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Adidas (ADDYY) Stock Forecast & Price Target

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$117.02 +0.19 (+0.16%)
As of 06/30/2025 03:59 PM Eastern

Adidas - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
0
Hold
3
Buy
7

Based on 10 Wall Street analysts who have issued ratings for Adidas in the last 12 months, the stock has a consensus rating of "Buy." Out of the 10 analysts, 3 have given a hold rating, 4 have given a buy rating, and 3 have given a strong buy rating for ADDYY.

Consensus Price Target

N/A

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ADDYY Analyst Ratings Over Time

TypeCurrent Forecast
7/1/24 to 7/1/25
1 Month Ago
6/1/24 to 6/1/25
3 Months Ago
4/2/24 to 4/2/25
1 Year Ago
7/2/23 to 7/1/24
Strong Buy
3 Strong Buy rating(s)
3 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
4 Buy rating(s)
4 Buy rating(s)
4 Buy rating(s)
6 Buy rating(s)
Hold
3 Hold rating(s)
3 Hold rating(s)
2 Hold rating(s)
0 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price TargetN/AN/AN/AN/A
Forecasted UpsideN/AN/AN/AN/A
Consensus Rating
Buy
Buy
Moderate Buy
Buy

ADDYY Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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ADDYY Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Adidas Stock vs. The Competition

TypeAdidasConsumer Discretionary CompaniesS&P 500
Consensus Rating Score
3.00
2.60
2.53
Consensus RatingBuyModerate BuyModerate Buy
Predicted UpsideN/A104.54% Upside12.11% Upside
News Sentiment Rating
Neutral News

See Recent ADDYY News
Positive News
Positive News
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
5/23/2025DZ Bank
4 of 5 stars
T. Maul
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UpgradeHold ➝ Strong-Buy
5/5/2025Piper Sandler
2 of 5 stars
A. Andreeva
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Initiated CoverageOverweight
4/24/2025Bank of America
4 of 5 stars
 UpgradeNeutral ➝ Buy
4/21/2025Baird R W
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J. Komp
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UpgradeHold ➝ Strong-Buy
4/15/2025Berenberg Bank
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N. Anderson
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UpgradeHold
4/9/2025Hsbc Global Res
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E. Rambourg
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UpgradeHold ➝ Strong-Buy
1/6/2025Sanford C. Bernstein
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A. Sherman
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UpgradeMarket Perform ➝ Outperform
10/23/2024HSBC
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 DowngradeBuy ➝ Hold
9/9/2024Barclays
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C. Madjo
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Reiterated RatingOverweight ➝ Equal Weight
7/17/2024Telsey Advisory Group
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C. Fernandez
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UpgradeMarket Perform ➝ Outperform
4/24/2024Stifel Nicolaus
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 UpgradeHold ➝ Buy
4/15/2024Morgan Stanley
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 UpgradeUnderweight ➝ Overweight
2/5/2024Royal Bank Of Canada
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 UpgradeSector Perform ➝ Outperform
7/25/2023BNP Paribas
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 UpgradeNeutral ➝ Outperform
7/25/2023Societe Generale
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 UpgradeHold ➝ Buy

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 03:16 AM ET.


Should I Buy Adidas Stock? ADDYY Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Friday, June 27, 2025. Please send any questions or comments about these Adidas pros and cons to contact@marketbeat.com.

Adidas
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in adidas AG:

  • The company recently reported earnings per share of $1.28, surpassing expectations, which indicates strong financial performance and effective management.
  • Adidas AG has a solid return on equity of 17.85%, suggesting that the company is efficient in generating profits from its equity investments.
  • The current stock price is around $116.87, reflecting a recent increase, which may indicate positive market sentiment and potential for further growth.
  • Adidas AG has increased its dividend to $0.7565 per share, demonstrating a commitment to returning value to shareholders and indicating financial stability.
  • The company has shown robust revenue growth, with $7 billion reported for the last quarter, significantly exceeding analyst estimates, which may attract more investors.

Adidas
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in adidas AG for these reasons:

  • The stock has a relatively high P/E ratio of 38.19, which may suggest that it is overvalued compared to its earnings, potentially leading to a price correction.
  • Adidas AG has a net margin of 4.20%, which is relatively low, indicating that the company may face challenges in maintaining profitability amidst rising costs.
  • The company has a debt-to-equity ratio of 0.31, which, while manageable, indicates that it is using some leverage that could pose risks in a downturn.
  • Market volatility could impact the stock price, as indicated by a beta of 1.22, suggesting that the stock is more volatile than the market average.
  • Recent analyst ratings show mixed sentiments, with some upgrades but also several hold ratings, indicating uncertainty about the stock's future performance.

ADDYY Forecast - Frequently Asked Questions

10 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Adidas in the last year. There are currently 3 hold ratings, 4 buy ratings and 3 strong buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "buy" ADDYY shares.

According to analysts, Adidas's stock has a predicted downside of -100.00% based on their 12-month stock forecasts.

Over the previous 90 days, Adidas's stock had 5 upgrades by analysts.

Adidas has been rated by research analysts at Baird R W, Bank of America, Berenberg Bank, DZ Bank, Hsbc Global Res, and Piper Sandler in the past 90 days.

Analysts like Adidas more than other "consumer discretionary" companies. The consensus rating for Adidas is Buy while the average consensus rating for "consumer discretionary" companies is Moderate Buy. Learn more on how ADDYY compares to other companies.


This page (OTCMKTS:ADDYY) was last updated on 7/1/2025 by MarketBeat.com Staff
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