Under Armour (UA) Competitors

Under Armour (NYSE:UA) and Columbia Sportswear (NASDAQ:COLM) are both mid-cap consumer discretionary companies, but which is the better business? We will compare the two businesses based on the strength of their valuation, earnings, profitability, dividends, risk, institutional ownership, media sentiment and analyst recommendations.

Which has more volatility and risk, UA or COLM?

Under Armour has a beta of 1.54, indicating that its share price is 54% more volatile than the S&P 500. Comparatively, Columbia Sportswear has a beta of 1, indicating that its share price has a similar volatility profile to the S&P 500.

Does the media favor UA or COLM?

In the previous week, Under Armour had 6 more articles in the media than Columbia Sportswear. MarketBeat recorded 14 mentions for Under Armour and 8 mentions for Columbia Sportswear. Columbia Sportswear's average media sentiment score of 0.84 beat Under Armour's score of 0.57 indicating that Columbia Sportswear is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Under Armour	4 Very Positive mention(s)	1 Positive mention(s)	6 Neutral mention(s)	0 Negative mention(s)	1 Very Negative mention(s)	Positive
Columbia Sportswear	2 Very Positive mention(s)	1 Positive mention(s)	3 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive

Do analysts rate UA or COLM?

Columbia Sportswear has a consensus price target of $60.80, indicating a potential upside of 13.75%. Given Columbia Sportswear's stronger consensus rating and higher probable upside, analysts clearly believe Columbia Sportswear is more favorable than Under Armour.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Under Armour	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
Columbia Sportswear	1 Sell rating(s)	5 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00

Which has stronger earnings and valuation, UA or COLM?

Columbia Sportswear has lower revenue, but higher earnings than Under Armour. Columbia Sportswear is trading at a lower price-to-earnings ratio than Under Armour, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Under Armour	$5.16B	0.42	-$201.27M	$0.22	22.86
Columbia Sportswear	$3.37B	0.87	$223.27M	$3.92	13.64

Do institutionals and insiders have more ownership in UA or COLM?

36.4% of Under Armour shares are owned by institutional investors. Comparatively, 47.8% of Columbia Sportswear shares are owned by institutional investors. 15.6% of Under Armour shares are owned by company insiders. Comparatively, 48.3% of Columbia Sportswear shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Is UA or COLM more profitable?

Columbia Sportswear has a net margin of 6.59% compared to Under Armour's net margin of 1.99%. Columbia Sportswear's return on equity of 12.97% beat Under Armour's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Under Armour	1.99%	7.24%	3.06%
Columbia Sportswear	6.59%	12.97%	7.93%

Summary

Columbia Sportswear beats Under Armour on 12 of the 16 factors compared between the two stocks.