WPP (WPP) Competitors

WPP (NYSE:WPP) and IQVIA (NYSE:IQV) are both large-cap business services companies, but which is the superior stock? We will compare the two companies based on the strength of their dividends, earnings, community ranking, risk, valuation, analyst recommendations, profitability, institutional ownership and media sentiment.

Does the media refer more to WPP or IQV?

In the previous week, IQVIA had 31 more articles in the media than WPP. MarketBeat recorded 33 mentions for IQVIA and 2 mentions for WPP. IQVIA's average media sentiment score of 0.93 beat WPP's score of -0.25 indicating that IQVIA is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
WPP	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	1 Very Negative mention(s)	Neutral
IQVIA	22 Very Positive mention(s)	1 Positive mention(s)	6 Neutral mention(s)	2 Negative mention(s)	1 Very Negative mention(s)	Positive

Is WPP or IQV more profitable?

IQVIA has a net margin of 8.91% compared to WPP's net margin of 0.00%. IQVIA's return on equity of 28.81% beat WPP's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
WPP	N/A	N/A	N/A
IQVIA	8.91%	28.81%	7.02%

Does the MarketBeat Community favor WPP or IQV?

IQVIA received 347 more outperform votes than WPP when rated by MarketBeat users. Likewise, 68.41% of users gave IQVIA an outperform vote while only 55.13% of users gave WPP an outperform vote.

Company	Underperform	Outperform
WPP	Outperform Votes 333 55.13%	Underperform Votes 271 44.87%
IQVIA	Outperform Votes 680 68.41%	Underperform Votes 314 31.59%

Which has higher valuation and earnings, WPP or IQV?

IQVIA has lower revenue, but higher earnings than WPP.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
WPP	$18.46B	0.55	$137.33M	N/A	N/A
IQVIA	$15.41B	2.18	$1.37B	$7.50	25.46

Do analysts prefer WPP or IQV?

IQVIA has a consensus price target of $251.22, suggesting a potential upside of 31.57%. Given IQVIA's higher probable upside, analysts plainly believe IQVIA is more favorable than WPP.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
WPP	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	1 Strong Buy rating(s)	3.50
IQVIA	0 Sell rating(s)	3 Hold rating(s)	17 Buy rating(s)	1 Strong Buy rating(s)	2.90

Do institutionals and insiders believe in WPP or IQV?

4.3% of WPP shares are held by institutional investors. Comparatively, 89.6% of IQVIA shares are held by institutional investors. 1.0% of WPP shares are held by company insiders. Comparatively, 1.6% of IQVIA shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Which has more risk and volatility, WPP or IQV?

WPP has a beta of 1.25, meaning that its share price is 25% more volatile than the S&P 500. Comparatively, IQVIA has a beta of 1.48, meaning that its share price is 48% more volatile than the S&P 500.

Summary

IQVIA beats WPP on 14 of the 16 factors compared between the two stocks.