Zeta Global (ZETA) Competitors

Zeta Global (NYSE:ZETA) and Unity Software (NYSE:U) are both computer software companies, but which is the better investment? We will contrast the two companies based on the strength of their valuation, media sentiment, analyst recommendations, institutional ownership, risk, dividends, earnings and profitability.

Which has more risk and volatility, ZETA or U?

Zeta Global has a beta of 1.28, meaning that its stock price is 28% more volatile than the S&P 500. Comparatively, Unity Software has a beta of 2.32, meaning that its stock price is 132% more volatile than the S&P 500.

Does the media refer more to ZETA or U?

In the previous week, Unity Software had 1 more articles in the media than Zeta Global. MarketBeat recorded 35 mentions for Unity Software and 34 mentions for Zeta Global. Unity Software's average media sentiment score of 0.56 beat Zeta Global's score of 0.55 indicating that Unity Software is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Zeta Global	11 Very Positive mention(s)	6 Positive mention(s)	8 Neutral mention(s)	0 Negative mention(s)	1 Very Negative mention(s)	Positive
Unity Software	13 Very Positive mention(s)	3 Positive mention(s)	10 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive

Do institutionals & insiders hold more shares of ZETA or U?

87.8% of Zeta Global shares are owned by institutional investors. Comparatively, 73.5% of Unity Software shares are owned by institutional investors. 13.0% of Zeta Global shares are owned by company insiders. Comparatively, 3.6% of Unity Software shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Do analysts prefer ZETA or U?

Zeta Global presently has a consensus price target of $30.14, suggesting a potential upside of 64.19%. Unity Software has a consensus price target of $31.20, suggesting a potential downside of 16.40%. Given Zeta Global's stronger consensus rating and higher probable upside, equities analysts plainly believe Zeta Global is more favorable than Unity Software.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Zeta Global	0 Sell rating(s)	4 Hold rating(s)	11 Buy rating(s)	0 Strong Buy rating(s)	2.73
Unity Software	2 Sell rating(s)	6 Hold rating(s)	8 Buy rating(s)	2 Strong Buy rating(s)	2.56

Which has stronger valuation & earnings, ZETA or U?

Zeta Global has higher earnings, but lower revenue than Unity Software. Zeta Global is trading at a lower price-to-earnings ratio than Unity Software, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Zeta Global	$1.01B	4.30	-$69.77M	-$0.19	-96.62
Unity Software	$1.81B	8.70	-$664.11M	-$1.06	-35.21

Is ZETA or U more profitable?

Zeta Global has a net margin of -3.16% compared to Unity Software's net margin of -24.38%. Zeta Global's return on equity of -4.54% beat Unity Software's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Zeta Global	-3.16%	-4.54%	-2.72%
Unity Software	-24.38%	-13.59%	-6.47%

Summary

Zeta Global beats Unity Software on 10 of the 17 factors compared between the two stocks.