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Snap (SNAP) Stock Forecast & Price Target

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$10.34 -0.34 (-3.14%)
Closing price 02/21/2025 03:59 PM Eastern
Extended Trading
$10.36 +0.01 (+0.14%)
As of 02/21/2025 07:59 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

Snap - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
1
Hold
25
Buy
7

Based on 33 Wall Street analysts who have issued ratings for Snap in the last 12 months, the stock has a consensus rating of "Hold." Out of the 33 analysts, 1 has given a sell rating, 25 have given a hold rating, and 7 have given a buy rating for SNAP.

Consensus Price Target

$36.87
256.45% Upside
According to the 33 analysts' twelve-month price targets for Snap, the average price target is $36.87. The highest price target for SNAP is $640.00, while the lowest price target for SNAP is $9.00. The average price target represents a forecasted upside of 256.45% from the current price of $10.35.
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SNAP Analyst Ratings Over Time

TypeCurrent Forecast
2/23/24 to 2/22/25
1 Month Ago
1/24/24 to 1/23/25
3 Months Ago
11/25/23 to 11/24/24
1 Year Ago
2/23/23 to 2/23/24
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
7 Buy rating(s)
9 Buy rating(s)
9 Buy rating(s)
6 Buy rating(s)
Hold
25 Hold rating(s)
22 Hold rating(s)
22 Hold rating(s)
12 Hold rating(s)
Sell
1 Sell rating(s)
1 Sell rating(s)
1 Sell rating(s)
3 Sell rating(s)
Consensus Price Target$36.87$36.99$14.31$13.70
Forecasted Upside256.45% Upside250.08% Upside25.35% Upside26.87% Upside
Consensus Rating
Hold
Hold
Hold
Hold

SNAP Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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SNAP Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Snap Stock vs. The Competition

TypeSnapComputer and Technology CompaniesS&P 500
Consensus Rating Score
2.18
2.68
2.53
Consensus RatingHoldModerate BuyModerate Buy
Predicted Upside256.45% Upside56.72% Upside14.36% Upside
News Sentiment Rating
Neutral News

See Recent SNAP News
Positive News
Positive News
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
2/11/2025Guggenheim
2 of 5 stars
M. Morris
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DowngradeBuy ➝ Neutral
2/5/2025Citizens Jmp
0 of 5 stars
A. Boone
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DowngradeStrong-Buy ➝ Hold
2/5/2025Susquehanna
2 of 5 stars
Shyam Patil
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Boost TargetNeutral ➝ Neutral$12.00 ➝ $13.00+20.54%
2/5/2025JPMorgan Chase & Co.
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Doug Anmuth
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Lower TargetUnderweight ➝ Underweight$11.00 ➝ $10.00-7.05%
2/5/2025Citigroup
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Ronald Josey
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Boost TargetNeutral ➝ Neutral$13.00 ➝ $13.50+21.60%
2/5/2025Barclays
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 Reiterated RatingOverweight
2/5/2025Bank of America
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Justin Post
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Boost TargetNeutral ➝ Neutral$14.00 ➝ $14.50+24.95%
2/5/2025Wells Fargo & Company
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Ken Gawrelski
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DowngradeOverweight ➝ Equal Weight$15.00 ➝ $11.00-5.21%
1/27/2025JMP Securities
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A. Boone
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Reiterated RatingMarket Outperform ➝ Market Outperform$16.00 ➝ $16.00+47.40%
1/15/2025BMO Capital Markets
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Brian Pitz
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Reiterated RatingOutperform ➝ Outperform$18.00 ➝ $16.00+30.29%
12/5/2024Needham & Company LLC
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 Reiterated RatingBuy ➝ Buy$640.00+4,967.30%
11/5/2024Loop Capital
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 Boost TargetBuy ➝ Buy$14.00 ➝ $16.00+31.26%
10/30/2024The Goldman Sachs Group
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 Boost TargetNeutral ➝ Neutral$12.00 ➝ $13.50+8.26%
10/30/2024Cantor Fitzgerald
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D. Mathivanan
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Boost TargetNeutral ➝ Neutral$8.00 ➝ $9.00-27.83%
10/30/2024Canaccord Genuity Group
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 Boost TargetHold ➝ Hold$12.00 ➝ $13.00+4.25%
10/30/2024Royal Bank of Canada
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 Reiterated RatingSector Perform ➝ Sector Perform$16.00 ➝ $16.00+29.03%
10/30/2024B. Riley
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N. Khan
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Boost TargetNeutral ➝ Neutral$11.00 ➝ $12.00-3.23%
10/30/2024Truist Financial
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 Boost TargetHold ➝ Hold$13.00 ➝ $14.00+11.11%
10/30/2024Piper Sandler
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 Reiterated RatingNeutral ➝ Neutral$12.00 ➝ $13.00+3.17%
10/30/2024UBS Group
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 Boost TargetNeutral ➝ Neutral$12.00 ➝ $13.00+5.01%
10/30/2024Evercore ISI
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 Boost TargetIn-Line ➝ In-Line$12.00 ➝ $15.00+21.16%
10/25/2024Benchmark
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 Reiterated RatingHold
10/14/2024Stifel Nicolaus
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 Lower TargetHold ➝ Hold$13.00 ➝ $11.00+0.82%
9/18/2024Deutsche Bank Aktiengesellschaft
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 Reiterated RatingBuy ➝ Buy$14.00 ➝ $14.00+45.38%
9/18/2024Roth Mkm
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 Reiterated RatingNeutral ➝ Neutral$14.00 ➝ $14.00+48.54%
8/8/2024Argus
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J. Kelleher
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UpgradeHold
8/2/2024Hsbc Global Res
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M. Khallouf
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DowngradeStrong-Buy ➝ Hold
8/2/2024HSBC
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 DowngradeBuy ➝ Hold
7/23/2024Morgan Stanley
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 UpgradeUnderweight ➝ Equal Weight$12.00 ➝ $16.00+8.33%
7/16/2024Wolfe Research
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S. Khajuria
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Initiated CoveragePeer Perform
4/26/2024Raymond James
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 Reiterated RatingOutperform ➝ Outperform$15.00 ➝ $16.00+9.81%
4/26/2024TD Cowen
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 Boost TargetHold ➝ Hold$11.00 ➝ $14.00-3.91%
4/26/2024Rosenblatt Securities
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 Boost TargetNeutral ➝ Neutral$12.00 ➝ $14.00+22.81%
11/30/2023Jefferies Financial Group
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 UpgradeHold ➝ Buy$12.00 ➝ $16.00+23.17%
10/26/2023China Renaissance
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 UpgradeSell ➝ Hold$9.00-1.85%
7/17/2023Credit Suisse Group
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 Boost TargetOutperform$11.00 ➝ $16.00+21.67%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Saturday at 09:19 AM ET.


