Wayfair (W) Competitors $72.29 -0.99 (-1.35%) Closing price 08/8/2025 03:59 PM EasternExtended Trading$72.63 +0.34 (+0.47%) As of 08/8/2025 07:58 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock W vs. TROW, FND, RH, SHOP, U, WSM, YETI, CDW, BURL, and SFMShould you be buying Wayfair stock or one of its competitors? The main competitors of Wayfair include T. Rowe Price Group (TROW), Floor & Decor (FND), RH (RH), Shopify (SHOP), Unity Software (U), Williams-Sonoma (WSM), YETI (YETI), CDW (CDW), Burlington Stores (BURL), and Sprouts Farmers Market (SFM). Wayfair vs. Its Competitors T. Rowe Price Group Floor & Decor RH Shopify Unity Software Williams-Sonoma YETI CDW Burlington Stores Sprouts Farmers Market T. Rowe Price Group (NASDAQ:TROW) and Wayfair (NYSE:W) are related companies, but which is the superior business? We will compare the two companies based on the strength of their analyst recommendations, profitability, institutional ownership, valuation, dividends, risk, media sentiment and earnings. Which has more risk & volatility, TROW or W? T. Rowe Price Group has a beta of 1.47, meaning that its share price is 47% more volatile than the S&P 500. Comparatively, Wayfair has a beta of 2.92, meaning that its share price is 192% more volatile than the S&P 500. Which has stronger valuation and earnings, TROW or W? T. Rowe Price Group has higher earnings, but lower revenue than Wayfair. Wayfair is trading at a lower price-to-earnings ratio than T. Rowe Price Group, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioT. Rowe Price Group$7.09B3.25$2.10B$8.9511.74Wayfair$11.85B0.78-$492M-$2.40-30.12 Does the media prefer TROW or W? In the previous week, Wayfair had 47 more articles in the media than T. Rowe Price Group. MarketBeat recorded 86 mentions for Wayfair and 39 mentions for T. Rowe Price Group. T. Rowe Price Group's average media sentiment score of 1.06 beat Wayfair's score of 0.65 indicating that T. Rowe Price Group is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment T. Rowe Price Group 22 Very Positive mention(s) 5 Positive mention(s) 7 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Wayfair 19 Very Positive mention(s) 15 Positive mention(s) 28 Neutral mention(s) 5 Negative mention(s) 0 Very Negative mention(s) Positive Do analysts rate TROW or W? T. Rowe Price Group currently has a consensus price target of $101.09, suggesting a potential downside of 3.78%. Wayfair has a consensus price target of $65.96, suggesting a potential downside of 8.75%. Given T. Rowe Price Group's higher possible upside, research analysts clearly believe T. Rowe Price Group is more favorable than Wayfair.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score T. Rowe Price Group 4 Sell rating(s) 8 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.67Wayfair 1 Sell rating(s) 9 Hold rating(s) 15 Buy rating(s) 2 Strong Buy rating(s) 2.67 Is TROW or W more profitable? T. Rowe Price Group has a net margin of 28.72% compared to Wayfair's net margin of -2.50%. T. Rowe Price Group's return on equity of 19.77% beat Wayfair's return on equity.Company Net Margins Return on Equity Return on Assets T. Rowe Price Group28.72% 19.77% 15.04% Wayfair -2.50%N/A -6.28% Do insiders and institutionals have more ownership in TROW or W? 73.4% of T. Rowe Price Group shares are held by institutional investors. Comparatively, 89.7% of Wayfair shares are held by institutional investors. 2.0% of T. Rowe Price Group shares are held by company insiders. Comparatively, 21.9% of Wayfair shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth. SummaryT. Rowe Price Group beats Wayfair on 9 of the 17 factors compared between the two stocks. Get Wayfair News Delivered to You Automatically Sign up to receive the latest news and ratings for W and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding W and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart W vs. The Competition Export to ExcelMetricWayfairINTERNET COMMERCE IndustryRetail SectorNYSE ExchangeMarket Cap$9.40B$71.29B$26.79B$20.70BDividend YieldN/A2.56%172.88%3.67%P/E Ratio-30.1228.0727.3528.45Price / Sales0.7852.3612.5856.07Price / Cash9,190.79319.2757.5223.21Price / Book-3.417.515.464.33Net Income-$492M$2.26B$874.58M$996.14M7 Day Performance10.82%3.72%1.43%1.98%1 Month Performance27.72%4.09%-1.85%-0.84%1 Year Performance82.97%63.74%20.72%14.36% Wayfair Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)WWayfair3.2043 of 5 stars$72.29-1.4%$65.96-8.8%+75.8%$9.40B$11.85B-30.1213,500Trending NewsEarnings ReportAnalyst UpgradeInsider TradeShort Interest ↑Gap UpTROWT. Rowe Price Group4.3811 of 5 stars$105.94+2.8%$101.09-4.6%+0.2%$23.34B$7.10B11.848,158Positive NewsEarnings ReportFNDFloor & Decor3.7881 of 5 stars$81.41+4.0%$88.56+8.8%-19.5%$8.76B$4.60B41.7513,690Options VolumeRHRH4.7469 of 5 stars$217.08+8.1%$270.35+24.5%-16.0%$4.07B$3.27B51.696,340Trending NewsSHOPShopify3.9573 of 5 stars$125.21+5.6%$120.34-3.9%+118.2%$162.45B$9.38B80.7811,600Trending NewsAnalyst ForecastAnalyst RevisionUUnity Software1.6262 of 5 stars$33.95+6.7%$27.22-19.8%+131.3%$14.11B$1.79B-30.314,987Trending NewsEarnings ReportAnalyst ForecastInsider TradeOptions VolumeWSMWilliams-Sonoma4.4382 of 5 stars$200.79+7.0%$178.41-11.1%+43.1%$24.70B$7.71B22.7419,600News CoveragePositive NewsYETIYETI2.9221 of 5 stars$37.02+3.0%$39.47+6.6%-24.4%$3.07B$1.84B17.801,340Trending NewsEarnings ReportAnalyst ForecastShort Interest ↑CDWCDW4.6832 of 5 stars$172.14+1.9%$208.50+21.1%-23.3%$22.67B$21.00B21.3315,100News CoverageEarnings ReportDividend AnnouncementAnalyst ForecastBURLBurlington Stores4.117 of 5 stars$281.03+2.9%$317.57+13.0%+7.5%$17.73B$10.63B34.4877,532Positive NewsSFMSprouts Farmers Market4.0178 of 5 stars$153.81-0.2%$171.53+11.5%+55.3%$15.03B$7.72B31.6535,000Analyst UpgradeInsider Trade Related Companies and Tools Related Companies T. Rowe Price Group Alternatives Floor & Decor Alternatives RH Alternatives Shopify Alternatives Unity Software Alternatives Williams-Sonoma Alternatives YETI Alternatives CDW Alternatives Burlington Stores Alternatives Sprouts Farmers Market Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:W) was last updated on 8/9/2025 by MarketBeat.com Staff From Our PartnersTrump’s national nightmare is herePorter Stansberry and Jeff Brown say a new U.S. national emergency is already underway — and it could trigger ...Porter & Company | SponsoredMan Who Called Nvidia at $1.10 Says Buy This Now...In 2004, one man called Nvidia before just about anyone knew it existed. 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