Zeta Global (ZETA) Competitors

Pinterest (NYSE:PINS) and Zeta Global (NYSE:ZETA) are both computer and technology companies, but which is the superior investment? We will contrast the two businesses based on the strength of their dividends, community ranking, risk, earnings, institutional ownership, media sentiment, profitability, valuation and analyst recommendations.

Do analysts rate PINS or ZETA?

Pinterest currently has a consensus target price of $41.65, indicating a potential upside of 36.93%. Zeta Global has a consensus target price of $38.00, indicating a potential upside of 58.27%. Given Zeta Global's stronger consensus rating and higher possible upside, analysts plainly believe Zeta Global is more favorable than Pinterest.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Pinterest	0 Sell rating(s)	7 Hold rating(s)	20 Buy rating(s)	1 Strong Buy rating(s)	2.79
Zeta Global	0 Sell rating(s)	3 Hold rating(s)	11 Buy rating(s)	1 Strong Buy rating(s)	2.87

Do institutionals & insiders have more ownership in PINS or ZETA?

88.8% of Pinterest shares are owned by institutional investors. Comparatively, 75.8% of Zeta Global shares are owned by institutional investors. 7.1% of Pinterest shares are owned by insiders. Comparatively, 25.5% of Zeta Global shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Is PINS or ZETA more profitable?

Pinterest has a net margin of 6.21% compared to Zeta Global's net margin of -13.35%. Pinterest's return on equity of 8.37% beat Zeta Global's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Pinterest	6.21%	8.37%	7.11%
Zeta Global	-13.35%	-45.22%	-18.84%

Does the MarketBeat Community favor PINS or ZETA?

Pinterest received 191 more outperform votes than Zeta Global when rated by MarketBeat users. However, 67.48% of users gave Zeta Global an outperform vote while only 51.99% of users gave Pinterest an outperform vote.

Company	Underperform	Outperform
Pinterest	Outperform Votes 274 51.99%	Underperform Votes 253 48.01%
Zeta Global	Outperform Votes 83 67.48%	Underperform Votes 40 32.52%

Which has more volatility and risk, PINS or ZETA?

Pinterest has a beta of 1.02, meaning that its share price is 2% more volatile than the S&P 500. Comparatively, Zeta Global has a beta of 1.12, meaning that its share price is 12% more volatile than the S&P 500.

Does the media refer more to PINS or ZETA?

In the previous week, Zeta Global had 31 more articles in the media than Pinterest. MarketBeat recorded 59 mentions for Zeta Global and 28 mentions for Pinterest. Pinterest's average media sentiment score of 0.98 beat Zeta Global's score of 0.20 indicating that Pinterest is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Pinterest	18 Very Positive mention(s)	3 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Zeta Global	12 Very Positive mention(s)	5 Positive mention(s)	36 Neutral mention(s)	2 Negative mention(s)	3 Very Negative mention(s)	Neutral

Which has stronger earnings and valuation, PINS or ZETA?

Pinterest has higher revenue and earnings than Zeta Global. Zeta Global is trading at a lower price-to-earnings ratio than Pinterest, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Pinterest	$3.06B	6.73	-$35.61M	$0.30	101.40
Zeta Global	$728.72M	7.82	-$187.48M	-$0.70	-34.30

Summary

Pinterest beats Zeta Global on 11 of the 18 factors compared between the two stocks.