Should I Buy Snap Stock? SNAP Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Friday, February 21, 2025. Please send any questions or comments about these Snap pros and cons to contact@marketbeat.com.

Snap
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Snap Inc.:

  • Recent acquisition of 212,199 shares by C2P Capital Advisory Group LLC indicates strong institutional interest, suggesting confidence in Snap Inc.'s future performance.
  • Snap Inc. has a current stock price of $10.68, which may be seen as undervalued compared to analysts' price targets, with some estimates reaching as high as $16.00.
  • Analysts have issued a majority of hold ratings, with several firms increasing their price targets, indicating a potential for price appreciation in the near term.
  • The company has a relatively high current ratio of 3.95, suggesting strong liquidity and the ability to cover short-term obligations, which is a positive sign for financial stability.
  • Institutional ownership stands at 47.52%, which often reflects confidence from larger investors and can lead to increased stock stability and potential growth.

Snap
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Snap Inc. for these reasons:

  • Snap Inc. reported earnings per share (EPS) of $0.01, missing analysts' expectations of $0.14, which raises concerns about the company's profitability and ability to meet growth targets.
  • The company has a negative return on equity of 25.67%, indicating that it is not generating profit from its equity, which can be a red flag for potential investors.
  • Insider selling has been significant, with executives selling a total of 443,518 shares recently, which may signal a lack of confidence in the company's short-term prospects.
  • Snap Inc. has a negative net margin of 13.02%, suggesting that the company is currently operating at a loss, which could deter potential investors looking for profitable ventures.
  • Analysts predict a negative EPS of -0.26 for the current year, indicating ongoing challenges in achieving profitability, which could impact stock performance negatively.

SNAP Forecast - Frequently Asked Questions

According to the research reports of 33 Wall Street equities research analysts, the average twelve-month stock price forecast for Snap is $36.87, with a high forecast of $640.00 and a low forecast of $9.00.

33 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Snap in the last twelve months. There is currently 1 sell rating, 25 hold ratings and 7 buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "hold" SNAP shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in SNAP, but not buy additional shares or sell existing shares.

According to analysts, Snap's stock has a predicted upside of 256.45% based on their 12-month stock forecasts.

Over the previous 90 days, Snap's stock had 3 downgrades by analysts.

Analysts like Snap less than other "computer and technology" companies. The consensus rating for Snap is Hold while the average consensus rating for "computer and technology" companies is Moderate Buy. Learn more on how SNAP compares to other companies.


This page (NYSE:SNAP) was last updated on 2/22/2025 by MarketBeat.com Staff
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