Neutral
3/31/2025	Wells Fargo & Company Subscribe to MarketBeat All Access for the recommendation accuracy rating	K. Gawrelski Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Equal Weight ➝ Equal Weight	$11.00 ➝ $9.00	+4.49%
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3/28/2025	Citizens Jmp Subscribe to MarketBeat All Access for the recommendation accuracy rating	A. Boone Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Hold ➝ Strong-Buy
2/5/2025	Susquehanna Subscribe to MarketBeat All Access for the recommendation accuracy rating	Shyam Patil Subscribe to MarketBeat All Access for the recommendation accuracy rating	Boost Target	Neutral ➝ Neutral	$12.00 ➝ $13.00	+20.54%
2/5/2025	Barclays Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Overweight
1/27/2025	JMP Securities Subscribe to MarketBeat All Access for the recommendation accuracy rating	A. Boone Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Market Outperform ➝ Market Outperform	$16.00 ➝ $16.00	+47.40%
1/15/2025	BMO Capital Markets Subscribe to MarketBeat All Access for the recommendation accuracy rating	Brian Pitz Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Outperform ➝ Outperform	$18.00 ➝ $16.00	+30.29%
12/5/2024	Needham & Company LLC Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Buy ➝ Buy	$640.00	+4,967.30%
11/5/2024	Loop Capital Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$14.00 ➝ $16.00	+31.26%
10/30/2024	Cantor Fitzgerald Subscribe to MarketBeat All Access for the recommendation accuracy rating	D. Mathivanan Subscribe to MarketBeat All Access for the recommendation accuracy rating	Boost Target	Neutral ➝ Neutral	$8.00 ➝ $9.00	-27.83%
10/30/2024	Royal Bank of Canada Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Sector Perform ➝ Sector Perform	$16.00 ➝ $16.00	+29.03%
10/30/2024	B. Riley Subscribe to MarketBeat All Access for the recommendation accuracy rating	N. Khan Subscribe to MarketBeat All Access for the recommendation accuracy rating	Boost Target	Neutral ➝ Neutral	$11.00 ➝ $12.00	-3.23%
10/30/2024	Truist Financial Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Hold ➝ Hold	$13.00 ➝ $14.00	+11.11%
10/30/2024	Evercore ISI Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	In-Line ➝ In-Line	$12.00 ➝ $15.00	+21.16%
10/25/2024	Benchmark Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Hold
10/14/2024	Stifel Nicolaus Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Hold ➝ Hold	$13.00 ➝ $11.00	+0.82%
9/18/2024	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Buy ➝ Buy	$14.00 ➝ $14.00	+45.38%
9/18/2024	Roth Mkm Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Neutral ➝ Neutral	$14.00 ➝ $14.00	+48.54%
8/8/2024	Argus Subscribe to MarketBeat All Access for the recommendation accuracy rating	J. Kelleher Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Hold
8/2/2024	Hsbc Global Res Subscribe to MarketBeat All Access for the recommendation accuracy rating	M. Khallouf Subscribe to MarketBeat All Access for the recommendation accuracy rating	Downgrade	Strong-Buy ➝ Hold
8/2/2024	HSBC Subscribe to MarketBeat All Access for the recommendation accuracy rating		Downgrade	Buy ➝ Hold
7/16/2024	Wolfe Research Subscribe to MarketBeat All Access for the recommendation accuracy rating	S. Khajuria Subscribe to MarketBeat All Access for the recommendation accuracy rating	Initiated Coverage	Peer Perform
4/26/2024	Raymond James Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Outperform ➝ Outperform	$15.00 ➝ $16.00	+9.81%
4/26/2024	TD Cowen Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Hold ➝ Hold	$11.00 ➝ $14.00	-3.91%
4/26/2024	Rosenblatt Securities Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Neutral ➝ Neutral	$12.00 ➝ $14.00	+22.81%
11/30/2023	Jefferies Financial Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Hold ➝ Buy	$12.00 ➝ $16.00	+23.17%
10/26/2023	China Renaissance Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Sell ➝ Hold	$9.00	-1.85%
7/17/2023	Credit Suisse Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform	$11.00 ➝ $16.00	+21.67%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Wednesday at 02:22 AM ET.

Should I Buy Snap Stock? SNAP Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Friday, April 18, 2025. Please send any questions or comments about these Snap pros and cons to contact@marketbeat.com.

Snap
Bull Case

Here are some ways that investors could benefit from investing in Snap Inc.:

The current stock price is around $7.86, which may present a buying opportunity for investors looking for potential growth.
Snap Inc. has a significant insider ownership of 22.68%, indicating that executives have a vested interest in the company's success.
Recent analyst ratings show a mix of positive outlooks, with several brokerages issuing "overweight" and "outperform" ratings, suggesting confidence in the company's future performance.
The company has a strong liquidity position, with a quick ratio of 3.95, indicating it can easily meet its short-term obligations.
Snap Inc. operates in the technology sector, which continues to grow and evolve, providing opportunities for innovation and expansion in its product offerings.

Snap
Bear Case

Investors should be bearish about investing in Snap Inc. for these reasons:

Snap Inc. reported earnings per share (EPS) of $0.01, missing the consensus estimate significantly, which may raise concerns about its profitability.
The company has a negative return on equity of 25.67%, indicating that it is not generating profit effectively from its equity investments.
Snap Inc. has a negative net margin of 13.02%, suggesting that it is currently operating at a loss, which could deter potential investors.
Recent insider sales, totaling over 1.3 million shares, may signal a lack of confidence among executives regarding the company's short-term prospects.
Analysts project a negative EPS of -0.3 for the current fiscal year, indicating ongoing challenges in achieving profitability.

SNAP Forecast - Frequently Asked Questions

: According to the research reports of 33 Wall Street equities research analysts, the average twelve-month stock price forecast for Snap is $35.60, with a high forecast of $640.00 and a low forecast of $8.00.
: 33 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Snap in the last year. There is currently 1 sell rating, 24 hold ratings, 7 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street analysts is that investors should "hold" SNAP shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in SNAP, but not buy additional shares or sell existing shares.
: According to analysts, Snap's stock has a predicted upside of 354.04% based on their 12-month stock forecasts.
: Over the previous 90 days, Snap's stock had 3 downgrades and 1 upgrade by analysts.
: Snap has been rated by research analysts at Bank of America, Barclays, Canaccord Genuity Group, Citigroup, Citizens Jmp, Guggenheim, JMP Securities, JPMorgan Chase & Co., Morgan Stanley, Piper Sandler, Susquehanna, The Goldman Sachs Group, UBS Group, and Wells Fargo & Company in the past 90 days.
: Analysts like Snap less than other "computer and technology" companies. The consensus rating for Snap is Hold while the average consensus rating for "computer and technology" companies is Moderate Buy. Learn more on how SNAP compares to other companies.

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This page (NYSE:SNAP) was last updated on 4/23/2025 by MarketBeat.com Staff

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Snap (SNAP) Stock Forecast & Price Target