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Snap (SNAP) Stock Forecast & Price Target

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$8.86 -0.07 (-0.73%)
As of 11:16 AM Eastern
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Snap - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
1
Hold
24
Buy
8

Based on 33 Wall Street analysts who have issued ratings for Snap in the last 12 months, the stock has a consensus rating of "Hold." Out of the 33 analysts, 1 has given a sell rating, 24 have given a hold rating, 7 have given a buy rating, and 1 has given a strong buy rating for SNAP.

Consensus Price Target

$36.80
315.12% Upside
According to the 33 analysts' twelve-month price targets for Snap, the average price target is $36.80. The highest price target for SNAP is $640.00, while the lowest price target for SNAP is $9.00. The average price target represents a forecasted upside of 315.12% from the current price of $8.87.
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SNAP Analyst Ratings Over Time

TypeCurrent Forecast
4/2/24 to 4/2/25
1 Month Ago
3/3/24 to 3/3/25
3 Months Ago
1/3/24 to 1/2/25
1 Year Ago
4/3/23 to 4/2/24
Strong Buy
1 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
7 Buy rating(s)
7 Buy rating(s)
9 Buy rating(s)
6 Buy rating(s)
Hold
24 Hold rating(s)
25 Hold rating(s)
22 Hold rating(s)
12 Hold rating(s)
Sell
1 Sell rating(s)
1 Sell rating(s)
1 Sell rating(s)
3 Sell rating(s)
Consensus Price Target$36.80$36.87$37.10$13.70
Forecasted Upside315.12% Upside277.43% Upside230.04% Upside23.83% Upside
Consensus Rating
Hold
Hold
Hold
Hold
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SNAP Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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SNAP Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Snap Stock vs. The Competition

TypeSnapComputer and Technology CompaniesS&P 500
Consensus Rating Score
2.24
2.68
2.54
Consensus RatingHoldModerate BuyModerate Buy
Predicted Upside311.87% Upside591.71% Upside19.03% Upside
News Sentiment Rating
Positive News

See Recent SNAP News
Positive News
Positive News
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DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
3/31/2025Wells Fargo & Company
3 of 5 stars
K. Gawrelski
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Lower TargetEqual Weight ➝ Equal Weight$11.00 ➝ $9.00+4.49%
3/28/2025Citizens Jmp
0 of 5 stars
A. Boone
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UpgradeHold ➝ Strong-Buy
2/11/2025Guggenheim
2 of 5 stars
M. Morris
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DowngradeBuy ➝ Neutral
2/5/2025Susquehanna
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Shyam Patil
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Boost TargetNeutral ➝ Neutral$12.00 ➝ $13.00+20.54%
2/5/2025JPMorgan Chase & Co.
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Doug Anmuth
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Lower TargetUnderweight ➝ Underweight$11.00 ➝ $10.00-7.05%
2/5/2025Citigroup
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Ronald Josey
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Boost TargetNeutral ➝ Neutral$13.00 ➝ $13.50+21.60%
2/5/2025Barclays
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 Reiterated RatingOverweight
2/5/2025Bank of America
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Justin Post
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Boost TargetNeutral ➝ Neutral$14.00 ➝ $14.50+24.95%
1/27/2025JMP Securities
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A. Boone
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Reiterated RatingMarket Outperform ➝ Market Outperform$16.00 ➝ $16.00+47.40%
1/15/2025BMO Capital Markets
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Brian Pitz
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Reiterated RatingOutperform ➝ Outperform$18.00 ➝ $16.00+30.29%
12/5/2024Needham & Company LLC
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 Reiterated RatingBuy ➝ Buy$640.00+4,967.30%
11/5/2024Loop Capital
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 Boost TargetBuy ➝ Buy$14.00 ➝ $16.00+31.26%
10/30/2024The Goldman Sachs Group
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 Boost TargetNeutral ➝ Neutral$12.00 ➝ $13.50+8.26%
10/30/2024Cantor Fitzgerald
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D. Mathivanan
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Boost TargetNeutral ➝ Neutral$8.00 ➝ $9.00-27.83%
10/30/2024Canaccord Genuity Group
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 Boost TargetHold ➝ Hold$12.00 ➝ $13.00+4.25%
10/30/2024Royal Bank of Canada
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 Reiterated RatingSector Perform ➝ Sector Perform$16.00 ➝ $16.00+29.03%
10/30/2024B. Riley
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N. Khan
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Boost TargetNeutral ➝ Neutral$11.00 ➝ $12.00-3.23%
10/30/2024Truist Financial
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 Boost TargetHold ➝ Hold$13.00 ➝ $14.00+11.11%
10/30/2024Piper Sandler
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 Reiterated RatingNeutral ➝ Neutral$12.00 ➝ $13.00+3.17%
10/30/2024UBS Group
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 Boost TargetNeutral ➝ Neutral$12.00 ➝ $13.00+5.01%
10/30/2024Evercore ISI
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 Boost TargetIn-Line ➝ In-Line$12.00 ➝ $15.00+21.16%
10/25/2024Benchmark
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 Reiterated RatingHold
10/14/2024Stifel Nicolaus
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 Lower TargetHold ➝ Hold$13.00 ➝ $11.00+0.82%
9/18/2024Deutsche Bank Aktiengesellschaft
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 Reiterated RatingBuy ➝ Buy$14.00 ➝ $14.00+45.38%
9/18/2024Roth Mkm
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 Reiterated RatingNeutral ➝ Neutral$14.00 ➝ $14.00+48.54%
8/8/2024Argus
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J. Kelleher
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UpgradeHold
8/2/2024Hsbc Global Res
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M. Khallouf
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DowngradeStrong-Buy ➝ Hold
8/2/2024HSBC
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 DowngradeBuy ➝ Hold
7/23/2024Morgan Stanley
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 UpgradeUnderweight ➝ Equal Weight$12.00 ➝ $16.00+8.33%
7/16/2024Wolfe Research
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S. Khajuria
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Initiated CoveragePeer Perform
4/26/2024Raymond James
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 Reiterated RatingOutperform ➝ Outperform$15.00 ➝ $16.00+9.81%
4/26/2024TD Cowen
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 Boost TargetHold ➝ Hold$11.00 ➝ $14.00-3.91%
4/26/2024Rosenblatt Securities
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 Boost TargetNeutral ➝ Neutral$12.00 ➝ $14.00+22.81%
11/30/2023Jefferies Financial Group
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 UpgradeHold ➝ Buy$12.00 ➝ $16.00+23.17%
10/26/2023China Renaissance
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 UpgradeSell ➝ Hold$9.00-1.85%
7/17/2023Credit Suisse Group
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 Boost TargetOutperform$11.00 ➝ $16.00+21.67%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Wednesday at 11:16 AM ET.


