TKO vs. DKNG, EDR, PLNT, FUN, LTH, RSI, SGHC, MANU, BATRA, and OSW
Should you be buying TKO Group stock or one of its competitors? The main competitors of TKO Group include DraftKings (DKNG), Endeavor Group (EDR), Planet Fitness (PLNT), Cedar Fair (FUN), Life Time Group (LTH), Rush Street Interactive (RSI), Super Group (SGHC), Manchester United (MANU), Atlanta Braves (BATRA), and OneSpaWorld (OSW). These companies are all part of the "entertainment" industry.
TKO Group vs.
DraftKings (NASDAQ:DKNG) and TKO Group (NYSE:TKO) are both large-cap consumer discretionary companies, but which is the superior investment? We will contrast the two businesses based on the strength of their profitability, media sentiment, risk, institutional ownership, valuation, dividends, earnings, community ranking and analyst recommendations.
In the previous week, DraftKings had 2 more articles in the media than TKO Group. MarketBeat recorded 6 mentions for DraftKings and 4 mentions for TKO Group. DraftKings' average media sentiment score of 0.66 beat TKO Group's score of 0.17 indicating that DraftKings is being referred to more favorably in the media.
DraftKings currently has a consensus target price of $51.00, suggesting a potential upside of 36.18%. TKO Group has a consensus target price of $136.79, suggesting a potential downside of 3.94%. Given DraftKings' stronger consensus rating and higher probable upside, research analysts plainly believe DraftKings is more favorable than TKO Group.
DraftKings received 270 more outperform votes than TKO Group when rated by MarketBeat users. However, 84.09% of users gave TKO Group an outperform vote while only 65.04% of users gave DraftKings an outperform vote.
TKO Group has lower revenue, but higher earnings than DraftKings. TKO Group is trading at a lower price-to-earnings ratio than DraftKings, indicating that it is currently the more affordable of the two stocks.
37.7% of DraftKings shares are held by institutional investors. Comparatively, 89.8% of TKO Group shares are held by institutional investors. 51.2% of DraftKings shares are held by insiders. Comparatively, 53.8% of TKO Group shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.
DraftKings has a beta of 1.87, meaning that its stock price is 87% more volatile than the S&P 500. Comparatively, TKO Group has a beta of 1.07, meaning that its stock price is 7% more volatile than the S&P 500.
TKO Group has a net margin of -1.26% compared to DraftKings' net margin of -9.06%. TKO Group's return on equity of 3.39% beat DraftKings' return on equity.
Summary
DraftKings and TKO Group tied by winning 9 of the 18 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NYSE:TKO) was last updated on 1/4/2025 by MarketBeat.com Staff
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