Should I Buy Snap Stock? SNAP Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Saturday, March 29, 2025. Please send any questions or comments about these Snap pros and cons to contact@marketbeat.com.

Snap
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Snap Inc.:

  • Snap Inc. has a strong market presence with a current stock price of $8.88, which may present a buying opportunity for investors looking for growth potential.
  • Analysts have a consensus rating of "Hold" for Snap Inc., indicating that while there may not be overwhelming bullish sentiment, the stock is still viewed as stable by many experts.
  • Recent insider transactions show that company executives are actively managing their holdings, with significant sales indicating confidence in the company's future performance.
  • Snap Inc. has a market capitalization of $15.06 billion, which reflects its substantial size and potential for growth in the technology sector.
  • The company has a current ratio of 3.95, suggesting strong liquidity and the ability to cover short-term obligations, which is a positive sign for investors.

Snap
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Snap Inc. for these reasons:

  • Snap Inc. reported earnings per share (EPS) of $0.01, missing analysts' expectations of $0.14, which raises concerns about its profitability and ability to meet financial targets.
  • The company has a negative net margin of 13.02%, indicating that it is currently spending more than it earns, which could be a red flag for potential investors.
  • With a negative return on equity of 25.67%, Snap Inc. is not generating returns for its shareholders, which may deter investment interest.
  • Insider sales totaling over 1.4 million shares in recent months could signal a lack of confidence in the company's short-term performance among its executives.
  • Analysts have set a consensus target price of $36.87, which is significantly higher than the current stock price, indicating potential volatility and uncertainty in reaching that target.

SNAP Forecast - Frequently Asked Questions

According to the research reports of 33 Wall Street equities research analysts, the average twelve-month stock price forecast for Snap is $36.80, with a high forecast of $640.00 and a low forecast of $9.00.

33 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Snap in the last twelve months. There is currently 1 sell rating, 24 hold ratings, 7 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street analysts is that investors should "hold" SNAP shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in SNAP, but not buy additional shares or sell existing shares.

According to analysts, Snap's stock has a predicted upside of 315.12% based on their 12-month stock forecasts.

Over the previous 90 days, Snap's stock had 3 downgrades and 1 upgrade by analysts.

Analysts like Snap less than other "computer and technology" companies. The consensus rating for Snap is Hold while the average consensus rating for "computer and technology" companies is Moderate Buy. Learn more on how SNAP compares to other companies.


This page (NYSE:SNAP) was last updated on 4/2/2025 by MarketBeat.com Staff
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